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Menampilkan 1–2 dari 2 artikel
THE INFLUENCE OF PRODUCT QUALITY, PRICE PERCEPTION AND LOCATION ON CUSTOMER SATISFACTION AT WARMINDO BAROKAH KEDUNGMUNDU
Ramadhan, Gilang Amar
; Soliha, Euis
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 19
, No 1
(2024)
The purpose of this research is to analyze the influence of product quality, price perception and location on customer satisfaction at Warmindo Barokah Kedungmundu. The population in this study were Warmindo Barokah Kedungmundu customers. The research method used was purposive sampling. The data used were 99 respondents using the questionnaire data collection method. Data analysis uses instrument tests, multiple linear analysis and model tests. The results from respondent data prove that product...
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PENGARUH KUALITAS PRODUK, PRESEPSI HARGA DAN LOKASI TERHADAP KEPUASAN PELANGGAN (Studi Pada Cafe Dewan Kopi Pati)
Oktavian, Bayu yudi
; Soliha, Euis
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 17
, No 1
(2022)
This study aims to analyze the effect of product quality, price perception and location on customer satisfaction at Cafe Dewan Kopi Pati. The population in this study were the customers of Cafe Dewan Kopi Pati. The research method used is purposive sampling. The sample used was 100 respondents with the primary data collection method using a questionnaire. Data analysis used instrument test, multiple linear analysis and model test. The results of the study prove that product quality has a positiv...
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