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ANALISIS PENGARUH KEPERCAYAAN MERK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA KONSUMEN RETNO SKIN CAREDI SURAKARTA
Caturani, Erwin
; Suseno, Y. Djoko
; Widajanti, Erni
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
This research (1) Analyze the significance of the influence of brand trust on the satisfaction of Retno Skin Care Consumers in Surakarta. (2) Analyze the significance of the influence of brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (3) Analyze the significance of the brand trust on the loyalty of Retno Skin Care Consumers in Surakarta. (4) Analyze the significance of the influence of brand trust on the loyalty by mediating customer satisfaction in Retno Skin Care Consume...
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PENGARUH KOMUNIKASI MEREK TERHADAP LOYALITAS MEREK MELALUI KEPERCAYAAN MEREK SEBAGAI PEMEDIASI (Survei pada Konsumen Kecap Lombok Gandaria Merah di Luwes Kestalan Surakarta)
Rika, Odysiusoctavia
; Suddin, Alwi
; Widajanti, Erni
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
This study aims to understand the significant influence between: (1) Brand Communication to Brand Loyalty, (2) Brand Communication to Brand Trust, (3) Brand Trust to Brand Loyalty, (4) Brand Communication to Brand Loyalty which mediated by Brand Trust in Lombok Kecaria Gandaria Merah consumers at Luwes Kestalan Surakarta. Sample In this study is Lombok Gandaria Merah consumers at Luwes Kestalan Surakarta as many as 100 people taken randomly. Data collection techniques were carried out using a qu...
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ANALISIS PENGARUH CITRA MEREK, LABEL HALAL, DAN IKLAN TERHADAP LOYALITAS PELANGGAN PRODUK KOSMETIK HERBAL MORESKIN DI SRAGEN
Handayani, Tri
; Suseno, Y. Djoko
; Widajanti, Erni
Jurnal Manajemen Sumber Daya Manusia
Vol 13
, No 1
(2020)
The purchase of cosmetic product is a need that must be fulfilled for some women. The existance of cosmetics that have various types, colors, and advantagel in providing function for customers requires the cosmetics industry to further develop production tecnology and develop its marketing strategies to get position on the market. The study aims to determine the effect partially between ; brand image, a halal label and advertising on customer loyalty. The population is archipelago Natural PT con...
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PENGARUH KOMITMEN ORGANISASI DAN GAYA KEPEMIMPINAN TERHADAP MOTIVASI KERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI PADA INSPEKTORAT KABUPATEN PONOROGO
Wahyuningsih, Triana
; Wahyudi, Amin
; Widajanti, Erni
Jurnal Manajemen Sumber Daya Manusia
Vol 13
(2020)
It has purpose to analyze the significance of organizational commitment and leadership style on work motivation as a mediating variable in the district inspectorate of Ponorogo. The benefits of practical research can be a consideration in management decision making in the future examinations and academically can increase knowledge, especially about the development of human resources. The sample is amounted to 39 respondents from a population of 39 civil servants with the calculation of the numbe...
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ANALISIS PENGARUH KUALITAS PRODUK, CITA RASA, DAN HARGA TERHADAP LOYALITAS PELANGGAN WAFFELIO FRANCHISE DI SURAKARTA
Justitie, Destria
; Suddin, Alwi
; Widajanti, Erni
Jurnal Manajemen Sumber Daya Manusia
Vol 13
(2020)
This study discusses the significance of: (1) product quality on Waffellio Franchise customer loyalty in Surakarta, (2) taste towards Waffellio Franchise customer loyalty in Surakarta and (3) price on customer loyalty of Waffellio Franchise in Surakarta. This research is a survey method with Waffelio Franchise customers in Surakarta, with an infinite number of participants, 97 customers have been added in 17 years, and have become waffelio consumers at least ever buying a waffelio product at lea...
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IMPLEMENTASI METODE LEAST SQUARE UNTUK MEMPREDIKSI PENJUALAN SUSU PERAH ( STUDI PADA KUD CEPOGO KABUPATEN BOYOLALI)
Widajanti, Erni
; Suprayitno, Suprayitno
Research Fair Unisri
Vol 4
, No 1
(2020)
Perusahaan berproduksi untuk memenuhi kebutuhan konsumen, dalam hal jumalah yang diproduksi sebaiknya jumlah yang diproduksi tidak terlalu banyak dari permintaan konsumen yang berakibat terlalu banyaknya investasi dan kemungkinan produk rusak. Sebaliknya jumlah yang diproduksi jangan terlalu sedikit dari permintaan konsumen yang berakibat permintaan konsumen tidak dapat dipenuhi . Dengan demikian upaya untuk menentukan berapa jumlah yang harus dipeoduksi merupakan hal yang penting. Jumlah yang h...
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4 Sitasi
PENYULUHAN KEWIRAUSAHAANA BAGI KARANG TARUNA DI DESA PAPAHAN, KECAMATAN TASIKMADU, KABUPATEN KARANGANYAR
Suprayitno, Suprayitno
; Widajanti, Erni
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 3
, No 1
(2019)
This extension activity was conducted for Karang Taruna Desa Papahan, Kec. Tasikmadu, Kab. Karanganyar. The outcomes of this activity are: cheap participants' knowledge of the concept of entrepreneurship so that they have the right knowledge; benefit participants' insights on how to start a business and choose the right type of business; benefit participants' insights about possible business failures and ways to enter and resolve business failures.This activity is carried out with the following...
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PENGARUH KONFLIK, STRES KERJA, DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN PT DUTA PLAST DI SUKOHARJO
Saputro, Arif Nur
; Wahyudi, Amin
; Widajanti, Erni
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 3
(2019)
This study aims to examine the effect of work stress conflicts and organizational culture on employee performance. The first hypothesis examines whether conflicts have a positive and significant effect on employee performance. The second hypothesis examines whether job stress has a positive and significant effect on employee performance. The third hypothesis examines whether organizational culture has a positive and significant effect on employee performance. The population in this research is 4...
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KEWIRAUSAHAAN DAN MANAJEMEN USAHA KECIL (Pada Karang Taruna Desa Bangsri Kecamatan Karangpandan Kabupaten Karanganyar)
Widajanti, Erni
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 2
, No 1
(2018)
Kegiatan penyuluhan ini dilakukan.pada Karang Taruna Desa Bangsri Kecamatan Karangpandan Kabupaten Karanganyar. Kegiatan ini dilaksanakan pada hari Minggu, tanggal 27 Agustus 2017 jam 08.00 WIB sampai dengan jam 12.30 WIB, bertempat di Balai Desa Bangsri, Kecamatan Karangpandan, Kabupaten Karanganyar. Dengan judul: â€Penyuluhan Tentang Kewirausahaan dan Manajemen Usaha Kecil pada Karang Taruna Desa Bangsri Kecamatan Karangpandan Kabupaten Karanganyarâ€. Luaran dari kegiatan dari ini diharapkan...
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ANALISIS EFEK MODERASI TINGKAT PELAYANAN PADA PENGARUH PRODUK DAN HARGA TERHADAP KEPUTUSAN MEMBELI (Survei pada Konsumen Luwes Group Surakarta)
Widajanti, Erni
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
This research aimed to analyze the effect of the product and the price of thepurchase decision with the level of service as a moderating variable (Survey onconsumer Luwes group Surakata). The population in this study is that consumersLuwes Group Surakarta. While the sample is taken as many as 50 people withpurposive random sampling method.The results of the research indicate thatregression test showed that the variable regression dominant influence on consumerdecision in buying products in Luwes...
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