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PENGARUH EXPERIENTIAL MARKETING TERHADAP REPURCHASE INTENTION MELALUI CUSTOMER SATISFACTION (Survei pada Konsumen Warung Selat Mbak Lies di Surakarta)
Maharani, Ashifa Dila
; Rahadhini, Marjam Desma
; Rahadhini, Marjam Desma
; Susanti, Retno
; Susanti, Retno
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 2
(2020)
The purpose of this research is to analyse 1) the effect of experiential marketing on repurchase intention; 2) the influence of experiential marketing on customer satisfaction; 3) the effect of customer satisfaction on repurchase intention; 4) the effect of experiential marketing on repurchase intention through customer satisfaction. This research is conducted at Warung Selat Mbak Lies Surakarta. The sampling technique uses purposive sampling with 160 respondents. The types of data that used are...
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ANALISIS EFISIENSI PENGENDALIAN PERSEDIAAN BAHAN BAKU DENGAN MENGGUNAKAN METODE ECONOMIC ORDER QUANTITY DAN METODE ECONOMIC PRODUCTION QUANTITY PADA ROTI GANEP SOLO
Maesprillanti, Maesprillanti
; Suseno, Yohanes Djoko
; Suseno, Yohanes Djoko
; Sunarso, Sunarso
; Sunarso, Sunarso
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 2
(2020)
Roti Ganep Solo is a company engaged in the food industry, especially bread whose main raw materials are glutinous rice flour, wheat flour, and arrowroot flour, because companies still use conventional methods in controlling raw material inventory, by introducing the method of economic order quantity and the method of economic production quantity are expected to be used to optimize the supply of raw materials by the company. EOQ a method by which a company purchases raw materials with the quanti...
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ANALISIS PENGARUH STORE ATMOSPHERE DAN KEDEKATAN EMOSIONAL TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI (Survei pada Pelanggan O’Pallet Cafe Boyolali)
Pertiwi, Devi Kurnia
; Rahadhini, Marjam Desma
; Rahadhini, Marjam Desma
; Susanti, Retno
; Susanti, Retno
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
The research was conducted at the O’Pallet Café Boyolali The purpose of this study is to analyze 1) the effect of store atmosphere on customer satisfaction; 2) the effect of emotional closeness on customer satisfaction; 3) the effect of customer satisfaction on customer loyalty; 4) the influence of store atmosphere on customer loyalty; 5) the effect of emotional closeness on customer loyalty; 6) the effect of customer satisfaction in mediating the effect of store atmosphere on customer loyalt...
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3 Sitasi
PENGARUH CAPITAL ADEQUANCY RATIO, BIAYA OPERASIONAL PENDAPATAN OPERASIONAL, DAN NON PERFORMING LOAN TERHADAP RETURN ON ASSETS (Survei pada Bank Umum yang Terdaftar di Bursa Efek Indonesia Tahun 2016 – 2018)
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
This research was used to analyze the effect of Capital Adequacy Ratio, Operational Cost of Operating Income and Non Performing Loans on Return On Assets on Commercial Banks listed on the Indonesia Stock Exchange in 2016 – 2018. The overall population in this study was 43 public banks. The research sample consisted of 10 commercial banks with the sampling technique was purposive sampling. The results of this study indicate that partially Operating Costs Operating Income and Non Performing Loan...
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PELAKSANAAN PENGADAAN TANAH UNTUK KEPENTINGAN UMUM BERDASARKAN PERATURAN PRESIDEN NO. 148 TAHUN 2015 (Studi Kasus Pengadaan Tanah Untuk Pembangunan Jalan Tol Di Kabupaten Boyolali)
Dinamika Hukum
Vol 9
, No 3
(2020)
The purpose of this study is to: 1) Review and analyze the procurement of land for
the public interest in the construction of highways in Boyolali district is in
compliance with the legislation. 2) review and analyze the procurement of land for
the public interest in the construction of highways in Boyolali district already meets
the elements of equity for the holders of land rights.
