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GREEN MARKETING STRATEGY AS AN IMPLEMENTATION OF CONSUMER TRUST IN REALIZING SUSTAINABLE DEVELOPMENT GOALS (SDGS)
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
This study discusses the influence of green marketing strategies and Sustainable Development Goals (SDGs) on green purchasing behavior with trust as an intervening variable. The background of this study is based on global challenges related to climate change and the need for more sustainable consumption, especially in developing countries such as Indonesia. Although environmental awareness is increasing, green purchasing behavior is still low, so an effective marketing strategy is needed. The ai...
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ISLAMIC FINANCIAL LITERACY, ISLAMIC FINANCIAL INCLUSIVENESS, AND RELIGIOSITY INCREASE THE INTENTION TO SAVE IN SHARIA BANKS
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
The inclination to save in Islamic banks indicates the public's acceptance and utilization of Islamic banking savings products. Comprehending the determinants affecting this purpose is crucial for Islamic banks to formulate tactics that promote increased engagement. This study examines the impact of Islamic Financial Literacy (IFL), Islamic Financial Inclusiveness (IFI), and religiosity on students' intentions to save in Islamic banks. The study sample consists of persons who have completed cour...
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BRAND IMAGE AS A DETERMINANT OF EIGER PRODUCT REPURCHASE THROUGH BRAND TRUST
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
This research aims to examine the significant effects of Price, Brand Image, and Product Quality on Repurchase Intention with Brand Trust as an intervening variable for Eiger products in Surabaya City. The sampling technique used was purposive sampling, resulting in a sample size of 75 consumers of Eiger products in Surabaya. This research is explanatory research with a quantitative approach. Data collection was conducted through online questionnaires distributed via Google Forms. Data analysis...
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THE EFFECT OF CAPITAL INTENSITY, INVENTORY INTENSITY, AND DEBT COVENANT ON TAX AVOIDANCE WITH SALES GROWTH AS A MODERATING VARIABLE
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
This study aims to analyze the influence of Capital Intensity, Inventory Intensity, and Debt Covenants on Tax Avoidance, with Sales Growth as a moderating variable. The research was conducted by analyzing the financial statements of Property & Real Estate sector companies listed on the Indonesia Stock Exchange (IDX) from the official website of the Indonesia Stock Exchange (IDX) for the period 2019–2023. The sample used in this study consisted of 40 companies, with the sampling method employ...
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MITIGATING ADOLESCENT POST-TRAUMATIC STRESS DISORDER THROUGH INDIVIDUAL COUNSELING USING EYE MOVEMENT DESENSITIZATION REPROCESSING TECHNIQUES: A STUDY ON SURVIVORS OF TRAIN ACCIDENTS
Wahid, Ahmad
; Nirwana, Herman
; Hariko, Rezki
; Fikri, Miftahul
; Choiri, M. Fadlan
; Putri, Kanaya Yose
; Fazria, Nurul
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 6
, No 2
(2025)
Diverse individual experiences and problems often lead to painful psychological disorders, one of which is the traumatic experience of individuals who have been involved in train accidents, which can lead to post-traumatic stress disorder. This condition requires responsive and serious attention, as it can have negative and long-lasting effects. One effort that can be made to overcome this problem is the implementation of individual counseling using the eye movement desensitization reprocessing...
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Pengaruh Motivasi Kerja dan Beban Kerja terhadap Kinerja Pegawai ASN pada Badan Pendapatan Daerah Kota Bogor
Andia Janash Mumthaza
; Afriyanti Eva Belinda Lase
; Irfan Achmad Musadat
; Niken Widyastuti
; Harianto Simarmata
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 2
(2025)
This study aims to determine the description of work motivation, workload, and employee performance, as well as to analyze the magnitude of the influence of work motivation and workload on employee performance, both partially and simultaneously. The research method used is descriptive and verification with a quantitative approach. The study population includes all employees of the Bogor City Regional Revenue Agency, namely 83 ASN, who were used as respondents using a non-probability sampling tec...
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SOSIALISASI PENTINGNYA GERMAS DALAM MENINGKATKAN KESEHATAN LINGKUNGAN
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
This research focuses on the implementation of the Healthy Living Community Movement (Germas) in the Pulau Atas Subdistrict community of Samarinda City. Germas represents a systematic and planned collective effort aimed at enhancing the quality of life by promoting healthy behaviors. Using a quantitative descriptive research design and incidental sampling techniques for respondent selection, the study is scheduled for May 2023. The study primarily addresses Germas's role in fostering a healthier...
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PEMBENTUKAN DAN OPTIMALISASI PERAN KADER MASYARAKAT DALAM PENGELOLAAN SAMPAH RUMAH TANGGA DI DESA PONGOK BANGKA SELATAN
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
The problem that occurs in the Pongok Community is the lack of awareness and knowledge of the Pongok village community regarding the disposal and management of household waste. The community disposes of rubbish by throwing it into the sea and burning it. Village cadres have not yet been formed for waste management in Pongok village. There are health impacts from the effects of burning rubbish such as respiratory diseases and problems with the fetus during pregnancy. The target of this activity i...
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TERAPI SENI SEBAGAI CARA UNTUK MENINGKATKAN EMOSI POSITIF ORANG LANJUT USIA YANG TINGGAL DI PANTI LANSIA
Ajisuksmo, Clara R.P.
; Puspasari, Anita
; Erianti, Dela
; Maharani Dewanti , Dhea
; Parera , Raul Julio
; Gunawan , Angelina
; Sabbathya , Sandrina
; Widayanti, Anindha
; Sugito , Irene Betzy
; Rosario , Teressa M.
; Soge , Yeremias S.I.
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
This community service activity aims to increase the positive emotions of the elderly living in elderly homes. Previous studies have reported that changes in the physical, psychological, cognitive, and social functions of the elderly affect their mental health. Elderly experience stress, anxiety, and depression due to the changes that occur to them. Therefore, the elderly should live with their families since they need support from the family members. However, there are elderly people who are en...
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A Literature Review on the Effectiveness of Interactive Media in Elementary School Science Learning
Indonesian Journal of Instructional Media and Model
Vol 7
, No 2
(2025)
The use of interactive media has emerged as a viable way to improve the efficacy of science education. However, the use of various interactive media needs to be analyzed in depth regarding its effectiveness. This study aims to analyze the effectiveness of various interactive media created and used in science teaching in elementary schools over the past five years is the purpose of this study. The research method used is literature review analysis through several related research publications pub...
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