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Pengaruh Celebrity Endorse dan Brand Image Terhadap Minat Beli Konsumen Kaloka Café
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 3
(2025)
This study aims to analyze the influence of celebrity endorsement and brand image on consumer purchase intention at Kaloka Café in Bima Regency, Indonesia. The research employed a quantitative approach with an associative design. A total of 96 respondents were selected using accidental sampling. Data were collected through questionnaires and analyzed using validity and reliability tests, classical assumption tests, multiple linear regression, t-test, and F-test with SPSS. The findings reveal tha...
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Pentingnya Packaging Yang Menarik Dan Digital Marketing Pada Kerupuk Lala 73
Fajrie, Mahfudlah
; Permatasari, Citra
; Zahro, Nafissatus
; Artalopa, Ryan
; Fibrian Noor, Isnan
; Putri Zuniawati, Eka
; Rizqi Afrizal, Edo
; Nur Asri, Miftakhul Huda
; Bahrul Ilmi, Muhammad
; Fatkhurridlo Mahendra, Muhammad
; Tiyas, Puspitaning
; Khalif Akbar, Tyas Wahyudi
; Rizieq Hussain, Muhammad
; Rohmah, Ainur
; Fathur Rohman, Muhammad Zidan
; Amanda, Lisna
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Usaha Mikro Kecil dan Menengah (UMKM) memiliki peran krusial dalam perekonomian Indonesia, namun masih menghadapi kendala dalam aspek pemasaran dan branding produk. Salah satu tantangan yang dihadapi oleh UMKM di Desa Kalipucang Wetan, Kecamatan Welahan, adalah minimnya inovasi dalam desain kemasan serta kurangnya pemanfaatan strategi pemasaran digital. Penelitian ini bertujuan untuk meningkatkan daya tarik produk UMKM, khususnya Kerupuk Lala 73, dengan mengembangkan desain kemasan yang lebih me...
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Pengembangan Website Sebagai Sarana Edukasi dan Promosi Tari Topeng Ireng di Desa Ngaru-Aru, Kecamatan Banyudoono, Kabupaten Boyolali: Digitalisasi Kebudayaan
Candrakristawan, Wisnu Aditya
; Noventari, Widya
; Setyaningsih, Nunung
; Utama, Annisa Eka
; Famelia, Alina Azka
; Prayoga, Silas Akwila
; Fiorenza, Danella
; Novitasari, Emilia
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 2
(2025)
Era digital membawa tantangan sekaligus peluang dalam pelestarian budaya lokal. Desa Ngaru-Aru, yang kaya akan warisan budaya seperti Tari Topeng Ireng, menghadapi kendala dalam promosi budaya akibat kurangnya dokumentasi dan media digital yang representatif. Program pengabdian masyarakat ini bertujuan mengembangkan website bundaru.com sebagai media edukasi dan promosi seni budaya lokal. Metode yang digunakan meliputi observasi partisipatif, wawancara, dokumentasi, dan FGD dengan pihak-pihak yan...
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Physics-Informed Neural Network with Thevenin Equivalent Circuit for Accurate SOC Li-ion Battery Estimation
Apribowo, Chico Hermanu Brillianto
; Ashidqi, Muhamad Dzaky
; Arifin, Zainal
; Santoso , Henry Probo
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 4
(2025)
Accurate state of charge (SOC) estimation is essential for the safety, performance, and longevity of lithium-ion batteries. Physics-based models such as equivalent circuit models (ECMs) are computationally efficient but struggle under nonlinear and time-varying conditions, whereas purely data-driven approaches often lack interpretability. This study proposes a hybrid framework that integrates a physics-informed neural network (PINN) with a first-order Thevenin ECM for dynamic SOC estimation usin...
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Self Efficacy Sebagai Mediator Prestasi dan Minat BelajarTerhadap Kemampuan Praktik Tune Up Siswa SMK
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 2
(2025)
This study aims to examine the role of self-efficacy as a mediator in the influence of achievement and learning interest on the practical ability of engine tune-up in eleventh grade students of the Light Vehicle Engineering Expertise Program at Muhammadiyah Seputih Raman Vocational High School. This study used an ex post facto method with a population of all students totaling eighty-four students and the sampling technique was carried out saturated. The research instrument was prepared in the fo...
