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The effect of discounts on consumer purchase decision indices: a case study of e-commerce using secondary data
Digital Business Intelligence Journal
Vol 2
, No 1
(2026)
The rapid growth of e-commerce has intensified competition among digital businesses, making pricing and discount strategies critical in influencing consumer purchase decisions. This study aims to examine the effect of original product price and price after discount on consumer purchase decisions on e-commerce platforms. A quantitative causal research design was employed using secondary data derived from publicly available e-commerce transaction records. Data analysis was conducted through descri...
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Implementasi Pemasaran Digital dan Online Branding sebagai Strategi Pengembangan UMKM
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 4
, No 1
(2026)
The development of digital technology has triggered significant changes in marketing and brand management, particularly in the Micro, Small, and Medium Enterprises (MSMEs) sector. This study aims to conduct a comprehensive analysis of the implementation of digital marketing and online branding as strategies for developing MSMEs to increase competitiveness and business sustainability in the digital economy era. This study focuses on the use of social media, marketplaces, and various other digital...
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Pengaruh Penjualan, Harga Pokok Penjualan, Biaya Operasional, dan Biaya Produksi terhadap Laba Bersih Perusahaan Makanan dan Minuman di BEI
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 4
, No 1
(2026)
During the 2020–2024 period, the food and beverage industry sector experienced economic dynamics that led to fluctuations in companies’ net profit. This study is motivated by the researcher’s observations that fluctuations in net profit among food and beverage companies indicate the influence of internal company factors, particularly production costs, operating costs, cost of goods sold, and sales volume. The research problem addresses how production costs, operating costs, cost of goods sold, a...
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Microbial profile of digesta in diabetic experimental animals fed with parboiled rice: Profil mikroba digesta hewan coba diabet yang diberi beras pratanak
JITIPARI (Jurnal Ilmiah Teknologi dan Industri Pangan UNISRI)
Vol 11
, No 1
(2026)
Rice is a staple food for nearly two-thirds of the world's population, including Indonesians. Rice generally has a high glycemic index (GI) and cannot be consumed by diabetics. Pratanak rice has a low GI, so it is recommended for diabetics. The study aimed to evaluate the effect of parboiled rice on the amount of LAB (Lactic Acid Bacteria), pH, and SCFA (Short-Chain Fatty Acids) of diabetic experimental animals. The research method consisted of 6 groups of rats with groups 1 (Cr and Mg fortifie...
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Analisis Implementasi Green Finance dan Kinerja Keuangan dalam Meningkatkan Profitabilitas Bank Umum Konvensional di Indonesia Periode 2020-2024
Lailatus Sa’adah
; Lilik Puji Lestari
; Friska Devita Sari
; Ahmad Ardi Hamzah
; Brian Dickson Argatumewa
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 4
(2025)
This study aims to provide a comprehensive overview of the implementation of green finance and its relationship with the financial performance and profitability of banking institutions in Indonesia. Although sustainable finance policies have been continuously strengthened by regulators and stakeholders, the contribution of green financing to overall banking performance is still developing gradually, making it important to conduct a more focused and systematic analysis of its effectiveness. This...
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PENGARUH TERAPI PURSED LIPS BREATHING TERHADAP PERUBAHAN RESPIRATORY RATE (RR) PADA ANAK DENGAN PNEUMONIA DI WILAYAH PUSKESMAS KENANGA
Nursing Science Journal
Vol 6
, No 2
(2025)
Pneumonia is inflammation of the lungs caused by infection. Pneumonia can cause mild to severe symptoms. Some of the symptoms that commonly occur in pneumonia sufferers are cough with phlegm, fever and shortness of breath. The aim of this study was to determine the effect of pursed lips breathing on changes in respiratory rate (RR) in children with pneumonia in the Kenanga Community Health Center area in 2025. This research uses a quasi-experiment design with a pretest and posttest design with c...
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Penerapan Model Problem Based Learning dengan Pendekatan Kontekstual melalui Mata Pelajaran Bahasa Indonesia Materi Artikel Ilmiah
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 4
, No 4
(2025)
This study aims to determine the implementation and challenges of the Promblem Based Learning (PBL) learning model and contextual approach to students. So, by knowing the results of the implementation, it is hoped that teachers can improve the way to teach students better. The method used in this study is descriptive qualitative with interviews via chat via whatsapp and provides google from to be filled in by Yuselvin Beo Wesso as a PPG student who teaches at SMP Negeri 6 Banjarmasin grade 8. S...
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Inovasi Teknik Origami Jepang pada Busana Avant-Garde
Jurnal Pengembangan IPTeks Seni Kuliner, Tata Rias, dan Desain Mode
Vol 17
, No 2
(2025)
The continuously evolving fashion industry encourages designers to innovate, one such way being the adaptation of Japanese origami techniques into avant-garde fashion design. This research explores the application of origami butterfly forms in garments using a Research and Development (R&D) methodology. This methodology involves stages such as (1) potential problems, (2) data collection (literature review, observation, documentation), (3) product design, (4) design validation, (5) design rev...
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Pengaruh Transformasi Digital terhadap Kualitas Hasil Audit dengan Kompetensi Auditor sebagai Variabel Moderasi pada KAP Yogyakarta
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 18
, No 2
(2025)
Digital transformation brings significant changes in data processing, including the audit process carried out by auditors in producing quality audit reports. This study shows that auditors are required to be able to adapt to these changes, both in terms of skills and knowledge, in order to implement digital-based audit data processing programs. The data used this study were obtained through the distribution of questionnaires to Public Accounting Firms (KAP) in Yogyakarta. The research method app...
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Pengaruh Harga, Service Quality Dan Kualitas Produk Terhadap Kepuasan Konsumen Pada UMKM Jamu Herbal Pare
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 4
(2025)
This study aims to analyze the influence of price, service quality, and product quality on consumer satisfaction at Herbal Medicine MSMEs in Pare, Kediri. The research uses a quantitative associative approach to explain the causal relationship between variables. Data were collected through a questionnaire distributed to 133 respondents selected using accidental sampling. The instrument was tested for validity and reliability, followed by classical assumption tests to ensure data normality, linea...
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