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Pemanfaatan Sosial media marketing Dalam membangun UMKM HR-TEA
Pasha, Alif
; Lestari, Destianti
; Napitu, Benward Yehezkiel
; Amanda, Dhea
; Khatami, Abang Azzidan
; Habib Agil Munawar
; Anjas Pratama
; Tiara Fitari
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
This research discusses the utilization of social media as a marketing strategy to increase brand awareness and competitiveness of MSMEs (Micro, Small and Medium Enterprises), with a case study of HR-TEA in Pangkalpinang. A descriptive qualitative approach was used through interviews, observations, and the implementation of digital marketing strategies, such as Instagram account creation and Google Maps registration, to expand market reach and increase interaction with customers. The results sho...
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PENGEMBANGAN USAHA KATERING MENUJU INDUSTRI MIKRO BERDAYA SAING TINGGI
Abdi Masya
Vol 5
, No 2
(2024)
The catering business is one of the businesses that is in great demand as a business opportunity. Bu Eny's catering was a food service business, especially snacks and packaged foods on a micro scale. This business was classified as a micro business because its annual sales have not reached IDR 300 million. Bu Eny Catering's biggest problem in serving consumers was the limited equipment to support the speed of the production process. Another problem was that marketing methods are still dominated...
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PELATIHAN PEMBUATAN MINUMAN KESEHATAN YOGHURT DALAM UPAYA MENINGKATKAN NILAI EKONOMI SUSU BAGI PETANI SUSU DI DESA CANDIGATAK, KECAMATAN CEPOGO, KABUPATEN BOYOLALI, JAWA TENGAH
Sudjarwo, Sudjarwo
; Nuzul Wahyuning Diyah
; Tristiana Erawati Munandar
; Riesta Primaharinastiti
; Maria Lucia Ardhani Dwi Lestari
; Hadi Poerwono
; Diajeng Putri Paramita
; Firmansyah Ardian Ramadhani
; Isnaeni
Jurnal Pengabdian Masyarakat Unwahas
Vol 9
, No 2
(2024)
Luas wilayah Desa Candigatak 825.928 Ha dengan jumlah penduduk 3.031 jiwa (2013), diantaranya sekitar 200 penduduk mata pencarian nya sebagai petani susu sapi perah yang produksi setiap harinya 300 liter dijual ke pengepul dengan harga Rp 7.500/liter yang dibayarkan 10 hari setelahnya, sehingga para petani susu sapi sepertinya dipermainkan harga jualnya. Hal ini membuat para petani susu menerima inovasi dibuat yoghurt yang dapat menaikkan nilai jual susu sapi. Yoghurt adalah salah satu minuman k...
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Pendampingan Penguatan Literasi Santri dan Alumni Pesantren Tebuireng
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 3
, No 4
(2024)
Recently, technological developments have become increasingly complex, strengthening literacy has become a very important aspect to ensure that Islamic boarding schools remain relevant and able to adapt to global challenges. Strengthening literacy in this case is not only for students, but also alumni to continue to develop it outside the Islamic boarding school, either through written work, design, audio visuals or other works that can advance Islamic culture and knowledge in Islamic boarding s...
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Pengaruh Penggunaan Mobile Banking Dan E-Commerce Terhadap Perilaku Konsumtif Mahasiswa STKIP Majenang Tahun 2023
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 2
, No 2
(2024)
Based on observations, most students at STKIP Majenang use m-banking because of the factors of speed, convenience, and convenience in transactions. Because of these factors, they choose to use e-commerce for shopping to meet their needs. However, not everyone can control themselves when they see a variety of interesting items, so they often khilaf and buy goods outside of need. This study aims to determine the influence of the use of mobile banking and e-commerce on the consumptive behavior of S...
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A New Approach to Measuring Institutional and Researcher Contributions to the SDGs: Combining Data from Elsevier SciVal and VOSviewer
Pertiwi, Fungky Dyan
; Anindito, Dhimas Cahyo
; Habibi, Ilham
; Saifudin
; Munahar, Suroto
; Purnomo, Bagiyo Condro
; Fatimah, Yun Arifatul
; Waluyo, Budi
; Setiyo, Muji
Advance Sustainable Science, Engineering and Technology
Vol 6
, No 4
(2024)
The Sustainable Development Goals (SDGs), established by the United Nations in 2015, are a comprehensive global framework that addresses social, economic, and environmental challenges through sustainable development. This study examines the role of universities, specifically focusing on the Department of Mechanical Engineering at Universitas Muhammadiyah Magelang (UNIMMA), in contributing to the SDGs. The study utilized data from Elsevier’s SciVal to analyze the department’s contribution to the...
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Pengaruh Akomodasi, Transportasi dan Harga Jasa Boga Terhadap Minat Melakukan Perjalanan Wisata: Studi Pada Mahasiswa UIN Sayyid Ali Rahmatullah Tulungagung
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 2
, No 4
(2024)
This study aims to determine the effect of accommodation, transportation and food service prices on interest in travel in Tulungagung. This research is a quantitative study using primary data for 2015-2022 obtained from the Central Bureau of Statistics (BPS). The method used uses quantitative methods with data collection using questionnaires. Based on research that has been conducted on the effect of accommodation, transportation, and the price of food services on interest in travel (case study...
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Survei Tingkat Skill Related Fitness Pada Siswa-Siswi Sekolah Dasar Negeri Gugus 1-4 Fase C di Kecamatan Kedungkandang Kota Malang
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 3
, No 4
(2024)
Carrying out this study aims to determine the value of physical fitness related to skills in students at SDN Gugus 1-4, Kedungkandang District, Malang City, because there is no data related to physical fitness and sports teachers have never measured students' physical fitness levels. This research method uses quantitative descriptive methods with survey techniques. The subjects taken in this research were 95 students using the Proportionate Stratified Random Sampling technique. The Indonesian St...
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Penerapan Algoritma C4.5 untuk Klasifikasi Lahan Kritis Kabupaten Grobogan
Journal of Applied Statistics and Data Mining
Vol 2
, No 2
(2024)
Penentuan lahan kritis dilakukan dengan pembagian 3 kawasan yaitu kawasan budidaya pertanian, kawasan hutan lindung dan kawasan lindung di luar kawasan hutan. Laju kerusakan hutan dan lahan kritis di Indonesia tercatat telah mencapai 27,2 juta hektar di tahun 2014. Untuk mengatasi lahan kritis serta memulihkan, mempertahankan dan meningkatkan fungsi hutan dan lahan, Kementerian Kehutanan mencanangkan kegiatan Rehabilitasi Hutan dan Lahan (RHL). Berdasarkan laporan Badan Pusat Statistik tahun 201...
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Analisis Rasio Likuiditas Untuk Menilai Kinerja Keuangan Pada Perusahaan Sub Sektor Farmasi Di BEI
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 3
(2024)
The liquidity ratio is a measurement of the ability of a company's assets to finance its short-term liabilities or debt. The liquidity ratio is a measurement of the ability of a company's assets to finance its short-term liabilities or debt. The research results show that the financial performance of Pharmaceutical Sub-Sector Companies on the BEI is based on the Current Ratio (CR) in the poor category and the financial performance of Pharmaceutical Sub-Sector Companies on the BEI is based on the...
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