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Diskon ke Checkout: Pengaruh Promo dan Live Streaming Shopee Terhadap Keputusan Pembelian Produk Fashion
Ulayya, Jihan
; Bayangkara, Agasta Veda
; Ramawati, Diah Bintang
; Lintang, Queendira
; Damayanti, Citra
; Isnaini, Mufidah
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
The purpose of this study was to see how promotions and live streaming features impact the decision of Shopee users to purchase fashion products in the 2022 intake. This quantitative study involved 54 respondents from a population of 117 students selected through a simple random sampling method. Primary data were collected through online questionnaires and analyzed using multiple regression using SPSS. Validity, reliability, classical assumptions, and hypothesis tests were also conducted. The st...
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Pengaruh Kualitas Pelayanan, Store Atmosphere, dan Strategi Proaktif di CV MM Acing Jaya Pangkalpinang
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
This study aims to evaluate the extent to which service quality, store atmosphere, and the implementation of proactive strategies contribute to business strategy at CV MM Acing Jaya located in Pangkalpinang. This study uses a quantitative approach with data collection techniques through distributing questionnaires to 71 respondents consisting of customers and business partners of the company. Multiple linear regression analysis was used to test the research hypothesis consisting of three indepen...
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Penerimaan Pengguna Remaja Akhir terhadap Chatbot AI pada E-Marketplace Shopee
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 4
, No 3
(2025)
Penelitian ini bertujuan untuk menganalisis penerimaan pengguna remaja akhir terhadap penggunaan chatbot AI pada platform E-marketplace Shopee dengan menggunakan pendekatan Technology Acceptance Model (TAM). Penelitian ini menggunakan metode kuantitatif dengan pendekatan Partial Least Squares Structural Equation Modeling (PLS-SEM) dan melibatkan 131 responden. Hasil analisis menunjukkan bahwa kemudahan penggunaan (Perceived Ease of Use) berpengaruh signifikan terhadap persepsi manfaat (Perceived...
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1 Sitasi
Improving Cognitive Development in Recognizing Number Symbols Through Number Fishing Games in Class A TK Pertiwi 01 Jetis Jaten Karanganyar
JURNAL AUDI: Jurnal Ilmiah Kajian Ilmu Anak dan Media Informasi PAUD
Vol 10
, No 1
(2025)
YULIANA NUR'AINI. IMPROVING COGNITIVE DEVELOPMENT IN KNOWLEDGE OF NUMBER SYMBOLS THROUGH NUMBERS FISHING GAMES IN CLASS A TK PERTIWI 01 JETIS DISTRICT JATEN, KARANGANYAR DISTRICT IN ACADEMIC YEAR 2022/2023. Thesis. Surakarta. Faculty of Teacher Training and Education, Slamet Riyadi University, Surakarta. July 2023This study aims to find out how to improve cognitive development in recognizing number symbols through a number fishing game in class A Kindergarten Pertiwi 01 Jetis. This study uses a...
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Analisis Dampak Ekonomi dan Sosial Pada Lingkungan Hidup Terhadap Usaha Ikan Lele di Desa Basanah Dalam Prespektif Hifd Al Biah
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
This study aims to analyze the economic and social impacts within the environmental context on the sustainability of catfish farming in Basanah Village. Environmental issues such as water quality, land availability, and land-use changes have significantly affected aquaculture practices. Moreover, the social dynamics of the surrounding community, including patterns of cooperation, public perception of catfish farming, and economic impacts on farmers’ income and welfare, are central to the investi...
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Optimalisasi Pengendalian Persediaan Bahan Baku Dalam Peningkatan Efisiensi Operasional Pada UMKM Kebab dan Burger Foursist di Kota Tarakan
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
Micro, Small, and Medium Enterprises (MSMEs) play a vital role in supporting regional economic development. However, inefficient inventory management remains a significant challenge in operational effectiveness. This study aims to analyze raw material inventory control at Kebab & Burger Foursist MSME in Tarakan City using the Economic Order Quantity (EOQ) and Reorder Point (ROP) methods. A descriptive quantitative approach was employed, utilizing annual sales data, ordering costs, and storag...
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Implementasi Pengelolaan Dana Program BEASISWA TANGERANG CERDAS Tahun 2023 Untuk Meningkatkan Pemerataan Akses dan Mutu Pendidikan di Kota Tangerang
Jurnal Media Administrasi
Vol 10
, No 1
(2025)
This research entitled “Implementation of the Tangerang Smart Scholarship Program Fund Management Year 2023”. The objectives are the effectiveness of fund management and the impact of the of the scholarship program on access and quality of education for students from underprivileged families underprivileged families. The method used is a qualitative approach with data collection through interviews, observation, and literature study. Participants.Participants included the Education Office, Social...
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THE INFLUENCE OF EMOTIONAL INTELLIGENCE ON PROSOCIAL BEHAVIOR AMONG SENIOR HIGH SCHOOL STUDENTS: THE MODERATING ROLE OF GENDER
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 6
, No 1
(2025)
Prosocial behavior refers to voluntary actions intended to help others without expecting rewards, and it is considered an essential component in the development of adolescents' social character. This study aims to examine the influence of emotional intelligence on prosocial behavior among senior high school students in Semarang City, while also analyzing the moderating role of gender in this relationship. Employing a quantitative approach, this research involved 200 students selected through pur...
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Analisis Strategi Diversifikasi Porduk di Pegadaian Purwokerto Mengunakan Metode General Electric
Alfarisi, Akmal Aziz
; Shafrani, Yoiz Shofwa
; Putri, Dewi Ayu Maharani
; Dewi, Nurul Fazriyanti Aulia
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 1
(2025)
This study aims to analyze the product diversification strategy implemented by Pegadaian Purwokerto Branch and its impact on the company's financial stability. A qualitative descriptive approach was applied using a case study method through structured interviews, direct observations, and internal document analysis. The research also integrates the General Electric (GE) Matrix to map the business strength and market attractiveness of each diversified product. The findings reveal that Pegadaian’s...
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Analisis Efisiensi dan Akurasi Penggunaan Aplikasi Gaji KPPN Terpusat dalam Penyaluran Gaji Induk yang Bersumber dari Anggaran Pendapatan dan Belanja Negara pada KPPN Bandung II
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
The aim of this research is to analyze the accuracy and efficiency of the Centralized KPPN Salary Application in managing state finances, especially in terms of main salary distribution. This research uses a qualitative descriptive method with primary data sources in the form of interviews and secondary data in the form of documentation. The research results show that this application is able to increase efficiency through automation processes, reduce manual intervention, and speed up data recon...
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