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CUSTOMER RELATIONSHIP MANAGEMENT DALAM MEMBENTUK KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
Cafe is an exciting place to hangout with friends. Some cafes around uns are quite famous among the public. The purpose of this research is to analyze the level of customer satisfaction and customer loyalty by using crm (commitment, communication, and service quality). The research uses quantitative data type and data collection techniques in this study using primary data with convenience sampling method with the number of respondents as many as 140 people. Validity and reliability testing using...
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PENGARUH DISIPLIN KERJA DAN KAPABILITAS INDIVIDU TERHADAP KINERJA PEGAWAI DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI (Survei pada Pegawai Kantor Pelayanan Pajak Pratama Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
(2018)
research aims to analyze the significance of the influence of the discipline of work and individual capabilities against the job satisfaction on Tax Services Office employees Pratama Surakarta. To analyze the significance of the influence of the working discipline, individual capability and the Pontifical work against the performance Tax Services Office employee of Pratama Surakarta. To analyze job satisfaction in the mediated influence of discipline of work and individual capabilities against t...
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PENGARUH CITRA BANK TERHADAP LOYALITAS NASABAH DENGAN KEPERCAYAAN SEBAGAI VARIABEL MEDIASI (Survey pada Nasabah PD BPR Bank Solo di Wilayah Surakarta)
Research Fair Unisri
Vol 2
, No 1
(2018)
Penelitian ini bertujuan menganalisis peran kepercayaan sebagai variabelpemediasi pada pengaruh citra bank terhadap loyalitas nasabah. Penelitian inimenggunakan sampel sebanyak 100 nasabah produk deposito Bank Solo di Surakarta.Teknik analisis data menggunakan analisis jalur. Kesimpulan dari hasil pengujian setiaphipotesis menunjukkan bahwa citra bank berpengaruh signifikan terhadap kepercayaannasabah; citra bank berpengaruh signifikan terhadap loyalitas nasabah; kepercayaannasabah berpengaruh s...
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PENGARUH KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KEPUASAN KERJA DENGAN MOTIVASI SEBAGAI VARIABEL MODERATING
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study was to analyze the significance of the effect oftransformational leadership and motivation on job satisfaction of employees, and theeffect of transformational leadership on job satisfaction with motivation are moderatingvariable. This research is a survey on employees UPTD Terminal Tirtonadi Surakarta.The type of data used quantitative and qualitative data. The data source used primarydata sources and secondary data. The study population were employees UPTD TerminalTirt...
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PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI (Survei pada Pelanggan DGC Coffeeshop di Solo, Kutoarjo, Sragen)
Jurnal Manajemen Sumber Daya Manusia
Vol 11
, No 2
(2017)
This research aimed to find out the effect of product and customerqualities either directly or with customer satisfaction as mediating variable onthe customer loyalty of DGC Coffeeshop in Solo, Kutoarjo, and Sragensubsidiaries. The sample consisting of 108 customers was taken from July 7to 23, 2017. Technique of collecting data used was questionnaire throughvalidity and reliability tests. Technique of analyzing data used was pathanalysis with classical assumption test. Technique of collecting da...
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ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DALAM MEMBENTUK NIAT BELI ULANG
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 1
(2017)
Aim of this research are to explain 1,2) influence of product quality and servicequality to customer satisfaction; 3,4) explaining product quality and service quality tocustomer satisfaction and 5) customer satisfaction to re-purchase intention.Thisresearch is conducted at Rumah Makan Pecel Solo branch Solo. Sample measurement isused as 135 respondents with non-probability sampling tekhnique and purposivesampling method. Data analysis technique used is Structural Equation Modelinganalysis techni...
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4 Sitasi
PENGARUH INOVASI PRODUK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE MEREK SAMSUNG DENGAN BRAND IMAGE SEBAGAI VARIABEL MODERASI (Survei pada Mahasiswa Fakultas Ekonomi UNISRI Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 1
(2017)
Samsung company is now a producer of Android phones in the world. To meet theneeds of its customers, the Company Samsung has always product updates by generatingnew products and constantly innovate products and improve product quality to betterdirection. The purpose of this study was to analyze the significance of the influence ofproduct innovation, product quality and brand image of Samsung brand mobile phonepurchasing decisions on the Faculty of Economics, University of Slamet RiyadiSurakarta....
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ANALISIS PENGARUH KOMPENSASI, MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (Survei pada Karyawan CV Maju Abadi Garment di Sukoharjo)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 1
(2017)
The purpose of this study to determine the significance of the effect ofcompensation, motivation and discipline of work on employee performance CV MajuAbadi Garment and dominant variable influence on employee performance CV MajuAbadi Garment. This study used a survey method. Types of data used are qualitative andquantitative data source in the form of primary and secondary data. The technique ofcollecting data through observation, interviews and questionnaires. The population inthis study are em...
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PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN DENGAN WORD OF MOUTH SEBAGAI VARIABEL MODERASI DI BIRO PERJALANAN DEWANGGA LIL HAJJ WAL UMROH SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
Travel Agents Dewangga Lil Umrah Hajj Wal Surakarta in an effort to improvecustomer satisfaction to improve the quality of service is optimal. The purpose of thisstudy was to analyze the significance of the influence of service quality, price and wordof mouth on customer satisfaction. Analyzing the impact of service quality and price tocustomer satisfaction moderated word of mouth. This study uses survey method, the typeof data used quantitative and qualitative data, the data source used primary...
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PENGARUH KUALITAS PRODUK, HARGA TERHADAP KEPUTUSAN PEMBELIAN DIMODERASI KEPUASANPADA KONSUMEN KEDAI ME & MOO
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
The purpose of this research is to analyze the significance of the influence ofproduct quality, price, consumers satisfaction to the purchase decision as well as theinfluence of product quality and price to the purchase decision with satisfaction as amoderating variable. The population is all consumerswho visit and buy at Kedai Me &Moo.100 respondents are selected as sample, using accidental sampling. This researchuses survey method, the type data collection with questionnaire and observatio...
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