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Menampilkan 1–3 dari 3 artikel
DAMPAK KUALITAS PRODUK, CITRA MEREK, DAN HARGA TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN: (Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Dian Nuswantoro Pengguna Laptop Acer)
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 1
(2025)
This study examines the effect of product quality, brand image, and price on consumer loyalty through satisfaction in students using Acer laptops at Dian Nuswantoro University. Data were collected from 115 respondents and analyzed using PLS-SEM through SmartPLS 4.0 software. The results show that product quality and brand image have a positive and significant effect on satisfaction, while price does not have a significant effect on satisfaction. On the other hand, only brand image and consumer s...
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PEMBERDAYAAN USAH MIKRO MELALUI PELATIHAN PENGEMBANGAN PRODUK DAN SALURAN PEMASARAN DIGITAL: Pelatihan olahan makanan, pelatihan branding dan pengemasan, serta pelatihan pengembangan marketplace.
M, Rudianto
; Rahmawati
; Dwi Amperawati, Endang
; Djuminah
; Marwanti
; Hartoko, Sri
; Noviani, Rita
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 8
, No 2
(2024)
Microenterprises in Desa Sumber are small-scale household businesses run by the local community. Based on the existence of businesses, there are SMEs that produce processed food and batik cloth. In the processed food business, problems arise related to the absence of assistance and business management to develop, so that the community conducts small-scale and limited household businesses. Problems in the batik business are weak competitiveness, the number of batik products produced, and the lack...
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1 Sitasi
Parents' Perception of Their Role in Character Education for Early Childhood in Indonesia
Sapta Wati, Eka
; Rudianto
; Zaman, Badru
; Ramdani, Cepi
Jurnal Komunikasi Pendidikan
Vol 8
, No 2
(2024)
The family serves as the initial gateway for young children to gain various valuable experiences, particularly in understanding character. Cultivating characters that reflect the values of the Indonesian nation is crucial for supporting the government's efforts to produce a golden generation by 2045. This research aims to determine parents' understanding of the family's role in children's character education. The research design is a case study, which explores various information related to pare...
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