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Menampilkan 1981–1990 dari 8776 artikel
PENGARUH SOCIAL MEDIA MARKETING, CONTENT MARKETING, DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PRODUK SMARTPHONE SAMSUNG DAN IPHONE PADA MAHASISWA UNIVERSITAS DI SEMARANG
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 1
(2025)
Samsung and iPhone are popular brands in Indonesia's smartphone market, attracting many users. Nowadays, smartphones serve not only for communication but also as tools for digital marketing. This study focuses on examining how social media marketing, content marketing, and brand image affect the choices of university students in Semarang when it comes to buying Samsung and iPhone smartphones. We collected data from 100 students selected using a specific sampling method. We used a Likert scale qu...
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ANALISIS DAMPAK INTEGRASI ESG PADA PROFIL RISIKO-RETURN PORTOFOLIO INVESTASI
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 1
(2025)
This research aims to analyze the impact of Environmental, Social, and Governance (ESG) integration on the risk-return profile of the investment portfolio of PT Unilever Indonesia Tbk. The research employs a quantitative method with a case study approach, utilizing historical data from the period 2017-2021. The data is analyzed to identify the relationship between ESG scores and portfolio returns, as well as portfolio risk. Regression analysis and t-test are employed to test the research hypothe...
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Analisis Faktor-Faktor yang Mempengaruhi Kepatuhan Perempuan terhadap Deteksi Dini Kanker Serviks dengan Pemeriksaan IVA atau Pap Smear
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 3
, No 1
(2025)
Globally, cervical cancer was the fourth most common cancer among women, with low screening coverage contributing to the high number of cases diagnosed at an advanced stage. This study aimed to identify the factors influencing women's compliance with cervical cancer screening through IVA or Pap smear examinations. The research employed a quantitative method with a cross-sectional design. The study sample consisted of 112 respondents, selected using a simple random sampling technique. Data were a...
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INOVASI BISNIS PARIWISATA INDONESIA PASCA PANDEMI COVID-19
Tangkudung, Auderey Gameliel Dotulong
; Rante, Jones Zenas
; Pakpahan, Marisi
; Putri, Ameilia
; Puteri, Astriana
; Pribadi, Dado
; Gosita, Debora Rifiani
; Rustandi, Jeffry
; CPR, Josaphat Januar
; Ghalib, Kamelia
; Farieanna, Roos
; Purnawirawati, Selfi
; Setiawan, Sigit
; Bassuni, Wahyu
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 1
(2025)
The tourism industry plays an important role in economic growth, both at the international and national levels. However, the COVID-19 pandemic has caused a global crisis that has hit the tourism sector around the world, including Indonesia. Restrictions on movement and mobility of people between regions, health concerns, and uncertainty have led to a drastic decline in tourism activity and the tourism sector has seen a significant drop in revenue. This has had a social impact, with many workers...
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ANALISIS BUDAYA ORGANISASI TERHADAP KINERJA DI LINGKUP UMKM WILAYAH TAMANSARI, KOTA TASIKMALAYA
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 1
(2025)
Organizational culture is a system of values, norms and beliefs held by a group of people in an organization that differentiates it from other organizations. This definition can also be seen as a pattern of basic assumptions discovered or developed by a group of people as they interact with each other. Organizational culture can also be interpreted as the characteristics or guidelines implemented by each member of an organization or company. Micro, Small, Small and Medium Enterprises (UMKM) are...
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ANALISIS BEBERAPA FAKTOR DETERMINAN YANG MEMPENGARUHI KINERJA KEUANGAN
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 1
(2025)
This research aims to determine and test the influence of several financial ratios, namely liquidity, leverage, sales growth and debt maturity on financial performance. This type of research is quantitative research that uses secondary data sourced from the website www.idx.co.id. The population in this study are food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange with an observation period of 2018-2022. The sampling technique used a purposive sampling meth...
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Analysis of the Effectiveness of Component Maintenance on PT.XYZ Water Pump Machines through the Life Cycle Cost (LCC) Approach
Advance Sustainable Science, Engineering and Technology
Vol 7
, No 2
(2025)
Machine maintenance is an important factor in supporting a manufacturing process that is competitive in the market. Therefore, every company must carry out regular machine maintenance to ensure the machine operates optimally. The aim of this research is to identify damage that may occur to the pump engine and analyze pump maintenance costs which include the cost of repairing or replacing components. The method used in this research is the Life Cycle Cost (LCC) method. The research results show t...
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Improving Lathe Efficiency through Overall Equipment Effectiveness and Automatic Maintenance Methods
Advance Sustainable Science, Engineering and Technology
Vol 7
, No 2
(2025)
In the current industrial era, operational efficiency is key for companies. Machining service providers can be seen from the number of workshops. At CV. XYZ has a lathe problem, there is no method for maintenance. Therefore, the purpose of this study is to calculate machine maintenance in companies using the Autonomous Maintenance (AM) method. From the calculation results obtained during January-June 2024, the highest average OEE value was in May 88.82%, Availability Rate parameters 88.76%, Perf...
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Sustainable Strengthening of Concrete Using Lathe Waste Steel Fibers: Experimental and FEA Analysis: Sustainable Fiber Reinforced Concrete
Ahmad, Fawad
; Aiman Al-Odaini, Aiman
; Mohammad Nizamuddin Inamdar
; Muhammad Majid Naeem
; Omair, Muhammad
; Rafiq, Hamza
; Irfan, Muaz
Advance Sustainable Science, Engineering and Technology
Vol 7
, No 2
(2025)
The construction industry is growing fast and increasing the demand for concrete which requires sustainable materials. Concrete is weak in tension and needs fiber reinforcement to improve strength. This study explores lathe waste steel fibers as a sustainable option to enhance tensile properties. Local industries produce large amounts of lathe waste that can be used in fiber-reinforced concrete. Traditional destructive testing is expensive and slow because it needs heavy machinery like Universal...
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3 Sitasi
PERAN PUBLIC RELATION UNIVERSITAS MUHAMMADIYAH SURAKARTA DALAM MEMBENTUK CITRA UNIVERSITAS MELALUI INSTAGRAM
Jurnal Komunitas (Komunikasi Tiada Batas) : Jurnal Ilmu Komunikasi
Vol 11
, No 1
(2025)
Public Relations (PR) has an important role in institutional management because institutional management will not run well without its practitioners. A PR practitioner must have good technological understanding skills because he is required to build good relations with social media managed by the institution. This research was conducted at the Muhammadiyah University of Surakarta (UMS), using qualitative methodology, observation and interview techniques, and documentation. The data analysis tech...
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