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THE INFLUENCE OF DIGITAL MARKETING, BRAND AMBASSADOR, AND PRICE ON ERIGO PRODUCT PURCHASE DECISION
International Journal of Management, Business and Social Sciences
Vol 3
, No 01
(2024)
This research is based on the decline of the Erigo Brand as the Top Local Clothing Brand in 2021 to 2022 by 2.9 percent. So research is needed to improve purchasing decisions influenced by digital marketing, brand ambassadors, and Erigo brand prices carried out in the World's Best JKT48 Community. This research was conducted using a survey method among members of the World's Best JKT48 Community who are members of the Discord server, totaling 94 respondents. Data collection was carried out using...
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INTEGRASI PERILAKU DAN KOMPETENSI KEPEMIMPINAN TRANSFORMASIONAL DALAM MENUNJANG KINERJA ORGANISASI ( Studi organisasi Kantor “x”)
Transformasi: Journal of Economics and Business Management
Vol 3
, No 2
(2024)
Abstract. This case study explores the influence of transformational leadership style in facilitating innovation and synergy in an institution. Through the analysis of conceptual relationship diagrams among various operational elements within the organization, this study demonstrates how transformational leadership impacts decision-making processes, innovation, and competency enhancement. In this context, leadership acts not only as a decision maker but also as a motivator inspiring active parti...
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The Importance of Food Security at The Family Level in Preventing Stunting in Indonesia: Pentingnya Ketahanan Pangan di Tingkat Keluarga dalam Pencegahan Stunting di Indonesia
Jurnal Karya Pengabdian Masyarakat
Vol 2
, No 1
(2024)
Stunting is a condition where a child's height does not match the child's age. Stunting is used as an indicator of a child's growth process that is not good. Stunting is also used as an indicator of the achievements of a country's development process as outlined in the sustainable development goals (SDGs). Mojosongo Village is one of the sub-districts in Banjarsari District, Surakarta, Central Java. One of the sub-districts with still high stunting rates in Surakarta City. Handling of stunting i...
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Spatial Differentiation of the Land and Nutrient Footprints for Kampala: Implications for Urban Food Sustainability
Forum Geografi
Vol 38
, No 2
(2024)
Rapid urban growth, together with an increase in urban food demand and rural-urban food flows, effectively transfer the urban footprint to the surrounding cities. In Uganda, where fast urban growth is evident, data on the resultant foodprint is sparse. To bridge this gap in knowledge, this paper quantitatively analyses the flows of the rural-urban cooking banana (matooke) to Kampala, Uganda, and the embedded land and nutrient footprints. Food freight surveys involving interviews with food truck...
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PENINGKATAN PERAN KADER KESEHATAN REMAJA TERHADAP PEMELIHARAAN KESEHATAN DI SEKOLAH MENENGAH ATAS
Anggraeny, Dyta
; Datunsolang, Vanessa
; Nurwidyah
; Raudina Hudani Amali
; Pratiwi Cahya Lamante
; Nadiathul Pontoh
; Sri Wahyu Ningsih
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 8
, No 1
(2024)
Community service in tertiary institutions with the subject being carried out by students in the form of Kuliah Kerja Nyata (KKN). The essence of the implementation of these activities is that the knowledge that has been obtained in the previous semester is applied to certain communities. The implementation of this community service was at SMA Negeri 1 Kotamobagu with the target subject of the activity being Kader Kesehatan Remaja (KKR). Adolescence is a period where there is potential to implem...
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EDUKASI PENCEGAHAN WASTING DI WILAYAH POLINDES KEMUNING I DESA LOA LEPU TENGGARONG SEBERANG KUTAI KARTANEGARA
Mareta, Rindha
; Haryanti, Deva Aprilia
; Sisilia, Helma
; Ulo, Kartina
; Hanipah, Nur
; Sari, Qayla
; Cahyaningrum, Sekar Nova
; Wahyuningrum, Sella
; Putri, Siska Amilistiana Eka
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 8
, No 1
(2024)
Nutritional and health problems, especially in toddlers, can be prevented through educational activities provided through posyandu activities. Nutrition education is very important for mothers who have toddlers so they can develop knowledge, skills and choose food ingredients and present a balanced healthy nutrition menu. This community service activity was carried out for mothers of thin toddlers in particular and Posyandu/Polindes Kemuning II RT 02 cadres in Loa Lepu Village, Tenggarong Distri...
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Social Justice and Economic Sustainability: The Mitigation Role of Islamic Economics Against Natural Disasters
Proceeding. of The International Conference on Business and Economics
Vol 2
, No 1
(2024)
This article discusses the role of Islamic economic mitigation in achieving social justice and economic sustainability in the context of natural disasters. The main focus of this research is how the principles and instruments of Islamic economics, such as zakat, infaq, alms, waqf, andIslamic microfinance institutionscan be used to reduce the social and economic impact of natural disasters. Islamic economics, based on the principles of social justice and redistribution of wealth, offers a holisti...
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Menghadapi Era Baru : Strategi Perbankan Dalam Menghadapi Perubahan Pasar Dan Teknologi Di Indonesia
Transformasi: Journal of Economics and Business Management
Vol 3
, No 2
(2024)
This research focuses on banking strategies in facing the new era in Indonesia, taking into account the rapid market and technological changes. This transformation is triggered by the development of financial technology (fintech) and the digital revolution, which aims to expand financial inclusion by providing easier and more flexible access for people. To remain competitive, banks need to continue to innovate and improve services to meet higher customer expectations. This research u...
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Effect of Leverage, Profitability and Operating Capacity on Financial Distress in Manufacturing Companies Listed on The Indonesia Stock Exchange
Yolanda Effendy
; Awaluddin Awaluddin
; Loso Judijanto
; Luckhy Natalia Anastasye Lotte
; Al-Amin
; Hadi Subeno
Proceeding. of The International Conference on Business and Economics
Vol 2
, No 1
(2024)
This study aims to examine whether leverage, profitability and operating capacity affect financial distress in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange for the period 2019-2023. The data used is secondary data obtained from www.idx.co.id website. Determination of samples in research using porpusive sampling methods with special criteria. The results of the analysis are known to be a significant value of leverage of 0.000 < 0.05 with a c...
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Strategi Kebijakan Publik Melalui Program Pengentasan Kemiskinan di Era Pemerintahan Jokowi
Novi Dianita Sari
; Nurvita Diah Rahayu
; Binti Saniatu Salimah
; Nur Muhammad Hima Firmansah
; Novi Khoiriawati
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 2
(2024)
Poverty is a complex and ongoing social problem that requires an integrated and sustainable approach. The problem of poverty impacts various aspects of people's lives, so it is important to overcome the problem of poverty. The aim of this research is to describe public policy strategies in overcoming poverty. The research approach used is a qualitative approach with the data used in the form of secondary data sourced from documents, Central Statistics Agency (BPS), research journals, articles an...
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