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Implementasi Strategi Pemasaran UMKM Pempek Palembang FC Melalui Media Sosial Instagram
Daniel Antonius Wijaya
; Daniel Antonius Wijaya
; Devita Sari
; Astriani Astriani
; Aidil Ramadhani
; Dian Renita Andiani
; David Fernando
; Tiara Fitari
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This research aims to implement the marketing strategy of Pempek Palembang FC (Micro, Small, and Medium Enterprises) MSMEs through Instagram social media. Established in May 2022 in Bangka Belitung, Pempek Palembang FC offers Palembang specialty food products, namely pempek and tekwan. Despite its high market potential, this MSME faces serious challenges due to its lack of social media presence, resulting in limited marketing reach. This research used qualitative methods with interviews and obse...
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Combining Two Chaos Maps and Determining Selective Methods for MSB Bits in a Digital Image Encryption Algorithm
Journal of Multimedia Trend and Technology
Vol 3
, No 3
(2024)
In order to reduce the computational volume, we employ selective encryption approaches in conjunction with a chaos-based picture encryption algorithm in this research. Two chaos maps are used, namely Arnold Cat Map and Logistic Map. Before encryption, the image is scrambled with Arnold Cat Map, then selective encryption techniques are applied by selecting only four MSB bits from each pixel to be XORed with the keystream generated from the Logistic Map. Experimental results show that the use of b...
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City Brand Logo Design Methodology Using Local Citizen Participation Approach
Journal of Multimedia Trend and Technology
Vol 3
, No 3
(2024)
The cruciality of a logo for city branding interests is comparable to the need for seriousness in the design process. Several studies have stated that the main problems with city brand logo design methods are: the ineffective involvement of local communities, and the low understanding that city branding is more than just designing a logo. This study aims to formulate a city brand logo design method that (1) involves local communities and (2) is connected to the overall city branding process. To...
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SPIRITUALITY AND RESILIENCE OF FORMER DRUG ADDICTS
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
Having the status as a former drug addict who has served his sentence and rehabilitation, it seems that he faces two biggest challenges when returning to society, namely negative stigma and relapse. When facing the challenges of life in society, the ability to renew oneself is needed which is related to spirituality and resilience. The purpose of this study was to determine the relationship between spirituality and resilience in former drug addicts. The method used was quantitative with a correl...
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INTERGENERATIONAL FOOD TABOO: EXPLORATION THE FORMATION OF SELF-EFFICACY IN MOTHERS
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
Self-efficacy presents high confidence in achieving goals, including those who are pregnant. On the other hand, there is a food taboo phenomenon that is believed by people across generations in various regions including on the coast amidst the acceleration of information. This phenomenon is by carrying out food taboos that are believed to affect health. On the other hand, these taboos risk a person lacking nutritious food. Where other risks are the health of the fetus and child in the future and...
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THE RELATIONSHIP BETWEEN RELIGIOSITY AND CELEBRITY WORSHIP BEHAVIOR AMONG TEENS
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
This study aims to explore the relationship between religiosity and celebrity worship behavior among adolescents. With the increasing influence of media and celebrity culture, the phenomenon of celebrity worshipâ€â€excessive affection for celebritiesâ€â€has become a significant concern in social psychology research. Religiosity, which encompasses the intensity and commitment to religious beliefs, plays an important role in shaping individual values and behaviors; however, its impact on c...
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INFLUENCE OF GENDER AND COURSE STREAM ON EXAMINATION ANXIETY AMONG COLLEGES OF EDUCATION STUDENTS IN KWARA STATE, NIGERIA
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
This study explored the influence of gender and course stream on examination anxiety among Colleges of education students in Kwara State, Nigeria. The study was a descriptive survey design. The population for this study was all College of Education students in Kwara State which was 7,421 while the sample was 364 College of Education students drawn from the above population. Examination Anxiety Scale (EAS) was used to collect data from the respondents which was validated by five lecturers in the...
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Peran Pemberdayaan Kesejahteraan Keluarga (PKK) dalam Upaya Pencegahan Penyalahgunaan Wewenang
Perigel: Jurnal Penyuluhan Masyarakat Indonesia
Vol 3
, No 3
(2024)
PKK organization, comprised of women (wives as husbands' companions), plays a strategic role in household management, including influencing the behavior of their husbands. The objective of this writing is to analyze the role of PKK members in preventing the abuse of power by husbands. A qualitative approach with a descriptive-analytic method is capable of integrating the theory of the welfare state and the concept of abuse of power in public services. The method used in this community service is...
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Penanganan Permukiman Kumuh di Kelurahan Kota Uneng Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 1
(2024)
This study aims to find out the role of the Regional Research and Innovation Development Planning Agency in Handling Slum Settlements in Uneng City Subdistrict, Sikka Regency. The problems faced are limited basic infrastructure such as roads, clean water and inadequate sanitation. This is because this area has experienced a significant increase in population and this has not been balanced with the development of adequate basic infrastructure. The research method used is a qualitative method and...
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Analisis Pemanfaatan Hasil Riset dalam Perencanaan Pembangunan Daerah Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 1
(2024)
This study aims to find out how to use research results in Sikka Regency Regional Development Planning. The problems faced are limited human resources, minimal budget for research and development activities, low coordination between research institutions and the government, and the results of recommendations from research that are not optimal. The research method used is a qualitative method. Data collected through interviews and analyzed qualitatively. The results of this research show th...
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