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What is the Impact of Social Media Advertising Content on Alpha Generation's Financial Understanding?
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
Generation Alpha (2011-2025) is known as the generation that is very close to digital technology and is considered the most intelligent generation compared to previous generations. Every week around 2.5 million children of this generation are born worldwide. They are growing up as the most internet- connected generation in history. According to McCrindle, Generation Alpha is highly gadget-dependent, less social, less creative and more individualistic. They want everything fast and instant, and h...
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Model for Increasing Organizational Performance through Affective Commitment and Innovation Behavior in Batik MSMEs in Pati Regency
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This research proposal is put forward in order to identify how the influence of the role of Innovation Behavior has on Organizational Performance, the influence of Innovation Behavior on Affective Commitment. Influence of Affective Commitment on Organizational. performance. The type of research that will be carried out is explanatory research, where this research aims to analyze the relationship between exogenous variables and endogenous variables. Variables in this research include Organization...
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The Effectiveness of Interpersonal Communication in Online Learning in Providing Communication Science Students at the University of Muhammadiyah Madiun
Istikhomah, Fajar
; Tri Mawarni, Aprilia
; Aulia Al Rasyid, Anggita
; Jerry
; Khudin, Mifta
; Anniza Andyani, Rhavida
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This research aims to find out whether interpersonal communication in online learning can help students of the Muhammadiyah University of Madiun communication science study program learn better. The approach taken in this research is a quantitative approach which focuses on testing theory by measuring or calculating research variables and using statistical techniques to analyze data. In this research all questions were made in Google form with a Likert scale. The sampling method used is the Slov...
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The Influence of Compensation, Motivation and Work Environment on Employee Performance : (Case Study on Sultan Agung Syariah Consumer Cooperative RSI Sultan Agung Semarang)
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This study aims to determine the effect of compensation, motivation and work environment on employee performance at Kopmensa RS Sultan Agung Semarang. The type of research used is quantitative research with an ex post facto approach. The population in this study were all Kopmensa employees and the sample used was 75 employees using a sampling technique, namely simple random sampling. The data collection technique used a questionnaire. The data analysis technique used was Multiple Linear Regressi...
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The Influence of E-Service Quality, Brand Image, Security and Electronic Word Of Mouth (E-WOM) on Customer Loyalty at E-Commerce Blibli.Com in Jepara Regency
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This study aims to analyze the influence of e-service quality, brand image, security and electronic word of mouth (E-WOM) on customer loyalty on E-Commerce Blibli.com in Jepara Regency. The research method used in this study uses quantitative research methods. The sample used in this study were E-Commerce Blibli.com customers in Jepara Regency as many as 125 respondents using purposive sampling techniques. The data collection method used a questionnaire. The data analysis method used SPSS softwa...
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Analisis Kemampuan Keruangan Ditinjau Dari Motivasi Belajar Pada Pokok Bahasan Bangun Ruang Sisi Datar
Absis: Mathematics Education Journal
Vol 7
, No 1
(2025)
This study aims to describe students' spatial geometry abilities in terms of their learning motivation and to detail the achievement of each indicator of students' spatial abilities. The research method used is descriptive qualitative. Data collection techniques in this study include written tests, simple interviews, and observations. The research was conducted with 35 students, from which 6 students were selected based on certain characteristics: high, medium, and low. The spatial ability test...
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Upaya Peningkatan Kinerja Ilmiah Mahasiswa Dengan Lembar Kerja Berbasis Proyek Pada Penurunan Kesadahan Dengan Adsorben Tulang Ayam
Jurnal Inovasi Pendidikan Sains (JIPS)
Vol 6
, No 1
(2025)
Penelitian ini bertujuan untuk mendeskripsikan aktivitas dan kinerja ilmiah mahasiswa pada penerapan lembar kerja berbasis proyek untuk mengembangkan kinerja ilmiah pada penurunan kesadahan air sumur dengan adsorben limbah tulang ayam. Penelitian ini menggunakan metode pre-eksperimen dengan desain one shot case study. Subjek dari penelitian ini adalah mahasiswa semester VI prodi pendidikan kimia UIN Sunan Gunung Djati Bandung yang mengikuti mata kuliah kimia pemisahan. Hasil penelitian ini menun...
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Analisis Penilaian Kinerja KSPPS BMT El-Mentari Menggunakan Kriteria Malcolm Baldrige (MBCfPE) di Purwokerto
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 1
(2025)
Riset ini dilakukan guna mengkaji secara komprehensif kinerja Koperasi Simpan Pinjam dan Pembiayaan Syariah (KSPPS) BMT El-Mentari yang beroperasi di Purwokerto, dengan menggunakan pendekatan Malcolm Baldrige Criteria for Performance Excellence (MBCFPE). Analisis dilakukan berdasarkan tujuh indikator inti, yaitu kepemimpinan, perencanaan strategis, orientasi pada pelanggan, sistem pengukuran dan manajemen pengetahuan, orientasi pada tenaga kerja, pengelolaan proses, serta capaian kinerja organis...
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Pengembangan Layanan Inovatif Dengan Analisis Blue Ocean Strategy di KSPPS BMT NU Sejahtera Bumiayu
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
The rise of digital transformation and increasing competition in the Islamic financial sector require microfinance institutions such as KSPPS BMT NU Sejahtera Bumiayu to implement innovative strategies to build competitive advantage. This study aims to analyze the development of innovative services through the Blue Ocean Strategy (BOS) framework, which focuses on value creation and the discovery of untapped market space. A descriptive qualitative method was employed, with data collected through...
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Strategi Pemasaran Menggunakan Analisis Ansoff Dalam Meningkatkan Pemasaran Produk di Pegadaian Kantor Cabang Purwokerto
Zeliana, Aura Nadisha
; Shafrani, Yoiz Shofwa
; Saputri, Imel Nurul
; Fernansyah, Nio Kenshi Pratama
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
Pegadaian is one of the Islamic financial institutions in Indonesia that continues to expand its market share through various marketing strategies. This study aims to analyze the market penetration strategies implemented by Pegadaian and identify the efforts that can be made to increase customer interest. The research method used is descriptive qualitative with a literature study approach from various accredited national journals in the last five years, as well as document analysis related to Pe...
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