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Implementasi Pemasaran Digital dan Online Branding sebagai Strategi Pengembangan UMKM
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 4
, No 1
(2026)
The development of digital technology has triggered significant changes in marketing and brand management, particularly in the Micro, Small, and Medium Enterprises (MSMEs) sector. This study aims to conduct a comprehensive analysis of the implementation of digital marketing and online branding as strategies for developing MSMEs to increase competitiveness and business sustainability in the digital economy era. This study focuses on the use of social media, marketplaces, and various other digital...
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Pentingnya Packaging Yang Menarik Dan Digital Marketing Pada Kerupuk Lala 73
Fajrie, Mahfudlah
; Permatasari, Citra
; Zahro, Nafissatus
; Artalopa, Ryan
; Fibrian Noor, Isnan
; Putri Zuniawati, Eka
; Rizqi Afrizal, Edo
; Nur Asri, Miftakhul Huda
; Bahrul Ilmi, Muhammad
; Fatkhurridlo Mahendra, Muhammad
; Tiyas, Puspitaning
; Khalif Akbar, Tyas Wahyudi
; Rizieq Hussain, Muhammad
; Rohmah, Ainur
; Fathur Rohman, Muhammad Zidan
; Amanda, Lisna
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Usaha Mikro Kecil dan Menengah (UMKM) memiliki peran krusial dalam perekonomian Indonesia, namun masih menghadapi kendala dalam aspek pemasaran dan branding produk. Salah satu tantangan yang dihadapi oleh UMKM di Desa Kalipucang Wetan, Kecamatan Welahan, adalah minimnya inovasi dalam desain kemasan serta kurangnya pemanfaatan strategi pemasaran digital. Penelitian ini bertujuan untuk meningkatkan daya tarik produk UMKM, khususnya Kerupuk Lala 73, dengan mengembangkan desain kemasan yang lebih me...
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Kosmetik Herbal Bahan Alami yang Berfungsi Sebagai Pelembab Kulit Berdasarkan Kajian Pustaka
Eny Widhia Agustin
; Mia Hafizah Tumangger
; Azkia Sandra Nugroho
; Friska Kirana Andieta Rinjani
; Miftakhul Jannah Aulia’ Alvina Setyowati
; Damarisa Febrina Yosheaningtyas
; Desty Faticha Rachma
; Kharisma Aprodita Az Zahra Putri Hiadayat
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 4
(2024)
Herbal cosmetic products are increasingly being used by women nowadays because they are made from natural ingredients which have many benefits. For example, moisturizing the skin, the aim of this research is to discuss what natural ingredients can be used as ingredients in skin moisturizers. The method used in the research uses literature studies from national and international journals. The results obtained from research using this literature study show that the ingredients are natural. which c...
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Penyuluhan Anti Bullying Sebagai Upaya Pencegahan Tindakan Bullying Pada Siswa SD Negeri Babakan
Vidhia Sinthianingputri
; Nur Dina Khasanah
; Selvia Dewi Sagita
; Muhammad Hafid Nurfadilah
; Miftakhul Awaliyah
; Dian Rif’iyati
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 2
, No 4
(2023)
Bullying behavior from time to time continues to be a thing that haunts Indonesian children, especially in the Elementary School (SD) environment. This activity aims to provide information about bullying and prevention efforts, so as to avoid bullying and prevent bullying from happening again. The method used in this activity is in the form of counseling using PowerPoint media and videos as learning aids. The results show that there is still a lack of knowledge of students about bullying includi...
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2 Sitasi
Peningkatan Kemampuan Mengontrol Halusinasi Melalui Terapi Generalis Halusinasi Di RSJD Dr. Arif Zainudin Surakarta
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 1
, No 3
(2023)
Background: Hallucinations are false perceptual distortions that occur in maladaptive neurobiological responses, sufferers actually experience sensory distortions as real things and respond accordingly. Hallucination sufferers will find it difficult to distinguish between stimuli that arise from internal sources such as thoughts, feelings, somatic sensations and external impulses and stimuli. According to the World Health Organization 2019 mental disorders around the world, according to data, th...
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Analisis Evaluasi dan Pengendalian Manajemen Dalam Mengukur Kinerja Perusahaan
Transformasi: Journal of Economics and Business Management
Vol 2
, No 2
(2023)
A company in achieving its goals needs good strategic management, including through management evaluation and control. However, in Indonesia there are still some problems in the performance implementation process. This study aims to analyze the evaluation and management methods in measuring and controlling company performance. The study has a qualitative descriptive approach with data generated from relevant journals. As for the results of discussions on this study, both evaluation and managemen...
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