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PENGARUH PERCEIVED VALUE TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE ANDROID DENGAN WORD OF MOUTH POSITIF SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
(2015)
The object of this study is to determine the significance effect of perceived value on android smartphone buying decisions; Positive word of mouth influences on android smartphone buying decisions; Positive word of mouth influences on the moderation of perceived value to the android smartphone buying decisions. The population of this study was the Economics Faculty students, University Slamet Riyadi Surakarta using android smartphone, by employing 100 respondents using accidental sampling techni...
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ANALISIS PENGARUH FAKTOR LOKASI, KUALITAS LAYANAN, DAN HARGA TERHADAP KEPUASAN PELANGGAN PRODUK ABON SAPI DI TOKO KL NOERIA SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 15
(2015)
The study was aimed to determine the factors that affect costumer satisfaction of side dish product (abon) at store KL Noeria Surakarta. The method used in this study is a survey method of data collection using questionnaires in Accidental Sampling Method with a number of respondents were taken as 50 people. The results showed that the Location Factor was not give affect for costumer satisfaction side dish product at store KL Noeria Surakarta. Even though, Service quality factor) and Price, sign...
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ANALISIS MODEL ALTMAN Z-SCORE UNTUK MEMPREDIKSI FINANCIAL DISTRESS PADA BANK YANG LISTING DI BEI TAHUN 2010 – 2013
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
This study aims to determine the financial condition of banks listed on the Indonesia Stock Exchange from 2010 - 2013. By using the Altman Z-Score to see how much financial distress at every bank, amounting to 27 banks. By using the formula Z-Score = 1.2 + 1.4 X1 X2 X3 + 0.6 + 3.3 + 1.0 X4 X5. The results showed a total of 27 banks that went public there are still some who are greeting bankrupt condition. In 2010, as many as 41 percent of banks declared bankrupt, 7 percent gray area, and 52 perc...
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ANALISIS PENGARUH LOKASI DAN FASILITAS TERHADAP KEPUTUSAN MAHASISWA MEMILIH TEMPAT INDEKOS DENGAN HARGA SEWA INDEKOS SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
The purpose of this study was to analyze the significance of the influence of location, facilities and rental rates boarder partially on student decision choosing a boarder at the Village Panularan Laweyan District of the city of Surakarta. To analyze the effect of moderating the influence of homestay rental rates and facilities location to choose a student's decision boarder at the Village Panularan Laweyan District of the city of Surakarta. In conclusion, no significant influence on the decisi...
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ANALISIS PENGARUH KEPUASAN KONSUMEN TERHADAP LOYALITAS PELANGGAN DENGAN KUALITAS PRODUK SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
The purpose of this study was to analyze the significance of the effect of customer satisfaction with the quality of products to customers Oryza Florist Surakarta. Analyze the significance of the effect of customer satisfaction on customer loyalty in customers Oryza Florist Surakarta. Analyze the significance of the effect of product quality on customer loyalty in customers Oryza Florist Surakarta. Analyze the significance of the effect of customer satisfaction on customer loyalty mediated by th...
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PENGARUH WORD OF MOUTH POSITIF TERHADAP KEPUTUSAN KONSUMEN DALAM MENGGUNAKAN JASA ELLA SKIN CARE DENGAN PERCEIVED QUALITY SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
Purpose of this research to analyze effect of positive word of mouth on consumer decision with perceived quality as mediation variable. Design research are survey. Population are consumer of Ella Skin Care. Samle used 50 consumer with convenience sampling. This type of data is qualitative data and quantitative data. Source of data used primary data and secondary Collected data technique use questionnaires, observation and documentation. Analysis technique used path analysis. The result showed po...
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PENGARUH KOMPETENSI DAN KEPEMIMPINAN TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
Purpose of this research to analyze the effect of competention, leadership and motivation on employee performance dan to analyze effect of competention and leadership on employee performance with motivation are moderation. Design research is survey on employees of CV. Harapan Baru Surakarta. Population are 56 employees with sampling technique used sensus. The type of data used quantitative and qualitative data. Source of data used primary data and secondary data. The technique of collecting data...
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PENGARUH KEPEMIMPINAN, KEDISIPLINAN, DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN BPU ROSALIA INDAH KARANGANYAR
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
This study was a survey done to BPU Rosalia Indah Karanganyar employee, aims to find out the effect of leadership, discipline, and organization comitment on the employee performance. The research sample comprised 122 employees. The sample taking technique used proportional clustered random sampling by proportional 30 percent each division. The data were collected trough direct observation and questioner. They were analyzed using the multiple regression technique. There is significant effect of t...
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PENGARUH DESAIN GAMBAR, MEREK DAN KUALITAS PRODUK KAOS TERHADAP KEPUTUSAN PEMBELIAN DI DISTRO IDIOMATIC YOGYAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 2
(2015)
This study aims to analyze the influence of graphic design, brand, and product on purchase decisions and determine the dominant factor influencing purchase decisions on products t-shirt in Distro Idiomatic Yogyakarta. This research was conducted in Distro Idiomatic Yogyakarta using samples of 100 consumers in Distro Idiomatic Yogyakarta taken by convenience sampling technique. Hypothesis testing, using multiple linear regression analysis, while data processing using SPSS version 20. The results...
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PENGARUH KEPUASAN KERJA DAN KOMITMEN ORGANISASIONAL TERHADAP KINERJA DENGAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR SEBAGAI VARIABEL MODERASI
Jurnal Manajemen Sumber Daya Manusia
Vol 9
, No 1
(2015)
The high employee performance is a feat achieved by the employee at a certain level. The purpose of this research is to determine the significance of the effect of job satisfaction and organizational commitment to performance with Organizational Citizenship Behavior (OCB) as a moderating variable in hospital employees in Karanganyar. The collection of data in the form of a questionnaire reply as the primary data and the literature as secondary. The number of samples are 107 employees with cluste...
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