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ANALISIS PENGARUH HARGA, PROMOSI, SALURAN DISTRIBUSI, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN MOBIL (Survei pada Konsumen Toyota Calya di Nasmoco Ringroad Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 4
(2019)
The purpose of this research is to the analyze of the significance of the price, promotion, channel distribution and quality of the product of purchasing decisions. This research is a survey on customers by Calya in Nasmoco Ringroad Surakarta. The type of data used quantitative and qualitative data. The source data used is the primary and secondary data. The population of this research are customers who are doing the buying decisions of Toyota Calya in Nasmoco Ringroad Surakarta with sample 50 p...
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PENGARUH MOTIVASI, KEPUASAN, DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI RRI SURAKARTA (Survei pada Pegawai RRI Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 3
(2019)
This study aims to analyze the influence of motivation, satisfaction and work discipline together have a significant effect on the performance of RRI Surakarta employees partially and simultaneously. The population of this study was all RRI Surakarta employees using a sample of 44 respondents. Data collection techniques using questionnaire instruments through testing validity and reliability. Regression requirements test uses classic assumption test and Multiple Linear Regression Test, t test, F...
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PENGARUH LOKASI, KUALITAS PELAYANAN, DAN FASILITAS HOTEL TERHADAP KEPUTUSAN MENGINAP PELANGGAN DI HOTEL (Survei pada The Margangsa Hotel Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 3
(2019)
The purpose of this research is to analyze the significance of the influence of the location, quality of service and hotel facilities partially or simultaneously against the decision of stay at The Margangsa Hotel. Technique of data analysis used the test of validity, reliability test, test the assumptions of classical linear regression, and multiple, t test, F test and coefficient of determination. The research results obtained conclusions that: there is a significant influence of the location...
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PENGARUH OPINION SHOPPING DAN AUDIT TENURE TERHADAP OPINI AUDIT GOING CONCERN DENGAN UKURAN PERUSAHAAN SEBAGAI VARIABEL MODERASI
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 14
, No 1
(2019)
This studyaims to determine how the effecton opinion shopping, audit tenure of going concern audit opinion by size of the company as moderating. This research was conducted in sectors of banking listed in the Indonesia Stock Exchange (BEI) in the period of 2013 to 2016 using a sample of 25 companies. Samples were selected using purposive sampling method with a basic analisis using logistik regression and absolute different value. The samples used in the studywhere 25 of the companys with data ob...
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FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA MEMILIH FAKULTAS EKONOMI PROGRAM STUDI MANAJEMEN (Survei pada Mahasiswa Fakultas Ekonomi Universitas Slamet Riyadi Surakarta Program Studi Manajemen Tahun Ajaran 2017/2018)
Research Fair Unisri
Vol 3
, No 1
(2019)
Tujuan penelitian ini adalah: 1) Menganalisis signifikansi pengaruh produk terhadap keputusan pemilihan Fakultas Ekonomi Program Studi Manajemen Universitas Slamet Riyadi Surakarta. 2) Menganalisis signifikansi pengaruh harga terhadap keputusan pemilihan Fakultas Ekonomi Program Studi Manajemen Universitas Slamet Riyadi Surakarta. 3) Menganalisis signifikansi pengaruh lokasi terhadap keputusan pemilihan Fakultas Ekonomi Program Studi Manajemen Universitas Slamet Riyadi Surakarta. 4) Menganalisis...
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PENGABDIAN MASYARAKAT DENGAN TEMA PENGELOLAAN MANAJEMEN SUMBER DAYA MANUSIA (MSDM) PADA UKM SANGKAR BURUNG DI KELURAHAN BANYUANYAR KECAMATAN BANJARSARI KOTA SURAKARTA
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 2
, No 2
(2018)
Community Services Program aims in order so that SME have the ability to Community services program aims in order so that SMES have the entrepreneurial spirit so that there is continuity of effort, which could ultimately increase revenue. Target audience this community service activities is SME Birdcage in Village of Banyuanyar sub-district of Banjarsari town of Surakarta. Extension methods include lectures, discussions, question and answer. Activity plan extension done 2 times, the first meetin...
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PENGARUH HARGA, PRODUK, PROMOSI, DAN DISTRIBUSI TERHADAP KEPUTUSAN PEMBELIAN BUKU DI CV GRAMERA
Jurnal Ekonomi dan Kewirausahaan
Vol 18
(2018)
This research describe effect of product, price, promotion and distribution to purchasing decisions of book in CV Gramera Solo. Samples are taken from large consumer CV Gramera Solo which amounted to 35 agencies. This type of research uses quantitative research type, with convenience quoting sampling technique. Data obtained by spreading the questionnaire through CV sales. Gramera. The result of data analysis found that product, price, promotion and distribution have significant influence to pur...
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PENGARUH KECUKUPAN MODAL, LIKUIDITAS, RISIKO KREDIT, DAN EFISIENSI OPERASIONAL TERHADAP PROFITABILITAS PERBANKAN UMUM SWASTA NASIONAL DI BUSA EFEK INDONESIA
Jurnal Ekonomi dan Kewirausahaan
Vol 18
(2018)
The purpose of this study is to: 1) analyze the significance of the influence of capital adequacy to profitability, 2) to analyze the significance of the effect of liquidity on profitability, 3) to analyze the significance of the effect of credit risk on profitability, 4) to analyze the significance of the effect of operational efficiency level on profitability, significance of capital adequacy, liquidity, credit risk, and operational efficiency simultaneously to profitability. This type of rese...
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PENGARUH PRODUK, PROMOSI, DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN ANGGOTA UNTUK MENABUNG (Survei pada Anggota KSPPS Bina Insan Mandiri Cabang Jeruksawit Karanganyar)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 1
(2018)
This research aims to analyze the significance of the influence of products,promotion and quality of service of the decision of the members to save money onKSPPS Bina Insan Mandiri Branch Karanganyar and Jeruksawit analyze the dominantvariables its influence on the decisions of members to save money on KSPPS Bina InsanMandiri Branch Jeruksawit Karanganyar. This study used a survey method, the type ofdata the data used was qualitative and quantitative data, the source data used theprimary data an...
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PENGARUH KEPEMIMPINAN, PENGEMBANGAN SUMBER DAYA MANUSIA, DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI NEGERI SIPIL (Survei pada Pegawai Negeri Sipil Kantor Dinas Pendidikan Kota Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 1
(2018)
This study aims to determine the influence of leadership, human resourcedevelopment and work discipline on the performance of civil servants. Types of data used in this study are Qualitative Data and Quantitative Data. Sources of data used in this study were obtained from survey results and primary data of the Education Office of Surakarta City. The population in this research is 74 civil servants. Data analysis techniques used classical assumption test, multiple linear regre...
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