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Strategi Digital Marketing dalam Mempertahankan Loyalitas Pelanggan di Bisnis Kuliner dengan Menggunakan Metode Sostac (Studi Kasus di Warung Makan Djago Jowo)
Hikmat, Ryan Fahmi
; Universitas Islam Negeri Prof. KH. Saifuddin Zuhri Purwokerto
; Utama, M. Agriawan Satria
; Universitas Islam Negeri Prof. KH. Saifuddin Zuhri Purwokerto
Probisnis
Vol 17
, No 2
(2024)
Saat ini, bisnis kuliner sedang berkembang pesat karena makanan merupakan kebutuhan esensial bagi manusia. Untuk mengantisipasi persaingan dan menjaga loyalitas pelanggan Warung Djago Jowo maka diperlukan perancangan strategi digital marketing. Tujuan penelitian ini adalah untuk menganalisis dan merancang strategi digital marketing Warung Djago Jowo dalam memasarkan produk dengan menggunakan metode SOSTAC. Metode SOSTAC menggunakan pendekatan pada aspek situation analysis, objectives, strategy,...
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LEAK TEST MACHINE ENGINEERING BASED ON PLC (PROGRAMMABLE LOGIC CONTROLLER)
Teknika
Vol 9
, No 2
(2024)
A Leak Testing Machine is a tool that determines the leakage level by applying a specific air pressure to the material being tested. This tool is designed for packaging plastic bottles. This research aims to create an automatic Leak Testing Machine to detect bottle leaks. In addition, air pressure testing is carried out by varying the time and hole diameter to obtain the correct time parameters and hole diameter at optimal air pressure. The work sequence of this Leak Testing Machine uses a PLC a...
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Pendampingan Manajemen Pengelolaan TK Aisyiyah Menuju Sukses Akreditasi 2024
Maulidiyah Indira Hasmarini, Sitti Retno Faridatussalam, Sri Slamet, Akbar Pratama, Ahmad Baihaqi, Deni Pratama, Inez Angela Eva Maharani, Cindy Putri Sukmawati, Putri Ayu, Rachma Fadia Andriyani, Firly Meidhita Berliandini, Novariani Putri Rienadi
; Nurul Fuada, Evi Novitasari, Rosa Ambar Sari, dan Firliana Rizki Ramadhina.
Abdi Psikonomi
(2024)
Kelayakan sebuah satuan pendidikan ditunjukan salah satunya oleh status Akreditasi sekolah tersebut. Undang-Undang Nomor 20 Tahun 2003 tentang Sistem Pendidikan Nasional Pasal 60 ayat (1) menyatakan bahwa Akreditasi berfungsi menentukan kelayakan satuan pendidikan pada jalur pendidikan formal dan non formal pada setiap jenjang pendidikan. Kelayakan tersebut mencakup komponen pendidik dan tenaga kependidikan, sarana dan prasarana sekolah, kurikulum yang diberlakukan, dan persyaratan lainnya sebag...
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SISTEM PENGENDALI HAMA PADA TANAMAN PADI BERBASIS IoT MENGGUNAKAN TENAGA SURYA PADA MASYARAKAT DESA WUKIRSARI
Maulana Wahid, Rindo
; Santoso, Gatot
; Hani, Slamet
; Hamzah, Amir
; Raharjo, Suwanto
; Setyaningsih, Emy
Gaung Informatika
Vol 16
, No 2
(2024)
The rice pest control system based on the Internet of Things (IoT) and powered by Solar Power Plants (PLTS) is an innovative solution aimed at enhancing productivity and sustainability in Indonesia's agricultural sector. This community service project, conducted in Wukirsari Village, Kapanewon Cangkringan, Sleman Regency, primarily focuses on addressing pest issues and technological limitations. The designed device integrates ultrasonic sensors and UV light controlled by the ESP32 microcontrolle...
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Pidana Mati bagi Koruptor: Dilema Konstitusional dalam Perspektif Pancasila dan HAM
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 3
, No 3
(2024)
Law No. 20 of 2001 has institutionalized the provision of the death penalty for corruptors under certain circumstances. This research analyzes juridically the application of the death penalty against perpetrators of corruption from a normative, positive law, ethical, and religious perspective. The method used is a normative juridical approach with secondary data. Data analysis is carried out systematically to identify themes and formulate operational hypotheses. The results showed that the death...
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The effect of composition purple sweet potato flour (Ipomoea batatas L.) and wheat on the physical, chemical and sensory properties in cookies
Rahmalia, Rekha Rizky
; Yuliani, Ririn
; Yuanda, Afifah Nurfadyah Islami Yuanda
; Khoerunnisa, Farah
; Sari, Yuli Perwita
Journal of Food and Agricultural Product
Vol 4
, No 2
(2024)
Cookies are a type of biscuit made from soft dough, high in fat content, relatively crispy when broken, and have a dense cross-sectional texture. The significantly increasing data on wheat flour consumption indicates a very high level of dependence on wheat flour. This is due to the high number of processed food products using wheat flour, necessitating the utilization of flour from local raw materials to explore local potential, one of which is by partially replacing wheat flour with purple swe...
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Low-Cost Wearable Device for Sleepiness Detection Based on Heart Rate Monitoring
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 6
, No 4
(2024)
Driver sleepiness is one of the most contributing factors in car accidents. Preventions to this problem have been made with various types of driver’s sleepiness detection system, such as systems based on face detection and electrocardiography approaches. However, these approaches require sophisticated systems and impractical design that are not suitable for the low- cost wearable device for daily use. Photoplethysmography based sensor is very favorable to be implemented in the low-cost wearable...
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Menumbuhkembangkan Jiwa Wirausaha Melalui Kegiatan Mini Festival UMKM Desa: Studi Kasus di Desa Datar Kec.Warungpring Pemalang
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 3
, No 3
(2024)
This research aims to evaluate the impact of the MSME mini festival activities on the development of an entrepreneurial spirit in Datar Village, Warungpring District, Pemalang Regency. This mini festival is designed to promote local Micro, Small and Medium Enterprises (MSME) products and provide a platform for MSME players to interact with visitors and participants. By involving various activities, such as product exhibitions, entrepreneurial workshops, and art performances, this festival is exp...
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Garbage Image Classifier using Modified ResNet-50
Telematika
Vol 17
, No 2
(2024)
This research proposes a deep learning model pretrained with ResNet-50 to classify 12 types of garbage. The model uses a modified ResNet-50 architecture with the Adamax and Adadelta optimizers and varying learning rates (0.1, 0.01, and 0.001). Six experiments were conducted to determine the most optimal training parameter configuration for the proposed model. Results show that the model performed best with the Adadelta optimizer and a learning rate of 0.1, achieving a validation accuracy of 93.8...
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Etnofarmakognosi Tumbuhan Obat Masyarakat Suku Kaili di Dusun Tompu Sulawesi Tengah
Pharmaqueous
Vol 4
, No 2
(2024)
Dalam kehidupan sehari-harinya msyarakat Suku Kaili di Tompu masih mengandalkan pengelolaan sumberdaya alam hayati secara tradisional. Salah satunya praktek pemanfaatan jenis-jenis tumbuhan obat untuk pemeliharaan kesehatan telah ada sejak turun-menurun sebagai bagian dari sifat dan kearifan lokal mereka miliki. Metode penelitian ini adalah deskriptif menggunakan pendekatan survey eksploratif. Teknik pengumpulan data menggunakan wawancara secara mendalam, dan terstruktur dengan jumlah responden...
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