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Menampilkan 1–5 dari 5 artikel
MENGUNGKAPKAN PEMBELIAN IMPULSIF PENGGUNA MARKETPLACE SHOPEE: PERAN POTONGAN HARGA E-WOM DAN MOTIVASI BELANJA HEDONIS
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 17
, No 2
(2024)
This study aims to analyze the effect of Price Discount, E-WOM, Hedonic Shopping Motivation on Impulse Buying at Marketplace Shopee (Study case of Dian Nuswantoro University). The population of this research is Dian Nuswantoro University who have purchased at marketplace Shopee. Sampling technique used is questionnaire method and amounted to 100 respondents. The data analysis technique in this study used multiple linear regression analysis. The results of this study indicate that the varia...
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Motivasi sebagai Mediasi antara K3, Lingkungan Kerja, Beban Kerja Dan Kinerja Karyawan
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 17
, No 1
(2024)
Penelitian ini bertujuan untuk menganalisis pengaruh Keselamatan dan Kehesatan Kerja (K3), lingkungan kerja dan beban kerja terhadap kinerja karyawan yang dimediasi oleh motivasi kerja. Populasi pada penelitian ini seluruh pegawai UPT Balai Yasa Yogyakarya, sedangkan pengambilan sampel penelitian menggunakan teknik probability sampling dengan metode simple random sampling sehingga diperoleh 178 sampel. Teknik analisis data yang digunakan pada penelitian ini adalah PLS-SEM (Patrial Least Square-S...
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The Effect Of Digital Marketing On Increasing Product Sales In Micro, Small And Medium Enterprises (MSMEs) In Palembang City
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 2
, No 2
(2024)
In order to ascertain the impact of digital marketing on raising product sales in micro, small, and medium companies (MSMEs) in Palembang City, this research studies MSMEs in that city. A total of 40,130 MSMEs in Palembang City made up the population for this research, and 100 MSMEs made up the sample. This study employs a research methodology that combines random sampling with probability sampling approaches. The application SPSS 24 was used for the study's data analysis. Multiple linear regres...
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EFEKTIFITAS AKUPRESUR MENGATASI MUAL MUNTAH DAN SAKIT KEPALA IBU HAMIL TRIMESTER SATU DI PUSKESMAS MURUNG PUDAK
Jurnal Anestesi: Jurnal Ilmu Kesehatan dan Kedokteran,
Vol 2
, No 1
(2023)
The discomfort most often complained of by pregnant women is nausea, vomiting and headaches. This will have an impact on the mother and fetus, namely premature birth and the fetus is threatened with low birth weight (LBW), fainting and also low blood pressure. Pregnant women will be better off if they are able to overcome the problem of nausea, vomiting and headaches by using non-pharmacological complementary therapies, one of which is acupressure. Objective: This study aims to determine the eff...
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Analisis Hubungan Antara Digital Entrepreneurship, Marketing Mix dan Tam, Terhadap Kinerja Pemasaran Bumdes Nerang Jaya
CiDEA Journal
Vol 1
, No 2
(2023)
This research is motivated by the performance of BUMDES marketing during the 4.0 revolution, entering the era of modern development of digital information and communication technology, especially the internet, which seems to be a primary human need and is almost involved in daily activities. In today's all-digital situation, the right promotion strategy is needed to increase sales. The purpose of this study was to determine the effect of digital entrepreneurship, marketing mix and technology acc...
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