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Peran Penting Digital Marketing dalam Pertumbuhan UMKM
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in Indonesia’s economy but still face numerous challenges in enhancing their competitiveness in the digital era. Digital marketing serves as a key strategy in expanding market reach and improving promotional efficiency. This study aims to explore the role of digital marketing in supporting MSME growth through a case study of the Merdeka Belajar Kampus Merdeka (MBKM) program implemented in Sukamaju Village, Majalaya District, Bandun...
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MAKSIMALISASI POTENSI PEMASARAN DIGITAL UMKM MANYARAN: STRATEGI COPYWRITING DAN HOOK YANG TERBUKTI EFEKTIF
Inovasi Teknologi Informasi Dan Komputer Untuk Masyarakat
Vol 5
, No 1
(2025)
The entrepreneurs in Kelurahan Manyaran demonstrate substantial potential for UMKM development but face challenges in producing engaging and consistent digital content to sustain audience interest. The primary issue lies in limited understanding of copywriting techniques and the effective use of hooks. To address this, the FTII UNISBANK team, in collaboration with LPMK Manyaran, launched a community service program involving basic training in copywriting and hooks, AI-supported content creation,...
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Perbandingan Metode Moora dan Topsis dalam menentukan Produk Ekspor Unggulan di Indonesia
Dinamik
Vol 30
, No 1
(2025)
. Ekspor memainkan peran penting dalam pertumbuhan ekonomi, memberikan kontribusi terhadap devisa negara dan meningkatkan daya saing di pasar internasional. Menentukan produk ekspor unggulan menjadi tantangan karena harus mempertimbangkan berbagai faktor, seperti nilai ekonomi, permintaan pasar, stabilitas harga, dan keberlanjutan produksi. Keputusan yang kurang tepat dapat berdampak pada efisiensi, daya saing produk lokal, dan bahkan ketergantungan pada pasar global. Oleh karena itu, dibutuhkan...
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Research Trends of Scientific Literacy in Elementary School Science Education: A Bibliometric Analysis
Jurnal Komunikasi Pendidikan
Vol 9
, No 1
(2025)
Scientific literacy which involves the ability to understand scientific concepts, think critically, and apply this knowledge in everyday life, has become one of the main focuses in the Natural Sciences curriculum. The purpose of this research is to analyze the trends in the development of scientific literacy research in elementary school science education through a bibliometric approach. The method used is bibliometric analysis, with four stages of literature search on the Scopus website. The re...
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Analisis Penanganan Bencana di Kota Semarang 2024 menggunakan Metode AHP dan VIKOR
Dinamik
Vol 30
, No 1
(2025)
Penanganan bencana merupakan isu krusial dalam mengurangi dampak negatif bencana alam dan non-alam di Kota Semarang, yang memiliki potensi bencana seperti banjir, gempa bumi, dan kebakaran. Penelitian ini bertujuan untuk menganalisis penanganan bencana di Kota Semarang pada tahun 2024 dengan menggunakan metode Analytical Hierarchy Process (AHP) dan VIseKriterijumska Optimizacija I Kompromisno Resenje (VIKOR), untuk menentukan prioritas tindakan yang paling efektif dalam mitigasi dan respons benc...
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Implementasi Pemeliharaan Otonom untuk Pengendalian Kualitas dalam Proses Slitting di PT Lami Packaging Indonesia
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 1
(2025)
This research aims to determine the results of the effect of implementing AM (Autonomous Maintenance) on the AZ7 and T2D machine slitting process at the PT factory. Lami Packaging Indonesia addresses production downtime by setting new cleaning standards and standard inspections. The method used in solving problems using the Autonomous Maintenance (AM) method aims to increase the knowledge, responsibility and skills of production operators related to machines, so that productivity will increase o...
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Pelatihan Pengelolaan Minyak Jelantah Sebagai Upaya dalam Menumbuhkan Masyarakat Berwirausaha
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 4
, No 1
(2025)
Used cooking oil is used cooking oil which is often considered waste and thrown away without proper processing. Uncontrolled disposal of used cooking oil can cause various environmental problems, such as soil and water pollution. For the environment, used cooking oil can have a serious impact because it pollutes the stability of soil and water when the waste is not managed carefully. Used cooking oil is included in non-hazardous and toxic waste but must receive proper handling so as not to cause...
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2 Sitasi
Peningkatan Literasi Keuangan Menuju Masyarakat Mandiri Financial
Devi Lestari Paramita Putri
; Rohmaniyah Rohmaniyah
; Nurul Alfian
; Subhan Subhan
; Achmarul Fajar
; Zef Risal
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 4
, No 1
(2025)
Financial literacy can increase insight in making wise and effective decisions related to financial planning in the future. Improving financial literacy is an urgent need in building an economically strong, independent, and stable society. Effective financial literacy education and programs can help individuals understand and manage their finances better, as well as improve overall financial well-being. The purpose of this community service is to provide education and understanding about financi...
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Peningkatan Ekonomi Desa Melalui Pemanfaatan Hasil Laut di Desa Pagagan
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 4
, No 1
(2025)
Improving the village economy is an important global issue in village economic development in Indonesia. The village economy is a forum for converting opportunities into economic value by carrying out management and operational activities. Operational activities are related to managing input into output by providing added value. Sustainable economic development in villages is important in supporting national economic development. The aim of this activity is that village communities can process m...
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Pengaruh Strategi Pembelajaran Giving Question and Getting Answer Terhadap Hasil Belajar IPA Pada Siswa Kelas VIII MTs
Jurnal Inovasi Pendidikan Sains (JIPS)
Vol 5
, No 2
(2024)
Penelitian ini dilatarbelakangi oleh kurangnya hasil belajar siswa dan penerapan pembelajaran yang belum maksimal. Bertujuan untuk mengetahui pengaruh strategi pembelajaran Giving Question and Getting Answer terhadap pengingkatan kemampuan pemahaman siswa kelas VIII MTs Negeri 2 Surakarta. Jenis penelitian ini menggunakan pendekatan kuantitatif dengan metode quasi eksperimen tipe nonequivalent pretest post-test control group design. Ssubjek penelitian menggunakan dua kelas, yaitu kelas VIII A1 s...
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