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Analisis Keunggulan Produk Pegadaian Dalam Persaingan UPC Dengan Menggunakan Teknik Competitive Profile Matrix (CPM) Di UPC Karang Lewas dan UPC Alun-Alun Purwokerto
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 1
(2025)
This study aims to analyze the superiority of Pegadaian products in competition between Branch Service Units (UPC) using the Competitive Profile Matrix (CPM) technique at UPC Karanglewas and UPC Alun-Alun Purwokerto. The approach used is descriptive qualitative through case studies, with data collection through in-depth interviews, observation, and documentation. CPM analysis is carried out by identifying key success factors such as service quality, product variety, price, promotion, ease of acc...
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Analisis Bisnis BMT Dana Mentari Muhammadiyah Purwokerto dengan Menggunakan Matriks McKinsey
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 1
(2025)
This study aims to analyze the business position of BMT Dana Mentari Muhammadiyah Purwokerto using the McKinsey Matrix as a strategic analysis tool. The method used is a qualitative approach with data collection through literature studies, observations, and interviews with BMT managers. The data obtained were analyzed using the McKinsey Matrix to assess market attractiveness and business strength in each business unit. The study results indicate that most of the BMT Dana Mentari Muhammadiyah Pur...
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The Effect of Barista Service Quality on Guest Satisfaction at Hotel Neo Dipati Ukur Bandung
An International Journal Tourism and Community Review
Vol 2
, No 2
(2025)
This study aims to analyze the effect of barista service quality on guest satisfaction at the Neo Dipatiukur Hotel Bandung, a hotel café will be successful when a barista shows the best service to hotel guests, this attitude has a major influence on the success of a hotel in the field of hotel beverages. The research method that will be used is through interviews and observations. Participation in this study consisted of hotel guests, baristas, and related hotel industries. Data were collected t...
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Peran Media Sosial Sebagai Ekosistem Mikro dalam Mendukung Platform E-Learning Berbasis Komunitas: Kajian Literatur Sistematis
Abigail Virginia Christianti
; Christianti , Abigail Virginia
; Salsabila, Allysha Khansa
; Savara, Intan ditya Putri
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 4
, No 2
(2025)
The integration of social media into digital education has transformed how communities engage in collaborative learning. While social media platforms were initially designed for communication, they have evolved into micro-ecosystems that support community-based e-learning. This study conducts a Systematic Literature Review (SLR) to examine the role of social media as a micro-ecosystem in enhancing collaborative learning environments. Using the PRISMA protocol, 450 articles were initially identif...
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Analyzing Amethyst Crystal Stones at the Bandung Geology Museum
An International Journal Tourism and Community Review
Vol 2
, No 2
(2025)
Amethyst crystal is one type of rock that is widely studied in the field of geology, especially because of its beauty and interesting formation process. Amethyst is a variety of quartz mineral (SiO2) that is purple in color due to the presence of oxidized iron ions. As a mineral that is often used in jewelry, amethyst also has high economic value. The Geological Museum often displays amethyst crystals to provide more insight into the geological processes that occur beneath the earth's surface an...
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The Existence of the Independence Building and the Asia-Africa Conference Museum as Historical Tourism Objects for Tourists
An International Journal Tourism and Community Review
Vol 2
, No 2
(2025)
journal articles on improving the quality of historical tourism objects are the results of research that is updated from previous research. Historical tourism is always closely related to locations that are related to conditions in the past. The more sophisticated the technology, the higher the quality of the historical tourism object. This is our sample, we take the Merdeka building and the Asian-African Conference museum as the result of this study, although several researchers have previously...
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DINAMIKA KOMUNIKASI FOOD AND BEVERAGE SERVICE DAN KITCHEN DALAM MENINGKATKAN PELAYANAN HOTEL GRAND DIAMOND YOGYAKARTA
Mabha Jurnal
Vol 6
, No 1
(2025)
Food and Beverage Service dan Kitchen merupakan dua bagian dalam industri perhotelan yang saling berkaitan karena berpengaruh kuat terhadap kualitas pelayanan. Penelitian ini memiliki tujuan untuk memahami dinamika komunikasi yang terjadi antara Food and Beverage Service dan Kitchen di Hotel Grand Diamond Yogyakarta dalam upayanya untuk meningkatkan kualitas pelayanan. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan studi kasus. Data dikumpulkan melalui observasi langsung da...
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STRATEGI PENYIMPANAN BAHAN BAKU UNTUK MENJAGA KUALITAS PRODUK PASTRY DI THE ALANA HOTEL & CONVENTION CENTER SOLO
Ari Indriastuti, Wahyu
; Ari Indriastuti, Wahyu
; Sari, Tiara Puspita
; Sulistijo, Surjo
; Anandita, Arnes
Mabha Jurnal
Vol 6
, No 1
(2025)
Penelitian ini bertujuan untuk mengetahui tentang strategi penyimpanan bahan baku pada Pastry Section di The Alana Hotel Solo. Peneliti ingin membandingkan prosedur dalam penyimpanan bahan baku dengan Standar Operasional Prosedur (SOP) yang berlaku di The Alana Hotel Solo. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan metode observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa penyimpanan bahan baku pastry belum memenuhi standar. Selain itu, bahan-baha...
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PARIWISATA RAMAH LINGKUNGAN: ANALISIS WILLINGNESS TO PAY PENGUNJUNG GEMBIRA LOKA ZOO UNTUK KONSERVASI RUANG TERBUKA HIJAU
Putri Ratna Setyowati
; Putri Ratna Setyowati
; Taufiq, Luqman
; Edi Laksono, Gangsar
; Fallo, Trisno
Mabha Jurnal
Vol 6
, No 1
(2025)
Pembangunan kota yang pesat sering kali tidak sejalan dengan pelestarian lingkungan, khususnya dalam penyediaan ruang terbuka hijau (RTH). Di tengah keterbatasan RTH tersebut, kawasan wisata ramah lingkungan seperti Gembira Loka Zoo (GLZ) di Kota Yogyakarta memainkan peran penting, bukan sekedar sebagai tempat rekreasi dan edukasi, tetapi juga sebagai bagian dari sistem ekologis kota. Oleh karena itu penelitian ini bertujuan untuk mengetahui nilai willingness to pay (WTP) dari GLZ sebagai pariwi...
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The Effectiveness of Interpersonal Communication in Online Learning in Providing Communication Science Students at the University of Muhammadiyah Madiun
Istikhomah, Fajar
; Tri Mawarni, Aprilia
; Aulia Al Rasyid, Anggita
; Jerry
; Khudin, Mifta
; Anniza Andyani, Rhavida
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This research aims to find out whether interpersonal communication in online learning can help students of the Muhammadiyah University of Madiun communication science study program learn better. The approach taken in this research is a quantitative approach which focuses on testing theory by measuring or calculating research variables and using statistical techniques to analyze data. In this research all questions were made in Google form with a Likert scale. The sampling method used is the Slov...
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