Klaim Artikel Anda
Verifikasi kepemilikan artikel akademik
Apakah artikel-artikel ini milik Anda?
Daftarkan diri Anda sebagai author untuk mengklaim artikel dan dapatkan profil akademik terverifikasi dengan fitur lengkap.
Badge Verifikasi
Profil terverifikasi resmi
Statistik Lengkap
H-index, sitasi, dan metrik
Visibilitas Tinggi
Tampil di direktori author
Kelola Publikasi
Dashboard artikel terpadu
Langkah-langkah Klaim Artikel:
- 1. Daftar akun author dengan email akademik Anda
- 2. Verifikasi email dan lengkapi profil
- 3. Login dan buka menu "Klaim Artikel"
- 4. Cari dan klaim artikel Anda
- 5. Tunggu verifikasi dari admin (1-3 hari kerja)
Menampilkan 811–820 dari 13792 artikel
Brand Awareness Dan Brand Image Sebagai Variabel Mediasi Pengaruh Social Media Marketing Terhadap Purchase Intention
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 4
(2025)
The purpose of this study is to determine the effect of social media marketing on purchase intention, to determine the effect of social media marketing on brand awareness, to determine the effect of brand awareness on purchase intention, to determine the role of brand awareness in mediating the influence to determine the effect of social media marketing on brand image, to determine the effect of brand image on purchase intention, to determine the role of brand image in mediating the influence to...
Sumber Asli
Google Scholar
DOI
PENGEMBANGAN SAVORYAI: SISTEM REKOMENDASI RESEP MASAKAN BERBASIS BAHAN DAN PREFERENSI KALORI MENGGUNAKAN CONTENT-BASED FILTERING DAN OPENAI API
Jurnal Teknologi Informasi dan Komunikasi (TIKomSiN)
Vol 13
, No 2
(2025)
The high volume of leftover cooking ingredients in households often leads to food waste due to a lack of ideas or references for processing them. This research aims to develop SavoryAI, an intelligent web-based recipe recommendation system that suggests relevan Indonesian dishes based on user-inputted ingredients and calorie preferences. The system integrates Content-Based Filtering (CBF) with cosine similarity and TF-IDF weighting to match user-selected ingredients with recipes in the database....
Sumber Asli
Google Scholar
DOI
PERANCANGAN CORPORATE IDENTITY DALAM MEMBANGUN CITRA PADA LAUNDRY TITU BINATU SEMARANG
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 2
(2025)
The development of the laundry business requires an effective visual communication strategy to build brand image and competitiveness. This study aims to design a visual branding strategy for Titu Binatu, a laundry UMKM in Tembalang, Semarang. Through a visual communication design approach, this study analyzes visual identity elements such as logos, colors, typography, and promotional media in shaping consumer perceptions. The method used is qualitative through observation, interviews, and litera...
Google Scholar
DOI
Perancangan Konten Sosial Media Untuk Meningkatkan Brand awareness Kamala Kopi
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 2
(2025)
The coffee industry in Indonesia is growing rapidly and encouraging coffee shops, including MSMEs, to strengthen their branding strategies through digital media. This study aims to design and evaluate Instagram social media content to increase brand awareness of Kamala Kopi, a local coffee shop in Gunungpati, Semarang. The method used is the Multimedia Development Life Cycle (MDLC) with stages of concept, design, material collection, assembly, testing, and distribution. The content produced cons...
Google Scholar
DOI
Perancangan Iklan Video Promosi Toploker.com Berbasis AI dengan Pendekatan MDLC
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 2
(2025)
Industri portal lowongan kerja daring mengalami persaingan ketat, menuntut platform seperti Toploker.com untuk membangun brand awareness yang kuat, di mana iklan video menjadi strategi promosi yang sangat efektif. Namun, produksi video konvensional menghadapi kendala biaya tinggi dan waktu pengerjaan yang lama. Kecerdasan Buatan (AI) menawarkan solusi dengan mengotomasi produksi konten, mulai dari penyusunan naskah hingga personalisasi audio-visual. Penelitian empiris menunjukkan bahwa iklan vid...
