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Menampilkan 11–16 dari 16 artikel
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 3
(2017)
This study aims to analyze (1) the effect of service quality on customer satisfaction (2) impact of service quality on customer loyalty (3) the impact of customer satisfaction on customer loyalty (4) impact of service quality on customer loyalty mediated by customer satisfaction. The study population was all subscribers Mbah Tandur Restourant with a sample of 100 respondents from students customers. Data collection technique used questionnaire that through stages of testing the validity and reli...
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PENGARUH KOMITMEN ORGANISASI, BUDAYA ORGANISASI, DAN KEPUASAN KERJA TERHADAP ORGANIZATION CITIZENSHIP BEHAVIOR
Jurnal Ekonomi dan Kewirausahaan
Vol 14
, No 1
(2014)
The purpose of this study were to analyze: (1)the significance of the influence of organizational commitment, organizational culture, and job satisfaction on Organization Citizenship Behavior, (2) the influence of the dominant variables of the Organization Citizenship Behavior on the employees of PT ATMI Surakarta. The method of research used survey method, the population in this study were permanent employees of PT ATMI Surakarta, amounting to 335 people. In a study using a sampling technique p...
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PENGARUH PENDIDIKAN FORMAL, MOTIVASI DAN PENDIDIKAN PELATIHAN TERHADAP KINERJA PETUGAS PENGAWAS DI LINGKUNGAN BALAI BESAR WILAYAH SUNGAI BENGAWAN SOLO
Jurnal Manajemen Sumber Daya Manusia
Vol 7
, No 1
(2014)
This study aims to analyze the significant influence of: (1) the performance of formal education; (2) motivation on performance; and (3) educational training on the performance of the environmental control officers Central River Region Solo. The analysis showed: (1) There is a significant relationship between formal education on performance; (2) There is a significant effect of motivation on performance; (3) There is a significant relationship between education training supervisors on employee p...
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PENGARUH STRATEGI PEMASARAN (PROMOTION MIX) IKLAN TERHADAP PENINGKATAN PENGGUNA JASA LAYANAN PERIKLANAN DI PT RADIO INDAH ASRI SRAGEN
Jurnal Ekonomi dan Kewirausahaan
Vol 13
, No 2
(2013)
ABSTRACT The purpose of this study were to analyze the significance of the influence of advertising , sales promotion, personal selling and publicity partially to service users of advertising in PT Radio Indah Asri Sragen. Methods of research using survey methods, sampling techniques using simple random sampling that is a total of 30 respondents. Data analysis techniques used validity test, reliability test, the classical assumption test, multiple linear regression analysis, t test, F test and t...
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PENGARUH TANGIBLE, RELIABILITY, RESPONSIVENES, ASSURANCE DAN EMPHATY TERHADAP KEPUASAN KONSUMEN (Survei Konsumen Rumah di CV Satria Graha Gedongan, Colomadu, Karanganyar)
Jurnal Ekonomi dan Kewirausahaan
Vol 13
, No 2
(2013)
ABSTRACT Target of this research is (1) to Significant Influence Tangible, Reliability, Responsiveness, Assurance and Emphaty to Customer Satisfaction (2) to analysis factor which having an effect on dominant to Costumer Satisfaction. Result of research show (1) Examination of hypothesis by partial (test t). Shal be as followe: Tangible Variable Reliability, Responsiveness, Assurance and Emphaty have an effect significant to consumer satisfaction, (2) Examination of hypothesis accuracy of model...
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STRATEGI PEMASARAN USAHA KECIL DAN MENENGAH
Jurnal Ekonomi dan Kewirausahaan
Vol 12
, No 1
(2012)
ABSTRACT Marketing strategy is very important for a company where marketing strategy is a way of achieving the goal of a company. So also in small and medium enterprises need to implement a marketing strategy. Problems faced by small and medium enterprises for this are: 1) lack of capital to develop the business, 2) marketing strategy, and 3) the dependence of micro high enough to season and market demand, causing the business to be volatile and difficult to develop. To overcome the above proble...
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