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PENGARUH HARGA, IKLAN, CITRA MERK, DAN PELAYANAN PURNA JUAL TERHADAP KEPUTUSAN PEMBELIAN MOBIL WULING DI WILAYAH SURAKARTA
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 2
(2020)
This study entitled aims to explain the effect of price, advertising, brand image, and after sales service on purchasing decisions. In sampling, this study uses a purposive sampling technique, Data collection techniques were carried out by distributing questionnaires, sending via WA and interviewing 97 people directly in Wuling car users in the Surakarta Region.Data processing and analysis methods use qualitative analysis which includes the interpretation of data obtained in research as well as...
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PENGARUH KOMPENSASI, KEPEMIMPINAN, DAN KOMITMEN ORGANISASI TERHADAP KEPUASAN KERJA PEGAWAI (Survei pada Pegawai Dinas Perhubungan Kabupaten Sragen)
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 2
(2020)
Job satisfaction is essentially an individual thing, each person will have a level of satisfaction that is not the same as the value system that applies to him. The more aspects of the job that suit the person's desires, the higher the satisfaction he feels. Vice versa, if the fewer aspects of the job in accordance with the wishes of people, the lower the level of satisfaction. This study aims to determine the effect of 1) compensation on job satisfaction, 2) leadership on satisfaction, 3) and o...
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ANALISIS PENGARUH KEPERCAYAAN MERK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA KONSUMEN RETNO SKIN CAREDI SURAKARTA
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
This research (1) Analyze the significance of the influence of brand trust on the satisfaction of Retno Skin Care Consumers in Surakarta. (2) Analyze the significance of the influence of brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (3) Analyze the significance of the brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (4) Analyze the significance of the influence of brand trust on the loyalty by mediating customer satisfaction in Retno Skin Care Consume...
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PENGARUH KOMUNIKASI MEREK TERHADAP LOYALITAS MEREK MELALUI KEPERCAYAAN MEREK SEBAGAI PEMEDIASI (Survei pada Konsumen Kecap Lombok Gandaria Merah di Luwes Kestalan Surakarta)
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
This study aims to understand the significant influence between: (1) Brand Communication to Brand Loyalty, (2) Brand Communication to Brand Trust, (3) Brand Trust to Brand Loyalty, (4) Brand Communication to Brand Loyalty which mediated by Brand Trust in Lombok Kecaria Gandaria Merah consumers at Luwes Kestalan Surakarta. Sample In this study is Lombok Gandaria Merah consumers at Luwes Kestalan Surakarta as many as 100 people taken randomly. Data collection techniques were carried out using a qu...
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ANALISIS PENGARUH CITRA MEREK, LABEL HALAL, DAN IKLAN TERHADAP LOYALITAS PELANGGAN PRODUK KOSMETIK HERBAL MORESKIN DI SRAGEN
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
The purchase of cosmetic product is a need that must be fulfilled for some women. The existance of cosmetics that have various types, colors, and advantagel in providing function for customers requires the cosmetics industry to further develop production tecnology and develop its marketing strategies to get position on the market. The study aims to determine the effect partially between ; brand image, a halal label and advertising on customer loyalty. The population is archipelago Natural PT con...
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PENGARUH KOMITMEN ORGANISASI DAN GAYA KEPEMIMPINAN TERHADAP MOTIVASI KERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI PADA INSPEKTORAT KABUPATEN PONOROGO
Jurnal Manajemen Sumber Daya Manusia
Vol 13
(2020)
It has purpose to analyze the significance of organizational commitment and leadership style on work motivation as a mediating variable in the district inspectorate of Ponorogo. The benefits of practical research can be a consideration in management decision making in the future examinations and academically can increase knowledge, especially about the development of human resources. The sample is amounted to 39 respondents from a population of 39 civil servants with the calculation of the numbe...
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ANALISIS PENGARUH KUALITAS PRODUK, CITA RASA, DAN HARGA TERHADAP LOYALITAS PELANGGAN WAFFELIO FRANCHISE DI SURAKARTA
Jurnal Manajemen Sumber Daya Manusia
Vol 13
(2020)
This study discusses the significance of: (1) product quality on Waffellio Franchise customer loyalty in Surakarta, (2) taste towards Waffellio Franchise customer loyalty in Surakarta and (3) price on customer loyalty of Waffellio Franchise in Surakarta. This research is a survey method with Waffelio Franchise customers in Surakarta, with an infinite number of participants, 97 customers have been added in 17 years, and have become waffelio consumers at least ever buying a waffelio product at lea...
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DUKUNGAN SOSIAL PADA IBU USIA REMAJA DALAM PENGASUHAN ANAK USIA INFANT: SOCIAL SUPPORT TO ADOLESCENT MOTHERS IN INFANT AGE CHILDREN CARE
JURNAL KEPERAWATAN SISTHANA
Vol 5
, No 1
(2020)
Teenage pregnancy and parenthood among teenagers are still a matter of international concern because of the potential adverse consequences for society, families and individuals. Teen pregnancies are more than 80% unplanned. The transition to parenting experienced by teens creates a period of instability that demands new parenting roles. Parenting by adolescent mothers will be more effective when adolescent mothers receive strong social and emotional support from their families and partners. The...
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IMPLEMENTASI METODE LEAST SQUARE UNTUK MEMPREDIKSI PENJUALAN SUSU PERAH ( STUDI PADA KUD CEPOGO KABUPATEN BOYOLALI)
Research Fair Unisri
Vol 4
, No 1
(2020)
Perusahaan berproduksi untuk memenuhi kebutuhan konsumen, dalam hal jumalah yang diproduksi sebaiknya jumlah yang diproduksi tidak terlalu banyak dari permintaan konsumen yang berakibat terlalu banyaknya investasi dan kemungkinan produk rusak. Sebaliknya jumlah yang diproduksi jangan terlalu sedikit dari permintaan konsumen yang berakibat permintaan konsumen tidak dapat dipenuhi . Dengan demikian upaya untuk menentukan berapa jumlah yang harus dipeoduksi merupakan hal yang penting. Jumlah yang h...
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4 Sitasi
MEDIA SOSIAL DAN PESAN POLITIK (PERSEPSI PEMILIH PEMULA DALAM MENERIMA PESAN POLITIK PADA PEMILIHAN UMUM 2019 MELALUI MEDIA SOSIAL)
Research Fair Unisri
Vol 4
, No 1
(2020)
Di era revolusi industri 4.0 ini, teknologi menjadi hal yang utama untuk menunjang segala aspek, salah satunya di dalam peran media. Anak muda atau generasi milenial dan generasi Z sebagai pengguna terbanyak internet mempunyai kecenderungan menyebarkan pengaruh mereka kepada sesama pengguna media sosial dalam partisipasi politiknya. Anak muda sebagai netizen yang paling banyak mempunyai kecenderungan memberikan pengaruh ke sesama pengguna media sosial dalam partisipasi politiknya.Patisipasi poli...
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12 Sitasi