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Pemanfaatan Sosial media marketing Dalam membangun UMKM HR-TEA
Pasha, Alif
; Lestari, Destianti
; Napitu, Benward Yehezkiel
; Amanda, Dhea
; Khatami, Abang Azzidan
; Habib Agil Munawar
; Anjas Pratama
; Tiara Fitari
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
This research discusses the utilization of social media as a marketing strategy to increase brand awareness and competitiveness of MSMEs (Micro, Small and Medium Enterprises), with a case study of HR-TEA in Pangkalpinang. A descriptive qualitative approach was used through interviews, observations, and the implementation of digital marketing strategies, such as Instagram account creation and Google Maps registration, to expand market reach and increase interaction with customers. The results sho...
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Pengaruh Media Sosial Terhadap Pemasaran Produk UMKM Cemilan Bosque di Era Digital
CiDEA Journal
Vol 3
, No 2
(2024)
This research aims to identify and analyze digital marketing strategies that are effective in increasing product sales in the online market. The research methods used include actor surveys of local businesses, and data analysis from digital platforms. Research results show that the use of social media, search engine optimization and content marketing play an important role in expanding market reach and attracting potential customers. Integrating e-commerce with digital marketing strategies such...
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Analisis Business Model Canvas (BMC) pada Usaha Undangan Digital Untukmu
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
The development of digital technology has brought significant changes in the invitation industry, replacing conventional paper invitations with digital invitations that are more environmentally friendly and efficient. This study aims to analyze the business model of the Untukmu digital invitation business using the Business Model Canvas (BMC) framework. BMC includes nine key elements, namely customer segments, value propositions, channels, customer relationships, revenue streams, key resources,...
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Penerapan Green Economy Terhadap Peningkatan Sustainable Development Goals (SDGs) pada Industri Fashion Halal di Indonesia
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
Lifestyle and fashion have become an inseparable part of modern society. Excessive public consumption of apparel products causes clothing manufacturers to speed up their production performance. The production and consumption processes of society are primarily the cause of much of the natural damage caused. Where the waste from the fabric/textile dyeing production process from upstream to downstream is not managed properly, as is the disposal of worn-out apparel and is not managed responsibly. Ec...
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Perlindungan Hukum Terhdapa Konsumen Perumahan Akibat Developer Dinyatakan Pailit
Notary Law Research
Vol 6
, No 1
(2024)
Putusan pailit dianggap sebagai solusi terbaik bagi para debitor khususnya bagi pengembang dalam melunasi hutang-hutangnya, akan tetapi dapat dikatakan upaya tersebut merugikan para pembeli satuan rumah susun atau apartemen yang telah membayar lunas sebelum pembangunan selesai dengan hanya diikat dengan ppjb sebagai bentuk kesepakatan jual beli antara pengembang dengan pembeli tanpa adanya proses levering. Hal tersebut tentu menimbulkan ketidak pastian hukum terkait dengan kepemilikan unit rumah...
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Desain Kemasan Online: Solusi Kreatif dan Terjangkau untuk UMKM melalui Brand PackDe
Ningrat, Rangga Wasita
; Rabika, Jonathan Cristiano
; Muzaqi, Anggito Rangkuti Bagas
; Kuntari, Wien
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
Product packaging is an important element in creating the identity and attractiveness of a product, especially for small and medium enterprises (SMEs). This research aims to develop an online-based packaging design service through the PackDe platform that offers easy access, transparent pricing, and a variety of customizable design options. The methods used include literature study, competitor observation, and social media analysis to understand market needs and current design trends. The result...
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Analisis Strategi Marketing PT Bank Perkreditan Rakyat (BPR) Swadaya Anak Nagari untuk Menarik Minat Menabung Masyarakat : (Studi Kasus: Bandarejo Dusun 1)
Transformasi: Journal of Economics and Business Management
Vol 3
, No 4
(2024)
This study aims to analyze the marketing strategy of PT Bank Perkreditan Rakyat (BPR) Swadaya Anak Nagari in attracting people's interest in saving money in Bandarejo Hamlet 1, West Pasaman Regency. A qualitative approach was used through field method with interviews, observation, and documentation. Research results showed that PT BPR Swadaya Anak Nagari implements four main marketing strategies: product strategy, price, and documentation. four main marketing strategies: product, price, promotio...
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MERCHANDISE DESIGN FOR THE 12TH ANNIVERSARY OF BIS MANIA COMMUNITY
Wiguna, Debio Pararta
; Wiguna, Debio Pararta
; Aris Kurnia Wicaksono
; Eka Wahyu Primadani
; Naufal Labib
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 17
, No 2
(2024)
Bis Mania Community is a community of bus lovers, especially regional coordinators in Surabaya, which was founded in 2012. In 2024, precisely on November 10, 2024, Bis Mania Community held its 12th Anniversary in Tulungagung. In celebrating this 12th Anniversary not only organizes Family Gathering and garage visits, but the Bis Mania Community also sells various kinds of Merchandise as a medium to display identity. One of the merchandise that will be made is a T-Shirt. Merchandise offered by bra...
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Analisis Dampak Kebijakan Pendidikan Terbaru Pada Manajemen Sekolah
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
This article conducts an in-depth analysis of the impact of the latest educational virtues on school management. The growing educational virtues, such as the focus on technology-based learning, the development of more flexible curricula, and increased parental involvement, have brought about significant changes in the way schools are organized and led. The analysis highlights how these virtues affect school operational efficiency, educational quality, and student motivation. In addition, the art...
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Analisis Kesalahan Berbahasa dalam Teks Berita Daring pada Platform Radartasik.ID 2023
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
This study aims to analyze language errors in online news texts on the Radartasik.id platform for the December 2023 edition. Using a qualitative descriptive method, the study identifies and classifies language errors based on aspects of spelling, syntax, phonology, morphology, and semantics. Data were collected through reading and note-taking techniques, then analyzed to identify common error patterns. The results indicate various errors, including spelling, syntax, phonology, and morphology err...
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