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Mengukur Keterlibatan Pelanggan pada Niat Pembelian Online dengan Pendekatan Mediasi di Aplikasi Shopee di Medan
CiDEA Journal
Vol 3
, No 1
(2024)
This study aimed to assess the impact of cognitive involvement, affective involvement, and customer behavioral involvement on online purchase intentions, with customer experience as a mediator on the Shopee application in Medan City. The research included 130 respondents from Medan City, selected using purposive sampling. Data analysis was conducted using the SMARTPLS version 3.0 program, employing Structural Equation Modeling (SEM), measurement models (outer models), structural measurements (in...
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Peran Media Sosial Sebagai Alat Komunikasi Pemasaran Berbasis Online Dalam Meningkatkan Penjualan Di Pasar Bersehati Kota Manado
Riani Senduk
; Yudith Rondonuwu
; Hartati Umar
; Imaculata Lamonge
; Michiko Londok
; Diana Wangania
CiDEA Journal
Vol 3
, No 1
(2024)
Online sales in Manado reflect the large number of Manadonese people who are interested in shopping online rather than going shopping in person to fulfill their needs and desires. The focus of the problem and aim of this research is to explain the role of social media as an online marketing communication tool in increasing sales of Pasar Bersehati. This research uses a qualitative approach which is a type of field research, by analyzing online buying and selling practices carried out by Bersehat...
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OPTIMALISASI POSYANDU REMAJA DALAM UPAYA PENCEGAHAN STUNTING DI DESA HARJOSARI KIDUL TEGAL
Jurnal Abdimas Bhakti Indonesia
Vol 5
, No 1
(2024)
Remaja memiliki kebutuhan nutrisi yang tinggi untuk mendukung pertumbuhannya dan percepatan perkembangan. Remaja yang mengalami stunting akan mempengaruhi kapasitas mental, jika tidak terpenuhi dengan nutrisi tepat saat hamil berakibat terhadap kekurangan energi kronik sehingga meningkatkan risiko melahirkan bayi BBLR, dan menghasilkan anak stunting. Teknik pelaksanaan pengabdian pada masyarakat dilakukan dengan metode promotif, yaitu dengan upaya KIE (komunikasi, informasi, edukasi) tentang pen...
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PELATIHAN DIGITAL MARKETING DENGAN MEMANFAATKAN MEDIA SOSIAL UNTUK MEMBANGUN GENERASI MUDA MENJADI ENTEPRENEUR DI SMA XYZ
Jurnal Abdimas Bhakti Indonesia
Vol 5
, No 1
(2024)
Media promosi digital diharapkan menjadi pilihan yang efektif untuk pelaku usaha dalam mengembangkan bisnis dan menjangkau pasar nasional maupun internasional. Digital marketing dan e-commerce atau marketplace dapat menjangkau wilayah yang lebih luas dibanding pemasaran secara konvensional, sehingga hal ini menjadi pilihan yang solutif untuk ekspansi bisnis. Pelatihan ini bertujuan untuk memberikan edukasi kepada siswa tentang digital marketing dan bagaimana menggunakan e-commerce atau marketpla...
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KORELASI ANTARA IMT (INDEKS MASA TUBUH) DAN LIFE STYLE DENGAN INSIDEN DISLIPIDEMIA PADA KARYAWAN BAGIAN PP PRODUCTION DI PT.X CILEGON
Nursing Science Journal
Vol 5
, No 1
(2024)
Berdasarkan data World Health Organization (WHO) tahun 2008 prevalensi dislipidemia di Asia Tenggara sebesar 30,3%. Di Pasifik Barat 36,7%, di Eropa 53,7% dan Amerika 47,7%. Untuk di Indonesia prevalensi penduduk yang mengalami dislipidemia ada sekitar 36%. Tujuan penelitian ini mengetahui korelasi antara IMT (Indeks Massa Tubuh) dan life style dengan insidensi Dislipidemia pada karyawan bagian PP Production di PT. X Cilegon. Metode penelitian ini merupakan penelitian kuantitatif dengan desain c...
