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MARKETING STRATEGY PLANNING FOR TAHU BAKSO IN MSMEs THROUGH THE MARKETING MIX FRAMEWORK AND TOPSIS
Jurnal Agrifoodtech
Vol 4
, No 1
(2025)
Micro, small, and medium-sized enterprises (MSMEs) producing tahu bakso face intense market competition and need efficient marketing strategies to maintain competitiveness. This study aims at developing strategy by identifyng criteria and selecting the optimal strategies. The research adopts the 4P marketing mix framework-product, price, place, and promotion-combined with the TOPSIS (Teqnique for Order Preference by Similarity to Ideal Solution) method. Five main criteria were identified: produc...
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PENGARUH EDUKASI ASI EKSKLUSIF TERHADAP PENINGKATAN PENGETAHUAN PADA IBU MENYUSUI DI WILAYAH PUSKESMAS KARANGDOWO
Nursing Science Journal
Vol 6
, No 1
(2025)
Latar Belakang: Pemenuhan ASI pada Bayi baru lahir sangat diperlukan karena mengandung Imunoglobulin sebagai zat kekebalan atau daya tahan tubuh. Masalah kurangnya cakupan pemberian ASI dapat dipengaruhi karena faktor kurang pengetahuan ibu tentang ASI eksklusif. Tujuan : tujuan dari penelitain ini adalah untuk mengetahui pengaruh edukasi asi eksklusif terhadap peningkatan pengetahuan pada ibu menyusui. Metode : Penelitian quasy eksperiment ini menggunakan rancangan one group pre-test post-test...
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HUBUNGAN PENGETAHUAN DAN SIKAP DENGAN PERILAKU PENDERITA HIPERTENSI
Nursing Science Journal
Vol 6
, No 1
(2025)
ABSTRAK
Latar Belakang: Prevalensi hipertensi terus meningkat secara global, menimbulkan risiko kesehatan yang serius. Pengetahuan dan sikap positif dapat berkontribusi pada perilaku pencegahan, namun dipengaruhi oleh berbagai faktor. Tujuan: Menganalisis hubungan antara pengetahuan, sikap, dan perilaku pada pasien hipertensi. Metode: Studi korelasi deskriptif dengan pendekatan cross-sectional. Sampel terdiri dari 25 pasien hipertensi di Pusat Kesehatan Masyarakat Dharmarini Temanggung, d...
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Hubungan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan di Indomaret Area Gajahmungkur Kota Semarang
Public Service And Governance Journal
Vol 6
, No 2
(2025)
This study aims to determine the relationship between the work environment and employee job satisfaction at Indomaret Area Gajahmungkur, Semarang City. The type of research used is quantitative research. The primary data source is from Indomaret Area Gajahmungkur employees. The population and sample of the study used Total Sampling, as many as 55 Indomaret Area Gajahmungkur employees who are all employees are samples in the study. Dat...
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Partisipasi Publik sebagai Legitimasi Demokrasi Produk Hukum
Jurnal Suara Pengabdian 45
Vol 4
, No 2
(2025)
Partisipasi publik merupakan elemen fundamental dalam sistem hukum demokratis yang menjamin keterlibatan warga negara dalam proses pengambilan keputusan, termasuk dalam pembentukan peraturan perundang-undangan. Artikel ini menganalisis secara kritis implementasi partisipasi publik dalam pembentukan regulasi di Indonesia dengan pendekatan yuridis-normatif dan teori hukum partisipatif. Dalam praktiknya, keterlibatan masyarakat sering kali bersifat simbolis dan tidak substansial. Padahal, partisipa...
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IMPROVING DISCIPLINE AND LEARNING OUTCOMES IN MATHEMATICS THROUGH THE PROJECT BASED LEARNING METHOD IN ELEMENTARY SCHOOL STUDENTS
Dikdas Bantara
Vol 8
, No 1
(2025)
Based on the initial observations that have been carried out, problems were found in the form of low levels of discipline and student learning outcomes before integrating project-based learning. The purpose of the research action was carried out as an effort to improve the attitude of discipline and learning outcomes of mathematics on the material of blocks and cubes in grade IV students of SD Negeri Karangasem 4, Surakarta, totaling 26. The research was conducted over two cycles through a serie...
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The Role of Digital Technology in General Elections to Realize General Elections with Integrity
Jurnal Penelitian Serambi Hukum
Vol 18
, No 02
(2025)
The purpose of this research is to provide an increase in the use of technology, especially digital technology, in the implementation of elections in a democratic country like Indonesia. The 2024 General Election faces various challenges that arise, so there is a need for digitalisation in democracy that will simplify the process of implementing General Elections in the future. The utilisation of digital technology, especially social media, is key in the implementation of future General Election...
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Penguatan Digital Marketing Didukung Web Profile Umkm Kroket Keraton Bu Christina Woro Suryati Colomadu
Retnoningrum
; Resihono , Legowo Dwi
; Sarjana Rini, Luluk Takari
; Hutami , Sri
; Sri Rahayu, Bakti
; Mustaqomah, Erniyawati
; Harjono
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 1
(2025)
This community service program focuses on enhancing digital marketing capabilities for the Kroket Keraton MSMEs in Tohudan Village, Colomadu, Central Java. Kroket Keraton MSMEs, which have traditionally relied on conventional sales, have faced challenges in reaching a wider market and increasing sales. Through this program, intensive training and mentoring on digital marketing strategies were provided, including the use of social media, creating engaging content, search engine optimisatio...
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Perlindungan Hukum Pidana Atas Hak Pekerja Di PT. Medisafe Technologies (Studi di Dinas Ketenagakerjaan Kabupaten Deli Serdang)
Pangaribuan, Guntur
; Lubis, Muhammad Salim Fauzi
; Suniaprily, Firstnandiar Glica Aini
; Maria, Juliya
Jurnal Penelitian Serambi Hukum
Vol 18
, No 02
(2025)
One of the backgrounds to the birth of Law Number 13 of 2003 concerning Manpower is because several laws and regulations that have been in effect so far have placed workers in a less advantageous position in the service of manpower placement and the industrial relations system that emphasizes differences in position and interests so that they are considered no longer in accordance with current needs and future demands. The birth of Law Number 13 of 2003 concerning Manpower is expected to: Uphold...
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Meningkatkan Ketrampilan Masyarakat Desa Dengan Kreasi Bahan Pangan Lokal Jagung Di Giriwoyo Kabupaten Wonogiri: MENINGKATKAN KETERAMPILAN MASYARAKAT DESA DENGAN KREASI BAHAN PANGAN LOKAL JAGUNG DI GIRIWOYO KABUPATEN WONOGIRI
Sumarmi, Sumarmi
; Triyono, Kharis
; Karyantina, Merkuria
; Handayani, Dewi
; Rosariastuti, MMA Retno
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 1
(2025)
This community servis aims to improve the skills of the people of Giriwoyo village, Wonogiri, through training in the creation of local corn food. The methods used include practical training and demonstrations on making various processed corn-based products, such as cakes and snacks. Apart from that, this activity also succeeded in creating awareness of the potential of corn as a food source with economic value. It is hoped that participants can utilize the skills acquired to develop small busin...
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