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DAMPAK KUALITAS PRODUK, CITRA MEREK, DAN HARGA TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN: (Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Dian Nuswantoro Pengguna Laptop Acer)
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 1
(2025)
This study examines the effect of product quality, brand image, and price on consumer loyalty through satisfaction in students using Acer laptops at Dian Nuswantoro University. Data were collected from 115 respondents and analyzed using PLS-SEM through SmartPLS 4.0 software. The results show that product quality and brand image have a positive and significant effect on satisfaction, while price does not have a significant effect on satisfaction. On the other hand, only brand image and consumer s...
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KUNCI KEBERSIHAN: PENGALAMAN TAMU DI AREA PUBLIK HOTEL ROS IN YOGYAKARTA
Mabha Jurnal
Vol 6
, No 1
(2025)
Kebersihan area publik merupakan salah satu kunci untuk menciptakan pengalaman tamu di Hotel. Tujuan dari penelitian ini adalah untuk menganalisis kebersihan area publik di Hotel Ros In Yogyakarta dalam menciptakan pengalaman positif tamu. Metode penelitian yang digunakan adalah metode deskriptif kualitatif untuk menjelaskan pengalaman positif yang diperoleh tamu terhadap kebersihan area publik Hotel Ros In Yogyakarta. Data penelitian dikumpulkan dengan wawancara mendalam kepada empat tamu yang...
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STRATEGI PENYIMPANAN BAHAN BAKU UNTUK MENJAGA KUALITAS PRODUK PASTRY DI THE ALANA HOTEL & CONVENTION CENTER SOLO
Ari Indriastuti, Wahyu
; Ari Indriastuti, Wahyu
; Sari, Tiara Puspita
; Sulistijo, Surjo
; Anandita, Arnes
Mabha Jurnal
Vol 6
, No 1
(2025)
Penelitian ini bertujuan untuk mengetahui tentang strategi penyimpanan bahan baku pada Pastry Section di The Alana Hotel Solo. Peneliti ingin membandingkan prosedur dalam penyimpanan bahan baku dengan Standar Operasional Prosedur (SOP) yang berlaku di The Alana Hotel Solo. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan metode observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa penyimpanan bahan baku pastry belum memenuhi standar. Selain itu, bahan-baha...
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Pengembangan Layanan Inovatif Dengan Analisis Blue Ocean Strategy di KSPPS BMT NU Sejahtera Bumiayu
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
The rise of digital transformation and increasing competition in the Islamic financial sector require microfinance institutions such as KSPPS BMT NU Sejahtera Bumiayu to implement innovative strategies to build competitive advantage. This study aims to analyze the development of innovative services through the Blue Ocean Strategy (BOS) framework, which focuses on value creation and the discovery of untapped market space. A descriptive qualitative method was employed, with data collected through...
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PERAN MEDIASI STRES KERJA DALAM HUBUNGAN BEBAN KERJA DAN LINGKUNGAN KERJA FISIK TERHADAP KEPUASAN KERJA PADA KARYAWAN PT. DELTA DUNIA SANDANG TEKSTIL (DDST) DEMAK
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 1
(2025)
This study analyzes the impact of Workload and Physical Work Environment on Job Satisfaction of employees of PT. Delta Dunia Sandang Tekstil (DDST) in Demak, with Job Stress as an intermediary variable. Using 180 samples and multiple linear regression analysis (Smartpls v4), it was found that Workload, Physical Work Environment, and Job Stress significantly affect Job Satisfaction. Physical Work Environment has the greatest influence on Job Stress (effect size 0.785), indicating the importance o...
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Pengaruh Pelatihan dan Motivasi Kerja terhadap Produktivitas Pekerja di PT. Hayyu Pratama Kaltim
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This study aims to assess the effect of training and work motivation on worker productivity at PT Hayyu Pratama Kaltim. The research method uses quantitative. The population in this study were 92 permanent employees and a sample of 48 employees selected using the Slovin formula. Data obtained through the results of questionnaires distributed using google forms. The data analysis method used is multiple linear regression with testing using the t test and F test which is first carried out the Clas...
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Persepsi Kemudahan Penggunaan, Keamanan dan Kepercayaan sebagai Determinan Minat Penggunaan E-Wallet OVO
DHARMA EKONOMI
Vol 32
, No 1
(2025)
Current digital wallet applications offer easy-to-use features, security levels, and trust by their users. The purpose of this study was to determine the effect of perceived ease of use, perceived security, and perceived trust on interest in using the OVO e-wallet application. The population in this study were people who were interested in using the OVO e-wallet application and had never used the OVO e-wallet application before in the Bekasi area. The sample taken in this study was 100 responden...
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Optimalisasi Penerapan Standard Operating Procedure (SOP) dalam Meningkatkan Pelayanan Front Office Department di Four Star By Trans Hotel, Renon, Bali
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This study was conducted at Four Star by Trans Hotel, Renon, Bali which discussed the Optimization of the implementation of standard operating procedures (SOP) in improving front office department services. The purpose of this study was to determine the implementation of Front Office SOPs at Four Star by Trans Hotel and how SOPs can improve service quality. Researchers used primary and secondary data to support this study. Data collection techniques used were observation, interviews and document...
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Implementasi Certainty Factors pada Sistem Diagnosa Penyakit Ternak Ayam Berbasis Web
Jurnal Informatika dan Rekayasa Perangkat Lunak
Vol 7
, No 1
(2025)
Chicken becomes one of animals that is mostly cultivated by livestock companies and by people in society. The maintenance and care of chickens must be suitable and proper in order to produce good quality of chickens and avoid disease. Chicken disease is one of the factors of loss for breeders, especially contagious disease, if not handled properly, can infect the other chickens. Therefore, the loss experienced by the breeders will be greater. However, due to the lack of doctors in the Regency of...
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Edukasi dan Skrining Kasus Diabetes pada Pelajar di SMA Negeri 1 Palu
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 1
(2025)
Diabetes is a chronic disease that makes the body lose its ability to produce insulin or begin to use it less efficiently leading to high blood sugar. Without proper treatment, over time, this disease can lead to more serious health problems such as heart disease, vision loss, and kidney disease. Early detection and prevention are crucial in mitigating these risks. This study focuses on conducting an early screening for diabetes among high school students at SMA Negeri 1 Palu. Additionally, this...
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