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LITERATURE REVIEW: TEORI MODEL WHOLE SCHOOL, WHOLE COMMUNITY, WHOLE CHILD DALAM KONTEKS KEPERAWATAN KOMUNITAS LINGKUP SEKOLAH
Nurhaliza, Rizkia Sukma
; Purwanti, Dinda Puput
; Herawadi, Sella Putri
; Firdaus, Muhammad Ghifari
; Aurelia, Sabrina Stacia
; Suparto, Tirta Adikusuma
Nursing Science Journal
Vol 5
, No 1
(2024)
Background: Collaboration and advocacy between school nurses, educators, parents and healthcare providers can create a supportive and healthy school environment for students. Effective collaboration and communication between school nurses, teachers, parents, and healthcare providers is necessary to ensure coordinated care for students. Whole School, Whole Community, Whole Child (WSCC) is an effort to meet the educational and health needs of young people that encompasses the...
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Pengaruh Budaya Organisasi dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan Bento Cafe Godean Yogyakarta
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 2
, No 3
(2024)
In company activities, human resources play a very dominant role. The success or failure of a company in achieving its goals really depends on the ability of its human resources or employees to carry out the tasks given. Therefore, all matters that include human resources must be an important concern for management so that employees have job satisfaction which is manifested in high work performance so that organizational goals can be achieved effectively and efficiently. In the bento cafe Godean...
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Effects of Data Resampling on Predicting Customer Churn via a Comparative Tree-based Random Forest and XGBoost
Ako, Rita Erhovwo
; Aghware, Fidelis Obukohwo
; Okpor, Margaret Dumebi
; Akazue, Maureen Ifeanyi
; Yoro, Rume Elizabeth
; Ojugo, Arnold Adimabua
; Setiadi, De Rosal Ignatius Moses
; Odiakaose, Chris Chukwufunaya
; Abere, Reuben Akporube
; Emordi, Frances Uche
; Geteloma, Victor Ochuko
; Ejeh, Patrick Ogholuwarami
Journal of Computing Theories and Applications
Vol 2
, No 1
(2024)
Customer attrition has become the focus of many businesses today – since the online market space has continued to proffer customers, various choices and alternatives to goods, services, and products for their monies. Businesses must seek to improve value, meet customers' teething demands/needs, enhance their strategies toward customer retention, and better monetize. The study compares the effects of data resampling schemes on predicting customer churn for both Random Forest (RF) and XGBoost ense...
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Dampak Makanan Cepat Saji Bagi Kesehatan Tubuh Pada Kalangan Remaja
Anggie Annisa Permatasari
; Fransisca Putri Ardita
; Agista Putri Prasetya
; Nurul Anggraini
; Siti Marpuah
; Erintya Asanti
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 2
(2024)
This counseling focuses on the lack of awareness among teenagers about their body health, where up to now teenagers still seem to be indifferent to their body health. This is because teenagers now tend to prefer consuming fast food over healthy food. The aim of this counseling is to make teenagers aware of efforts to maintain body health by reducing consumption of fast food and to find out the reasons why teenagers don't like healthy food and are reluctant to consume it. This counseling was carr...
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Analisis Kelayakan Usaha Pengemasan Minyak Goreng Kelapa Sawit PT Java Agri Sukses Makmur
Fina Alfiani
; Imroatul Afwa
; Galuh Ayu Wandira
; Irine Selviana Alda
; Amilia Susanti
; Sri Widayanti
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 3
(2024)
There are two types of cooking oil circulating in the community, namely bulk and packaged cooking oil. PT Jawa Agri Sukses Makmur is a branded cooking oil packaging company with the trademarks Sayana, Master Chef and Minyakita. The strategy to be able to compete with other similar companies is to provide a good image through packaging. The aim of this research was to analyze the feasibility of a cooking oil packaging business. The method used is R/C ratio analysis. The research results show that...
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