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ANALISIS PENGARUH FASILITAS, HARGA, KUALITAS PELAYANAN DAN KERAGAMAN MENU TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study to determine the significance of the effect of facility,price, service quality, and diversity of menu to customer purchase decision. Thisresearch uses a survey method which at Coffee Land Cafe & Resto in Karanganyar.Sources of data in the form of primary data and secondary data. Data collectiontechniques with questionnaires, interviews, and lilerature. The sampling technique usesaccidental sampling of 100 respondents. Data were analyzed using multiply linearregressi...
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ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
This study aims to analyze the significance effect of product quality and servicequality to customer satisfaction, analyze the significance of product quality, servicequality and customer satisfaction to customer loyalty and analyze the significance ofeffect of product quality and service quality on customer loyalty with customersatisfaction as intervening variable. This study is a survey of restaurant customers KFCHartono Mall in Solo Baru. Samples of 100 people with purposive sampling techniqu...
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ANALISIS PENGARUH KUALITAS PRODUK DAN PELAYANAN TERHADAP KEPUASAN KONSUMEN DENGAN HARGA SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study was to analyze the significance of the influence ofproduct quality, service quality and price to customer satisfaction and to analyze theeffect of product quality and service quality to customer satisfaction with price as amoderating variable. This research is a survey on consumer Omah WedanganMojosongo Surakarta. Sample of 100 people with accidental sampling technique. Datacollection technique used questionnaire and literature. Data were analyzed usedmultiple linear re...
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PENGARUH HARGA, KUALITAS PRODUK, DAN MEREK TERHADAP MINAT BELI KONSUMEN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study is to analyze the significance of the influence of price,product quality, brand on consumer purchase intention. This type of research is a surveyon consumer Rainovel’s Distro in Surakarta. Sample as many as 100 people withaccidental sampling method. Data collection techniques used questionnaires,observations and documentation. Data analysis used multiple linear regression. Theresults showed that 1) Prices has a significant effect on consumer purchase intention 2)Produ...
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ANALISIS PENGARUH LINGKUNGAN KERJA, MOTIVASI KERJA DAN KOMPENSASI TERHADAP KINERJA
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this study is to: 1) Analyze the effect of work environment onemployee performance. 2) Analyze the effect of work motivation on employeeperformance. 3) Analyze the effect of compensation on employee performance and 4)Analyze the independent variables that dominant effect on employee performance. Thistype of research is a survey on employees CV Panca Putra in Karanganyar. This type ofdata uses qualitative data and quantitative data. Data sources use primary data sourcesand secondar...
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PENGARUH TEAMWORK DAN LOYALITAS TERHADAP KINERJA KARYAWAN DENGAN KEPEMIMPINAN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this reserch was to analyze the significcant effect of teamwork,loyalty and leadership on empoyees performance and to analyze the effect of teamworkand loyalty to employees performance with leadership are moderated variable. Thisresearch is a survey. The population are employees of warehouse at PT Rosalia ExpressPalur totaling 30 people so the whole is used as a sample with total sampling technique.Data collection techniques used questionnaire and observation. Data analysistechniq...
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PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI KERJA SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this research is to analyze the effect of compensation, workenvironment and motivation on employee performance, also to analyze the effect ofcompensation and work environment on employee performance with work motivationare moderated variable. This research is included in the scope of human resourcemanagement. The population are employees at PT Waskita Karya (Persero) Tbk totaling78 people so that the whole is used as a sample with total sampling technique. Methodsof data collectio...
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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
In this globalization era culinary sector of business grow with very quickly andprovide an effort to compete in every products or services marketing activity. Everymarketing activity has a very important role in business activity, remember theorientation of marketing activity is to providing value to the consumer. Every business ineach business category is required to have sensitivity to any changes thatoccur.Nowadays, eating and drinking in the restaurant has become a habit of Indonesianpeople,...
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PENGARUH KUALITAS PELAYANAN TERHADAP WORD OF MOUTH DENGAN KEPERCAYAAN PELANGGAN SEBAGAI VARIABEL INTERVENING (Survei pada Konsumen PT Sinar Mas Cabang Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
PT Sinar Mas is a provider of financing vehicle loans. Problem faced bycompanies today is the declining number of customers, due to the high competitionamong companies financing in Surakarta. The purpose of research is to analyze thesignificance of the impact of service quality on customer confidence. Analyze thesignificance of the influence of service quality and customers' trust in the word of mouthcustomers. Analyze customer confidence mediate service quality to the word of mouth.This study u...
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PENGARUH KOMITMEN ORGANISASI DAN LINGKUNGAN KERJA TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
PT Bank Tabungan Negara (Persero) Tbk Branch Solo shows that the behaviorOCB employee was still low, it can be seen from the behavior of employees who are nothelping colleagues who have difficulty in a situation that is being faced by both the taskswithin the organization as well as personal problems of others. The purpose of this studyare: Analyzing the significance of the organization's commitment and workingenvironments on job satisfaction. Analyze the significance of organizationalcommitment...
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