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Artificial Intelligence in Personalized Marketing: Strategies for Enhancing Consumer Engagement
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 2
(2025)
This study examines the use of artificial intelligence (AI) in personalized marketing to boost consumer engagement. Using a systematic literature review from Scopus, DOAJ, and Google Scholar, it finds that AI helps predict consumer behavior, optimize communication, and deliver real-time adaptive content. These capabilities enhance customer satisfaction and loyalty. However, challenges such as data privacy, ethical concerns, and the need for human oversight remain. The study recommends investing...
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2 Sitasi
PEMBANGUNAN SANTRIPRENEUR MELALUI PELATIHAN KETRAMPILAN KEWIRAUSAHAAN DI DESA MINOMARTANI SLEMAN
Jurnal Pengabdian Masyarakat Unwahas
Vol 10
, No 1
(2025)
Salah satu program pemerintah untuk mengembangkan kewirausahaanyaitu melalui program santripreuner. Program tersebut menuntut santrimasa kini tidak hanya mendalami ilmu agama tetapi juga mampuberwirausaha. Bentuk implementasi yang dilakukan untuk mendorongpenumbuhan wirausaha baru dilingkungan pondok pesantren yaitu melaluipendampingan ketrampilan kewirausahaan di Pondok pesantren NashiruthThulab yang terletak di Desa Minomartani Sleman. Terbatasnya sumberdaya guru dibidang kewirausahaan serta k...
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Spectral and Molecular Modifications of Hydrophilic Silica Aerogel: A Study on Doping Effects and Structural Evolution
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 2
(2025)
Silica gel has recently become an interesting material because of its importance in many applications in several fields such as medicine and sustainable technology. It has been found that the impregnation of some materials improves the synthetic properties of silica. Silica gel was prepared via mixed TEOS: ethanol: hydrochloric acid with molar ratios of 2:10:1.5. After doping with Diethyl in different concentrations 10-4, 10-5, and 10-6) g/cm3, the molecular properties were studied by examining...
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1 Sitasi
Sustainable Aquaculture: The Role of Probiotic Fortification In Enhancing Catfish Growth In Biofloc Aquaponics Technology
Dewi, Endah Rita Sulistya
; Mufidah, Ratna
; Rakhmawati, Reni
; Ulfah, Maria
; Khoiri, Nur
; Wijaya, Angelica Tricia
; Hudin, Noraine Salleh
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 2
(2025)
Catfish (Pangasius sp.) is a freshwater fish commodity that is widely cultivated in the Indonesian fisheries sector. The aim of this research was to determine the effect of fortification of liquid probiotics bioprisma and biogan on the protein and fat of catfish meat in the biofloc aquaponics technology. The catfish used in this study was 7-8 cm in size. The research was carried out using a completely randomized design (CRD) method with 3 treatments and 3 replications, the treatments were as fol...
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1 Sitasi
Performance Comparison of UWB Single Balanced Schottky Diode Mixers for RF Front-End Applications in 3-10 GHz Band
Shairi, Noor Azwan
; Mohammed , Yahya Al-gumaei
; Zakaria, Zahriladha
; Maizatul Alice Meor Said
; Misran, Mohamad Harris
; Abdullah Mohammed, Zaghir Zobilah
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 2
(2025)
This paper compares two single balanced mixer designs for ultra-wideband (UWB) of RF front-end at frequencies ranging from 3 to 10 GHz. The proposed mixer designs use two balun topologies for varying mixer performances. Thus, Design 1 incorporates a Coupled Line Balun and Design 2 incorporates a Branch Line Balun. Both designs make use of Skyworks' SMS7621 Schottky diodes, which have a low junction capacitance, and the Rogers RO4350B substrate, which has a dielectric constant of 3.48. The Coupl...