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The Influence of Artificial Intelligence (Cici AI Application), Learning Independence, and Learning Environment on Office Technology Learning Outcomes: Pengaruh Penggunaan Kecerdasan Buatan (Aplikasi Cici AI), Kemandirian Belajar, dan Lingkungan Belajar terhadap Hasil Belajar Teknologi Perkantoran
RADIANT: Journal of Applied, Social, and Education Studies
Vol 6
, No 3
(2025)
This study examines the influence of Artificial Intelligence (AI) utilization through the Cici AI application, student learning autonomy, and the learning environment on academic performance in the Office Technology subject. While previous research has explored these variables separately, only a limited number of studies have investigated their combined effect, especially within the context of vocational education. To address this research gap, the study adopts a quantitative explanatory approac...
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Prestasi Kerja Karyawan Dipengaruhi Penilaian Kinerja, Pengawasan, Dan Lingkungan Kerja Non Fisik PT Pos Kediri
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 2
(2025)
This study aims to analyze the influence of performance appraisal, supervision, and non-physical work environment on employee performance at PT Pos Indonesia (Persero) Kediri Branch Office. A quantitative approach was employed with saturated sampling, in which all 64 employees were included as respondents. The research instrument was a questionnaire based on validated theoretical and empirical indicators. Data were analyzed using multiple linear regression, t-test, F-test, and the coefficient of...
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PENINGKATAN KAPASITAS KADER MELALUI PELATIHAN MANAJEMEN POSBINDU INTEGRASI LAYANAN PRIMER DI RW XI P4A KELURAHAN PUDAKPAYUNG KOTA SEMARANG
Priyanto
; Untari
; Ummu Muntamah
; Ade Pratama
; Mufidatun Qothrun Nada
; Salma Nadia
; Afni Nadya Ramdhani
Empowerment Journal
Vol 5
, No 2
(2025)
Chronic diseases are a major health problem in Indonesia, including in Semarang City, with risk factors affecting 37% of the adult population in RW XI P4A, Pudakpayung Village. However, the capacity of Posbindu ILP cadres for the prevention and management of chronic diseases is still low. This community service program aims to improve the capacity of cadres through Posbindu ILP management training. The method used was descriptive quantitative with a pre-post intervention approach applied to 20 c...
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PEMBERDAYAAN KELOMPOK 'AISYIYAH DALAM PENCEGAHAN DAN PENANGANAN KEBAKARAN DI KECAMATAN KEDUNGTUBAN
Alfia Magfirona
; Nabil Belantara Kusuma
; Arinda Soraya Putri
; Fadhilla Tri Nugrahaini
; Tsulis Iq'bal Khairul Amar
; Syakir Maghfuri
; Mochammad Geraldy
; Indra Wahyu Nusantara
; Muhammad Ghofar Shidiq
; Nila Kusuma Ayu Lestari
Empowerment Journal
Vol 5
, No 2
(2025)
'Aisyiyah's group empowerment programme in Kedungtuban Sub-district, Blora Regency, was motivated by the high number of fires and the low disaster literacy of the community, especially women. This research aims to increase the community's capacity in fire prevention and management through an educative and participatory approach. The method used was a combination of participatory education and action research, which included socialisation, training, simulation and evaluation. The results of the a...
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Enhancing Energy Efficiency in Industrial Warehouses Using Life Cycle Cost Analysis (LCCA)
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 7
, No 4
(2025)
Industrial warehouses use inefficient lighting systems that occupy a significant portion of energy consumption and operating expenses. The aim of this study is to attain higher energy efficiency and reduce the lighting cost by replacing conventional high-pressure mercury vapor (HPL-N) lamps with LEDs in a warehouse environment. The study employs the Life Cycle Cost Analysis (LCCA) methodology to evaluate long-term cost-effectiveness and save energy. Data were collected using literature review, f...
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