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PENGARUH KUALITAS PRODUK, PENETAPAN HARGA, PROMOSI DAN LOKASI TERHADAP KEPUTUSAN MENJADI MAHASISWA DI UNISRI SURAKARTA TAHUN AKADEMIK 2016/2017
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 1
(2017)
The purpose of this study to analyze the effect of product quality, pricing,promotion and location decision to become students. This study uses data qualitativeand quantitative. Data collection techniques by means of interviews, questionnaires,and observations. Data analysis technique used is multiple regression analysistechniques, the classic assumption test, t-test, the accuracy of the model and test thecoefficient of determination. The results of the analysis of determination coefficient ofR2...
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KINERJA KEUANGAN, CORPORATE SOCIAL RESPONSIBILITY, NILAI PERUSAHAAN, DAN GOOD CORPORATE GOVERNANCE
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
Manufacturing companies that transform raw materials into finished productsthrough the production process. This research uses the manufacturing companies sectorfor many manufacturing companies causing environmental efects in their productionprocesses. The purpose of research is to analyze the significance of the effect of thefinancial performance and Corporate Social Responsibility (CSR) to corporate valueand Good Corporate Governance (GCG) strengthening or moderating financialperformance and CS...
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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN, DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
This study aims to analyze (1) the effect of service quality on customersatisfaction; (2) The impact of service quality on customer loyalty; (3) the effect ofcustomer satisfaction on customer loyalty; (4) the effect of service quality and customerloyalty mediated by customer satisfaction. The study population was all subscribersCopy, Stationery and Toll EN Mandiri Alastuwo Kebakkramat with a sample of 100respondents. Data collection technique used questionnaire through the stages of testingthe v...
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PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN DENGAN WORD OF MOUTH SEBAGAI VARIABEL MODERASI DI BIRO PERJALANAN DEWANGGA LIL HAJJ WAL UMROH SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
Travel Agents Dewangga Lil Umrah Hajj Wal Surakarta in an effort to improvecustomer satisfaction to improve the quality of service is optimal. The purpose of thisstudy was to analyze the significance of the influence of service quality, price and wordof mouth on customer satisfaction. Analyzing the impact of service quality and price tocustomer satisfaction moderated word of mouth. This study uses survey method, the typeof data used quantitative and qualitative data, the data source used primary...
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ANALISIS PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP KINERJA KARYAWAN CV CAHAYA PENA KARTASURA SUKOHARJO
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 7
(2017)
Increasingly intense business competition resulted in the company faced with thechallenge to maintain viability. CV Cahaya Pena is a company engaged in thepublishing field, located on Jl. Indronoto No. 7, Mangkuyudan, Kartosuro. This studyaims to identify and analyze the effect of compensation and motivation on employeeperformance CV Cahaya Pena partially and simultaneously. This research usesdescriptive quantitative research, a study that serves to describe or provide an overviewof the object u...
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PENGARUH KUALITAS PRODUK, HARGA TERHADAP KEPUTUSAN PEMBELIAN DIMODERASI KEPUASANPADA KONSUMEN KEDAI ME & MOO
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
The purpose of this research is to analyze the significance of the influence ofproduct quality, price, consumers satisfaction to the purchase decision as well as theinfluence of product quality and price to the purchase decision with satisfaction as amoderating variable. The population is all consumerswho visit and buy at Kedai Me &Moo.100 respondents are selected as sample, using accidental sampling. This researchuses survey method, the type data collection with questionnaire and observatio...
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PENGARUH KOMUNIKASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN KOPERASI MEKKAR DENGAN MOTIVASI SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
The purpose of this study to determine the significance of the effect ofcommunication, working environment, motivation on employee performance and analyzethe influence of communication and work environment on employee performance andmotivation as a moderating variable. The data used qualitative and quantitative datasources using primary and secondary data. The population is all employees of theCooperative Mekkar PDAM Surakarta many as 48 people. Techniques of data collectionusing questionnaires,...
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PENGARUH HARGA, LOYALITAS MEREK, KEPERCAYAAN DAN PROMOSI TERHADAP KEPUTUSAN PERPINDAHAN MEREK PADA KONSUMEN KARTU SELULER TELKOMSEL
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
The development of cellular operators in Indonesia over the last three years(2013-2015) has developed very well. Cellular operator in Indonesia is currentlydominated by three operators, namely Telkomsel, XL Axiata and Indosat. Given theincreasingly intense competition in the pace of today's business world as well as themarket conditions are more uncertain and may change at any time, on the other handconsumers remain free to make his choice will be a brand. Telkomsel as the marketleader telecommu...
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ANALISIS PENGARUH MOTIVASI KERJA, DISIPLIN KERJA, DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI NEGERI SIPIL DINAS PERTANIAN KOTA SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
This study aims to identify and analyze the influence of work motivation, workdiscipline, work environment, on the performance of civil servants agriculturedepartment in Surakarta. The population is all of civil servants agriculture departmentin Surakarta. 77 respondents are selected as sample, using total sampling. This researchuses census method, the type data collection with questionnaire and observation. Dataanalysis used test instruments, classic assumption test, multiple linear regressiona...
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PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING (Survei pada Nasabah PT Bank Tabungan Negara (Persero) Tbk Cabang Solo)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
PT Bank Tabungan Negara (Persero) Tbk Branch Solo as banking institutions arealways working to improve customer satisfaction by providing optimum service andincrease customer confidence. The purpose of this study was to analyze the significanceof the impact of service quality on customer confidence in PT Bank Tabungan Negara(Persero) Tbk Branch Solo, analyze the significance of the impact of service quality andcustomer confidence in the customer satisfaction in PT Bank Tabungan Negara(Persero) T...
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