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1 Sitasi
EDUKASI KEUANGAN SYARIAH: MENANAMKAN KESADARAN MENABUNG DAN INVESTASI HALAL PADA SANTRI DI PONDOK PESANTREN USLUBUL ILMI BOYOLALI : Edukasi Keuangan Syariah
Jurnal Pengabdian Masyarakat Unwahas
Vol 10
, No 1
(2025)
Sebagai dosen mempunyai kewajiban untuk melaksanakan tridarma perguruantinggi salah satunya yaitu pengabdian masyarakat. Pada tahun 2025 ini pengusul dan tim pelaksana di Program Studi Ekonomi Syariah melaksanakan tugaspengabdian masyarakat pada santri-santri Pondok Pesantren Uslubul Ilmi,Kabupaten Boyolali dengan tema Edukasi Keuangan Syariah: Menenamkankesadaran menabung dan investasi halal pada santri di Pondok PesantrenUslubul ilmi. Kegiatan pengabdian ini dilakukan dengan 4 (empat) sesi yai...
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CLASS EVALUATION: DEVELOPMENT OF HIGHER ORDER THINKING SKILLS TEST INSTRUMENTS IN DIGESTIVE SYSTEM LEARNING
Bioma : Jurnal Ilmiah Biologi
Vol 14
, No 1
(2025)
In an era of ever-developing education, it is important to ensure that the evaluation tools used in the classroom can reflect students’ true abilities in understanding complex concepts. Measuring higher order thinking skills (HOTs) is an integral part of assessing student understanding. The aim of the research is to develop and validate a test instrument specifically designed to measure higher order thinking skills in digestive system learning at the secondary school level. The Higher Order Thin...
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Election Officers' Health and Safety: An Occupational Risk Analysis
Nurcahyanie, Yunia Dwie
; Panjaitan, Nismah
; Mulyana, Olievia Prabandini
; Yulianto , Muhammad Teguh
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 2
(2025)
General elections are vital to democracy in Indonesia, yet the occupational health and safety (K3) of Voting Organizer Group (KPPS or election officers) officers is often overlooked. This study evaluates the impact of workload on the physiological health of election officers during the 2024 General Election using an ergonomics-based approach. Data were collected from seven KPPS members at TPS 07 Cerme Kidul, Gresik, East Java, measuring blood pressure and oxygen saturation before and after elect...
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PENENTUAN KADAR ALKOHOL DARI TAPAI UBI UNGU (Ipomoea batatas (L.) Lam) DAN TAPAI SINGKONG (Manihot esculenta Crantz) DENGAN VARIASI WAKTU FERMENTASI
Bhamada: Jurnal Ilmu dan Teknologi Kesehatan
Vol 16
, No 1
(2025)
Tapai merupakan makanan khas Indonesia yang dihasilkan dari fermentasi bahan makanan kaya karbohidrat. Kandungan utama singkong yaitu karbohidrat. Semakin tinggi kandungan karbohidrat dalam suatu bahan fermentasi, maka kadar alkohol yang akan dihasilkan juga lebih tinggi. Penelitian ini bertujuan untuk mengetahui kadar akohol pada tapai ubi ungu (Ipomoea batatas (L.) Lam) dan Tapai Singkong (Manihot esculenta Crantz) dengan variasi waktu fermentasi menggunakan metode spektrofotometri UV-Vis. Unt...
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IMPLEMENTASI BERMAIN CONGKLAK UNTUK MENINGKATKAN KEMAMPUAN BERHITUNG ANAK RETARDASI MENTAL DI SLB NEGERI SLAWI
Bhamada: Jurnal Ilmu dan Teknologi Kesehatan
Vol 16
, No 1
(2025)
Bacground: Mental retardation is a lifelong mental disorder characterized by decreased intellectual function and limitations in behavior, speech, motor skills, self-care skills and difficulty in grasping lessons, one of which is counting. Playing congklak can be one way to stimulate the development of mentally retarded children to improve counting and motor skills. WHO, 2019 recorded 12% of people with mental retardation in the world and made it a burden in itself. Based on Central Java BPS data...
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