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Pengaruh Bauran Pemasaran Terhadap Kepuasan Konsumen Dalam Membentuk Loyalitas Pelanggan Sayuran Segar Di Superindo Kota Pekalongan
Mediagro: journal of agricultural sciences
Vol 21
, No 3
(2025)
Penelitian ini bertujuan untuk menganalisis pengaruh bauran pemasaran (produk, harga, tempat, dan promosi) terhadap kepuasan konsumen dalam membentuk loyalitas pelanggan sayuran segar di Superindo Kota Pekalongan. Menggunakan metode deskriptif dengan pendekatan kuantitatif, penelitian ini mengumpulkan data primer melalui kuesioner online dari 150 responden yang merupakan pengunjung Superindo Pekalongan yang telah membeli sayuran segar dalam tiga bulan terakhir. Data dianalisis menggunakan struct...
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Green Consumerism di Era Modern: Analisis Tren Dan Dinamika Perilaku Pembelian Berbasis Kesadaran Lingkungan
I Gst Agung Adi Tanaya
; Nyoman Dwika Ayu Amrita
; Ni Putu Eka Saraswati
; Ni Luh Gede Vivin Apriliani
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 2
(2025)
The increasing public awareness of global environmental issues has encouraged the emergence of the green consumerism trend, or environmentally friendly consumption behavior, across various segments of society. This shift in consumption patterns occurs in response to growing environmental sustainability challenges and climate change, which demand consumers to be more responsible in selecting, using, and disposing of products. Consumers no longer consider only price and quality, but also the envir...
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Sustainability Practices: Implementing Green Marketing through Eco-Friendly Packaging to Minimize Negative Impacts on the Environment (Case Study: PT. Sinar Sosro Ungaran)
International Journal of Management, Business and Social Sciences
Vol 4
, No 2
(2025)
Increasingly pressing environmental issues require companies to implement sustainable business practices. Unsustainable packaging significantly contributes to soil, water, and air pollution, disrupts ecosystems, increases health risks from microplastics and hazardous chemicals, increases the economic burden of waste management, and accelerates climate change through increased greenhouse gas emissions. Green marketing and the use of eco-friendly packaging are effective strategies for reducing the...
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The Role of Teachers in Facilitating Social Interaction Among Autistic Children in the Classroom
Yolandha, Mayang Rehza
; Ivarianti, Krisna
; Kamilla, Khairunnisa Nazwa
; Alifia, Nayla Aura
; Christina, Nova
; Kartika, Wilda Isna
; Pertiwi, Adharina Dian
Paudia
Vol 14
, No 4
(2025)
Disability includes a range of conditions that affect an individual’s ability to interact within society. In autistic children, difficulties in communication and social interaction are the primary challenges that affect classroom participation. This study explores the role of teachers in facilitating social interaction among autistic children in an early childhood education setting. Using a descriptive qualitative case study, data were collected through observations, interviews, and documentatio...
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THE EFFECT OF BROILER CHICKEN MEAT MARINATION USING CUCUMBER SOLUTION (CUCUMIS SATIVUS L) ON MEAT QUALITY
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 9
, No 3
(2025)
Most of the causes of meat spoilage are due to poor handling, which provides opportunities for contamination or growth of spoilage-causing microbes that can affect the quality and shelf life of the carcass. Marination becomes a strategic step in maintaining the quality of meat and extending its shelf life. To maintain the quality of the carcass during storage, the addition of cucumbers containing antibacterial compounds is necessary to inhibit the growth of spoilage-causing microorganisms. The p...
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SEKOLAH WIRAUSAHA ‘ASIYIYAH MENUJU KEMANDIRIAN DAN PEREKONOMIAN YANG KUAT BAGI PEREMPUAN
Abdi Masya
Vol 6
, No 2
(2025)
Permasalahan kemandirian ekonomi masih menjadi tantangan signifikan bagi banyak perempuan, terutama di tingkat akar rumput. Ketergantungan ekonomi sering kali membatasi ruang gerak perempuan dalam mengambil keputusan strategis di lingkup keluarga maupun masyarakat. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kapasitas dan kemandirian ekonomi perempuan melalui program “Sekolah Wirausaha ‘Aisyiyah”, yang dirancang sebagai wadah edukasi, pelatihan, dan pemberdayaan ekonom...
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Perbaikan Mekanisme Otomasi Toolpost Mesin Bubut di SMK Karya Teknika
Abdi Masya
Vol 6
, No 2
(2025)
The community service activity conducted by the Aircraft Maintenance Engineering (TPP) team of UTP took place at SMK Karya Teknika, located in Colomadu, Karanganyar Regency. The school encountered an issue with the malfunctioning automation system of the tool post on its lathe machine. This malfunction disrupted students' practical activities during machine operation. The repair process involved fabricating a new half-nut, as the original component had worn out based on inspection and problem id...
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OPTIMALISASI LITERASI MEDIA SOSIAL UMKM DESA NGRINGO, KECAMATAN JATEN, KABUPATEN KARANGANYAR
Dani, Jeratallah Aram Dani
; Setiawan, Ali Arif
; Pramuktisari, Nindita
; Wijayanti, Christina Nur
; Harjono, Harjono
; Syaifullah, Jahid
; Fardhila, Widityana Ayu
; Poundra, Emmanuelle
Abdi Masya
Vol 6
, No 2
(2025)
DIDU menjadi fenomena baru oleh lingkaran pengusaha dalam skala kecil maupun besar. Salah satunya dunia UMKM menjadi program jangka Panjang dalam peningkatan sumber daya manusia dan sosial ekonomi. Melalui dinamika dan perkembangan teknologi, media massa menjadi barang penting sampai menyentuh kebutuhan primer, sehingga dapat dimanfaatkan oleh Masyarakat sesuai dengan kebutuhan dan manfaat, sehingga perlunya literasi dan optimalisasi dalam mengoperasionalisasikannya. Hal ini menjadi penting untu...
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The Use of Interactive Multimedia as a Storytelling Method for Early Childhood Teachers
Paudia
Vol 14
, No 4
(2025)
The rapid development of technology is an urgency that drove this research to deeply examine the use of multimedia learning as a storytelling method for early childhood teachers. This descriptive qualitative research was conducted at TK Dharma Wanita 1 Demangan, involving the principal, three classroom teachers, and 27 students. Data collection was carried out through observation of the method's implementation and children's responses, interviews with the principal and teachers regarding the app...
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Pengembangan Kostum Carnival dengan Inspirasi Arsitektur Candi Prambanan
Jurnal Pengembangan IPTeks Seni Kuliner, Tata Rias, dan Desain Mode
Vol 17
, No 2
(2025)
Clothing is not only a primary clothing worn as body protection in everyday life, but has developed into clothing as a work of art. One of them is clothing designed for a big event with certain friends such as carnival or carnival clothing. Carnival costumes are designed to display creativity, joy, and cultural diversity. The design is often inspired by local cultural elements, such as mythology, flora, fauna, or traditional symbols. Carnival costumes are made of various materials, such as cloth...
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