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Menampilkan 61–70 dari 278 artikel
Comparison of Naive Bayes and Support Vector Machine (SVM) Methods in Female Daily Skincare Sentiment Analysis: Perbandingan Metode Naive Bayes dan Support Vector Machine (SVM) dalam Analisis Sentimen Skincare Female Daily
RADIANT: Journal of Applied, Social, and Education Studies
Vol 6
, No 2
(2025)
The development of the beauty industry in Indonesia has increased significantly, along with the high participation of consumers in providing online reviews, especially through the Female Daily platform. These reviews contain opinions that can be analyzed to determine consumer sentiment towards a product. This study seeks to perform sentiment analysis on beauty product reviews by applying two text classification techniques: Support Vector Machine (SVM) and Naive Bayes. The research stages include...
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PENGARUH GREEN PRODUCT, GREEN PRICE DAN GREEN PLACE TERHADAP KEPUTUSAN PEMBELIAN
DHARMA EKONOMI
Vol 32
, No 1
(2025)
The purpose of this study is to analyze the influence of green product, green price, and green place on the purchasing decision of Fore Coffee at Taman Galaxy Bekasi, both partially and simultaneously. The data collection method used in this study involves primary data and the use of questionnaires. The population in this study consists of respondents aged at least 17 years who have purchased Fore Coffee at Taman Galaxy. The sample in this study includes 100 respondents. The sampling method used...
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Kompensasi, Pengembangan Karir, Komunikasi dan Kinerja Karyawan Pada PT. Sango Ceramics Indonesia
Jurnal Ilmiah Serat Acitya
Vol 14
, No 1
(2025)
Sebuah organisasi memiliki tujuan untuk menentukan cara menjalankan operasinya agar dapat memiliki perkembangan yang baik sehingga dapat mencapai apa yang diinginkan pihak perusahaan. Penelitian ini bertujuan untuk mengetahui pengaruh kompensasi, pengembangan karir, dan komunikasi terhadap kinerja karyawan pada PT. Sango Ceramics Indonesia bagian painting. Pendekatan kuantitatif yang digunakan dalam penelitian ini dengan sampel yang digunakan adalah karyawan pada PT. Sango Ceramics Indonesia bag...
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THE ROLE OF ESG, ASSET STRUCTURE AND CAPITAL STRUCTURE IN SUSTAINING COMPANY PERFORMANCE
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 1
(2025)
This research aims to examine the relationship between Environmental, Social, and Governance (ESG), Asset Structure, and Capital Structure on Company Performance in firms that disclose ESG and are listed on the Indonesia Stock Exchange from 2019 to 2023. A purposive sampling method was applied in this quantitative study, utilizing secondary data from companies' annual financial reports. The sample consists of 8 companies observed over five years, resulting in 40 total observations. The analysis...
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Integrasi IoT dan Katalis Edge Computing untuk Mitigasi Kebisingan Elektronik
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 4
, No 2
(2025)
The rapid proliferation of Internet of Things (IoT) devices has introduced significant challenges, particularly in managing electronic noise, which can degrade system performance and data accuracy. This study explores the integration of IoT with edge computing as a novel approach to mitigate electronic noise. By leveraging edge computing, data processing is performed locally, reducing transmission distances and enhancing real-time noise reduction. The research employs a combination of field expe...
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School and Community Environmental Mitigation of Child Play Safety
Paudia
Vol 14
, No 2
(2025)
Accidents involving young children, both at home and at school, continue to increase. One of the causes is the lack of safe play facilities and the overprotective attitude of parents. This study aims to examine the relationship between teachers' and parents' knowledge of injury risks and the preventive actions they take to protect children during physical activities. The research method uses a quantitative approach with a correlational method, involving observation, structured interviews, and qu...
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Analisis Kompetitif Pegadaian Syariah Purwokerto Menggunakan Metode Porter’s Five Forces Strategi Pemasaran Produk Gadai Tabungan Emas
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
This study aims to analyze the competitive strength of Pegadaian Syariah Purwokerto using Porter’s Five Forces method and evaluate the marketing strategy for its Gadai Tabungan Emas product. In the digital era with increasing competition, understanding the external forces affecting the industry is crucial for formulating an effective strategy. The analysis shows that Pegadaian Syariah Purwokerto faces high threats from new entrants and substitute products, as well as high bargaining power of buy...
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Strategi Komunikasi Pemasaran Terpadu Melalui Instagram @Batik_Ndayani Dalam Meningkatkan Penjualan Produk Batik Secara Online
Media and Empowerment Communication Journal
Vol 4
, No 1
(2025)
Media sosial kini menjadi alat penting dalam pemasaran digital, terutama bagi UMKM di sektor kreatif. Instagram digunakan tidak hanya untuk promosi, tetapi juga membangun hubungan dengan pelanggan. Artikel ini mengkaji strategi komunikasi pemasaran terpadu akun @batik_ndayani dalam meningkatkan penjualan batik secara online. Tujuan dari penelitian ini adalah untuk memahami bagaimana penerapan strategi komunikasi pemasaran melalui Instagram dapat membantu meningkatkan efektivitas promosi dan penj...
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PENGARUH PROFITABILITAS, LIKUIDITAS, STRUKTUR MODAL, KEBIJAKAN DIVIDEN, UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN
Nadaredo, Salsa Haliza
; Kinasih, Hayu Wikan
; Pratiwi, Ririh Dian
; Prajanto, Agung
; Fuad, Khoirul
Jurnal Akuntansi, Keuangan dan Auditing
Vol 6
, No 1
(2025)
This study aims to determine how profitability, liquidity, capital structure, dividend policy, and company size affect company value as determined by the price-to-book value (PBV) ratio. Sampling with purposive sampling technique is used together with quantitative methods to collect data. By using 58 company data in the energy industry listed between 2021 and 2023 on the Indonesia Stock Exchange. The analysis tool used is multiple linear regression through the SPSS program. The findings in this...
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Pengaruh Trend Fashion, Life Style, Brand Image Terhadap Keputusan Pembelian dan Niat Beli Ulang pada Dunia Hijab L-Scraft Lamongan
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
In today’s modern era there are a lot of muslim women who wear hijab with various models, motifs, trends that adjust to fashion trend, life style, brand image of today muslim women. The purpose of this study is to provide an understanding of marketing management and to find out the influence of trend fashion, life style, brand image on purchase decisions and repurchase intentions in the world of L-scraft Lamongan hijab. The sample taken was 90 and used the questionnaire distribution techni...
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