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KEBERLANJUTAN PENGGUNAAN EMAIL MARKETING SEBAGAI STRATEGI PEMASARAN DIGITAL UNTUK UMKM: Analisis Komparatif Tools Email Marketing Sederhana dan Terjangkau untuk UMKM
Email marketing remains a promising digital marketing strategy for small businesses, especially Micro, Small, and Medium Enterprises (MSMEs), due to its cost-effectiveness and measurable impact. This study aims to analyze the sustainability of email marketing adoption by MSMEs by comparing several popular and beginner-friendly tools. Using a descriptive qualitative approach, this article presents a comparative analysis of features, ease of use, and pricing from selected tools such as MailerLite,...
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PENGARUH PERSEPSI KEMUDAHAN DAN KEGUNAAN TERHADAP NIAT ADOPSI CLOUD ACCOUNTING DI ERA DIGITAL
This study aims to analyze the factors influencing the intention to adopt cloud accounting (Accurate) among Micro, Small, and Medium Enterprises (MSMEs) in Kudus Regency using the Technology Acceptance Model (TAM) approach. The factors tested in this study are perceived usefulness and perceived ease of use, which influence the intention to adopt cloud accounting. This research uses a quantitative method with purposive sampling involving 240 respondents who are SME owners or managers. Data were c...
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Enhancing Vocabulary Mastery: Students’ Perspectives of Marbel Learn English as a Learning Tool
Scripta : English Department Journal
Vol 12
, No 1
(2025)
This study aims to explore students' perceptions of the Marbel Learn English application as a learning tool for improving English vocabulary. Using a qualitative research approach with a case study design, this study involved 15 seventh-grade students from a junior high school in Serdang Bedagai. Data were collected through interviews, observations, and documentation and analyzed using thematic analysis techniques. The findings indicate that students generally have a positive perception of the a...
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Peninggalan Sarkofagus Desa Pangkungparuk, Seririt, Buleleng, Bali dan Potensinya sebagai Sumber Belajar Sejarah di SMA
Keraton: Journal of History Education and Culture
Vol 7
, No 1
(2025)
Penelitian ini dilakukan dengan tujuan untuk mengetahui peninggalan sarkofagus di Desa Pangkungparuk, Seririt, Buleleng, Bali dan potensinya sebagai sumber belajar sejarah di SMA. Penelitian ini menggunakan metode penelitian kualitatif dengan tahap – tahap: Teknik Penentuan Lokasi Penelitian, penelitian ini berlokasi di Desa Pangkungparuk, Kecamatan Seririt, Kabupaten Buleleng, Teknik Penentuan Informan, yaitu purposive sampling dan snow ball, Teknik Pengumpulan Data, observasi, wawancara, studi...
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Optimalisasi Tren Investasi Generasi Z Pada Amgpm Ranting Sion Dalam Era Digital: Strategi Literasi Keuangan Untuk Meningkatkan Kesejahteraan Masyarakat: OPTIMALISASI TREN INVESTASI GENERASI Z PADA AMGPM RANTING SION DALAM ERA DIGITAL: STRATEGI LITERASI KEUANGAN UNTUK MENINGKATKAN KESEJAHTERAAN MASYARAKAT
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 9
, No 1
(2025)
This program was designed to improve the financial literacy of Generation Z, with a specific focus on members of the Maluku Protestant Church Youth Movement (AMGPM) in Poka Village. Initial assessments indicated that most participants had limited financial knowledge, with fewer than 30% understanding basic investment concepts. The initiative employed socialization and simulation methods to educate participants on investment principles, introduce regulated investment applications approved by OJK...
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EDUKASI BAHAYA HIV/AIDS PADA REMAJA DAN MASYARAKAT DI KAMPUNG SANGGARIA KABUPATEN KEEROM
Rohmani Rohmani
; Maryorita, Blestina
; Felle, Zeth Robert
; Guntur Payasan, Lalu Muhammad
; Borneo, Hugo Kingson
Jurnal Pengabdian Kepada Masyarakat Sisthana
Vol 7
, No 1
(2025)
The biggest challenge of today's health problems is still related to the human immunodeficiency virus (HIV) and Acquired Immunodeficiency Syndrome (HIV/AIDS). HIV and AIDS still have a negative stigma in society and are the cause of sufferers, still receiving bad treatment by their families. Every two minutes, one teenage girl or young woman is infected with HIV. In 2021, an estimated 250,000 teenage girls or young women are infected with HIV. The purpose of this community service is for teenage...
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UDINUS DAN KEWIRAUSAHAAN: PERAN PROGRAM WIRAUSAHA MERDEKA, SELF EFFICACY DAN TOLERANCE FOR RISK
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 1
(2025)
Untuk menarik perhatian mahasiswa terhadap kewirausahaan, sangat penting untuk memperhatikan program wirausahaan merdeka, self efficacy, dan tolerance for risk. Penelitian ini bertujuan untuk menguji keterkaitan antara minat berwirausaha mahasiswa Universitas Dian Nuswantoro dengan tiga faktor: program kewirausahaan merdeka, self efficacy, dan tolerance for risk. Dalam penelitian ini, digunakan pendekatan kuantitatif dengan melibatkan 151 responden yang dipilih melalui teknik pengambilan simple...
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Dampak Inovasi Layanan Pembayaran Pajak Restoran Secara Online Melalui Aplikasi “Si Panjol Mobile” Terhadap Kepatuhan Wajib Pajak di Kabupaten Mojokerto
Mahardika Dimas Saputra
; Theofila Chevara Aira Nazaputri
; Rahma Farahdini Putri
; Addin Thathit Yudha Kusuma
; Agus Widiyarta
Public Service And Governance Journal
Vol 6
, No 2
(2025)
This study examines the impact of the SiPanjol Mobile application on tax compliance among trestaurant taxpayers in Mojokerto Regency. The digital tax payment service helps address common issues in manual systems, such as delayed reporting and lack of transparency. Using a qualitative descriptive approach, data were gathered through interviews and field observations. The findings indicate that the application simplifies reporting and payment processes while promoting voluntary compliance. Overall...
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Peningkatan Kesadaran Masyarakat Akan Pentingnya Skrining Hemoglobin dan Hematokrit Sejak Dini pada Populasi Dewasa di Gereja Asisi Jakarta
Julia Herdiman
; Alexander Halim Santoso
; Farell Christian Gunaidi
; Jonathan Andersan
; Anthon Eka Prayoga Khoto
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 4
, No 2
(2025)
Anemia is a medical condition characterized by a decrease in the number of red blood cells (erythrocytes) or hemoglobin (Hb) levels in the blood which results in impaired oxygen transport to body tissues. Mild anemia is more common and is asymptomatic and does not require treatment. Anemia can have a negative impact on endurance, productivity, and is high risk during pregnancy because it can affect fetal growth and development, increase the risk of pregnancy and childbirth complications, and eve...
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Menigkatkan Nilai Ekonomi: Edukasi Pemanfaatan Limbah Kerang Menjadi Kerajinan Tangan
Hidayat, Nurul
; Kasmin, Ichelia
; Mayorah, Elsa
; Muhti, Fahrul Ilham
; Seda, Fansiskus
; Thong, Hansen
; Naila, Juwita
; Peren, Uliperdi
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 4
, No 2
(2025)
Community Service activities are a real form of students' social concern for their surroundings. This activity was carried out in Kampung Enam with the aim of sharing knowledge and skills with the community and students about how to turn seashell waste into handmade crafts that can be sold. We used a face-to-face approach through socialization and training, one of which was making wall decorations in the shape of flowers. Besides involving the local people, students also took part in this activi...
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