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Menampilkan 1–10 dari 13 artikel
Analisis Perilaku Pembeli Terhadap Skincare
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 1
(2025)
This research aims to analyze buyer behavior towards skincare products, with a focus on factors that influence purchasing decisions, product preferences, the influence of social media, and promotional strategies. This study uses a quantitative approach with survey methods to collect data from respondents regarding habits, preferences and external influences in purchasing skin care products. Data analysis techniques are carried out descriptively to identify trends and patterns of consumer behavio...
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Analisis Ekonomi Produk Shampo Rambut Merk Sunsilk
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 1
(2025)
This study aims to analyze consumer behavior regarding the use of Sunsilk shampoo, including usage experience, duration, reasons for product choice, and customer satisfaction levels. A survey was conducted involving 93 respondents, addressing their experiences and preferences for Sunsilk shampoo. Results revealed that the majority of respondents have used Sunsilk, with product quality and affordable pricing being the primary reasons for their choice. The study also highlights areas for improveme...
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Preferensi Mahasiswa terhadap Ayam Geprek Bensu sebagai Makanan Ekonomis dan Praktis
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2025)
This study aims to analyze students' preferences for Ayam Geprek Bensu as an economical and practical food option. Data were collected through questionnaires covering various aspects such as consumption frequency, factors influencing choices, and perceptions of taste, price, cleanliness, location, and nutritional value. The results show that most students choose Ayam Geprek Bensu due to its delicious taste (41.2%), easy accessibility (21.6%), and affordable price (18.6%). A total of 57.7% of res...
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Analisis Ekonomi Terhadap Produk Aki Bekas Merek GS
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2025)
GS (Gelora Sinar) brand batteries are one of the superior products in the vehicle battery industry in Indonesia. Known for its high quality and durability, GS batteries have become the main choice for motor vehicle users. This product is designed with the latest technology that supports optimal performance and energy efficiency. In addition, GS is committed to sustainable practices by implementing a used battery recycling program, which aims to reduce the environmental impact of hazardous waste....
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Analisis Minat Beli Pedagang Terhadap Saus Tomat Mahkota
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This research aims to analyze traders' buying interest in Mahkota Tomato Sauce by focusing on the factors that influence purchasing decisions. The method used was a quantitative survey with a questionnaire distributed to 100 traders in the Jakarta area. The results showed that 78.7% of traders were very likely to recommend Crown Tomato Sauce to other traders, while another 21.3% were very unlikely to do so. Additionally, 74.1% of merchants are very willing to pay more for Crown Tomato Sauce if t...
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PENGARUH SOSIALISASI PERPAJAKAN, PEMAHAMAN PERATURAN PERPAJAKAN DAN TARIF PAJAK TERHADAP KEPATUHAN WAJIB PAJAK UMKM SETELAH PENERAPAN PP NO. 23 TAHUN 2018
Perwira Journal of Economics and Business
Vol 4
, No 2
(2024)
This study aims to analyze the effect of tax socialization, understanding of tax regulations, and tax rates on tax compliance of MSME taxpayers. The research method used is quantitative. The data used uses primary data taken from survey methods with data collection questionnaires through links with MSME taxpayer respondents. Questionnaires that can be processed amount to 80 questionnaires and samples using purposive sampling method. The statistical method used to test the hypothesis is multiple...
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Membangun Brand Awareness Melalui Strategi Digital Marketing Di Kala Hotel Semarang
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 3
(2024)
In general, the development of a company is certainly inseparable from the Human Resources (HR) within it. There is a lot of history of a company being able to achieve extraordinary rapid development due to the professionalism of HR which is very well managed. This community service aims to 1) Increase knowledge and understanding of effective digital marketing strategies for HR at Kala Hotel Semarang. 2) Improve Kala Hotel Semarang's ability to manage digital platforms such as social media, webs...
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Pengembangan Bahan Ajar Teks Deskripsi Berbantuan Aplikasi Filmorago Pada Siswa Kelas VII SMP Swasta Musyawarah Perbulan
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 3
, No 1
(2023)
This study aims to describe the stages of development and feasibility of teaching materials assisted by the Filmorago application for class VII description text material. The use of the Borg and Gall model in this study modified by Sugiyono, namely through the potential and problem analysis stage, data collection, product design, design validation, revision and trial stage. The validation stage included material expert lecturers and media expert lecturers to evaluate the feasibility of the mater...
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Sosialisasi Penyusunan Laporan Keuangan UMKM
Eldi Eldi
; Syamsul Alam
; Nur Syamsu
; Bungatang Bungatang
; Chaerunnisa Rumianti
; Yana Fajriah
; Muhammad Tafsir
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 1
(2023)
The socialization activity for preparing financial reports among MSME players aims to provide understanding and increase knowledge of methods for preparing financial reports. This activity was carried out in Sanrobone village, Takalar district, South Sulawesi. This socialization activity was carried out in collaboration with STIEM Bongaya Makassar with the Sanrobone village government, Takalar and was attended by 15 business actors. The method of implementing activities is carried out by conduct...
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Pengaruh Brand Trust, Kemudahan Fintech, dan Risiko Terhadap Keputusan Pembelian Menggunakan Paylater Payment: (Studi Kasus di Kelurahan Gading RT. 10 RW. 07 Kota Surabaya)
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
Rachmadany Dea, 1961201032, Effects of Brand Trust, Fintech Convenience, and Risk on Purchase Decisions Using the Paylater Payment (Case Study in Gading Village Rt. 10 Rw. 07 Kota Surabaya). This study aims to determine the effect of brand trust, fintech convenience, and risk variables on purchasing decisions using paylater payment feature in a case study in Gading Village, Rt. 10, Rw. 07 City of Surabaya. The sample in this study is 62. The variables of this study are brand trust, convenience,...
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