The method of approach in writing this is the juridical sociological. The
specification of this research uses des...
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ANALISIS SISTEM ANTRIAN DAN OPTIMALISASI PELAYANAN PADA CUSTOMER SERVICE DI STASIUN SOLO BALAPAN
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
This study aims to determine the queuing system for optimization of teller services at Bank Negara Indonesia, Slamet Riyadi Solo Branch Office. The data used in this study is a direct observation of the object of research / observation. The sampling technique uses the Leddy formula because the population cannot be known. The data analysis technique used is manual calculation using the queuing system formulas of many single-stage channels (multiple channel-single phase). The results of this study...
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ANALISIS PENGENDALIAN PERSEDIAAN BAHAN BAKU MENGGUNAKAN METODE ECONOMIC ORDER QUANTITY DENGAN PENGGUNAAN MODEL ECONOMIC PRODUCTION QUANTITY PADA BATIK SRIWEDARI DI SURAKARTA
Putri, Anggy Rahma
; Suseno, Yohanes Djoko
; Suseno, Yohanes Djoko
; Widajanti, Erni
; Widajanti, Erni
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
The purpose of this study is to analyze the efficiency of controlling raw material inventory costs and analyze the differences in raw material inventory costs by using the Economic Order Quantity (EOQ) method and by using the Economic Production Quantity (EPQ) model compared to conventional methods on Sriwedari Batik in Surakarta. Based on the results of research that has been done, it can be concluded that the policies implemented by Batik Sriwedari in Surakarta have not yet reached the level o...
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1 Sitasi
PENGARUH STORE ATMOSPHERE DAN KUALITAS PRODUK TERHADAP NIAT BELI ULANG DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI (Survei Pada Konsumen Marakez Café di Surakarta)
Rahmawati, Dita
; Rahadhini, Marjam Desma
; Rahadhini, Marjam Desma
; Sumaryanto, Sumaryanto
; Sumaryanto, Sumaryanto
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
This research was conducted on consumers Marakez Café in Surakrta, the type of data used is qualitative and quantitative data. Data sources used are secondary and primary data. The entire population in this study are all Marakez Café consumers whose numbers cannot be known. The sample used in this study was taken as many as 100 respondents. The sampling technique is done by using nonprobability sampling using purposive sampling method. In this study shows that store atmosphere and product qual...
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4 Sitasi
PELAKSANAAN PENDAFTARAN TANAH UNTUK PERTAMA KALI BERDASARKAN PERATURAN PEMERINTAH NOMOR 24 TAHUN 1997 TENTANG PENDAFTARAN TANAH (Studi Kasus di Kantor Pertanahan Kabupaten Magetan)
Dinamika Hukum
Vol 10
, No 1
(2020)
The purpose of this study is to: 1) Review and analyze the implementation
of the land register for the first time with the Government Regulation Number 24
year 1997 regarding Land Registration in the Office of land Magetan. 2) review
and analyze the obstacles that occur in the implementation of the land register for
the first time based on the Government Regulation Number 24 year 1997 regarding
Land Registration in the Office of land Magetan.
The method of approach in writing this is the juridic...
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PELAKSANAAN PRINSIP MENGENAL NASABAH DALAM MENCEGAH TINDAK PIDANA PENCUCIAN UANG DI PT BANK MAYAPADA TBK SURAKARTA
Dinamika Hukum
Vol 10
, No 1
(2020)
The principle of knowing Know Your Customer Principle (KYCP)
customers at PT. Bank Mayapada Tb Surakarta, simply by including name,
address and no. telephone, but now it's not because every stamp filling
transaction must be complete with ID / SIM number, occupation / business field,
position, place of birth date, source of funds, transfer requirements and
relationship with the recipient of the transfer. Filling out the data above is to
fulfill the Know Your Customer Principles in accordance with...
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