Google Scholar
DOI
Peran Konten Kreatif dalam Meningkatkan Brand Awareness Sopiri Driving School melalui Media Sosial
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 18
, No 2
(2025)
The development of digital technology has transformed how businesses build brand image through social media. This study aims to determine the role of creative content in enhancing the brand awareness of Sopiri Driving School through social media platforms such as Instagram and TikTok. The research method used is Research and Development (R&D) adapted from the Borg & Gall model, consisting of problem identification, design, development, testing, and evaluation stages. The study produced t...
Google Scholar
DOI
Integrasi Nilai-Nilai Maqashid Shariah dalam Inovasi Keuangan Digital Bank Syariah: Kajian Literatur Terstruktur
Setiawan, Jaka
; Munjazim, Munjazim
; Ulya, Desti
; Amalia, Lutfi
; Azizah R, Alifah
; Faizah N, Izza
; Sulasih, Sulasih
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 5
, No 1
(2025)
This study aims to analyze the integration of maqasid al-shariah within digital financial innovation in Islamic banking and to identify patterns in previous research through a Systematic Literature Review (SLR). The SLR method was employed to search, select, and synthesize relevant studies published between 2020 and 2025 using predefined inclusion and exclusion criteria, followed by thematic analysis. The findings were organized into five core themes: security and wealth protection, digital lite...
Sumber Asli
Google Scholar
DOI
Peran Teknologi Finansial dalam Meningkatkan Aksesibilitas Layanan Bank Syariah Indonesia di Era Digitalisasi: (Studi Pada BSI KCP Karang Kobar)
Galadea, Aflakha Filosofi
; Seftiani, Afifah Tri
; Pratami, Luthfi Ranawati
; Wardani, Sinta Bella Yulia Puspita Tri
; Prasetyo, Iqbal Rafly
; Sulasih, Sulasih
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 3
(2025)
Digital transformation encourages Islamic banking institutions to enhance service accessibility through the adoption of financial technology. This study aims to analyze the role of fintech in improving service accessibility at BSI KCP Karang Kobar and to understand how digitalization alters service patterns. This research employs a qualitative descriptive approach with data collected through in depth interviews, observation, and documentation. Data were analyzed using an interactive model involv...
Sumber Asli
Google Scholar
DOI
Analisis Total Quality Management (TQM) Dalam Meningkatkan Kualitas Pelayanan Pada Pelanggan KPUD Tani Wilis
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 5
, No 1
(2025)
This study aims to analyze the implementation of Total Quality Management (TQM) in improving service quality at KPUD Tani Wilis, particularly in the supply and distribution of livestock feed. The research employs a descriptive qualitative approach with data collected through in-depth interviews and direct observations involving cooperative management, employees, and customers. Data were analyzed using an interactive model consisting of data reduction, data display, and conclusion drawing. The fi...
Sumber Asli
Google Scholar
DOI
Persepsi dan Perilaku Nasabah Terhadap Prinsip Syariah Dalam Produk dan Layanan Bank Syariah
Dea Tri Pangestuti
; Abdillah, Dhafin Salman
; Muzagi, Intan Nuraini
; Zulkarnain, Muhammad Iskandar
; Chairani, Rachma Tatsmita
; Cahyani, Ririn Dwi
; Sulasih, Sulasih
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 5
, No 1
(2025)
This study aims to analyze traders’ perceptions and behaviors toward the implementation of sharia principles in Islamic banking products and services. A descriptive qualitative approach was employed, involving traders at Parung Market selected through purposive sampling. Data were obtained through in depth interviews, observations, and documentation, then analyzed using thematic analysis through coding, categorization, and pattern identification. The findings reveal that most traders hold positi...
Sumber Asli
Google Scholar
DOI