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CITRA DIGITAL DESA WISATA PENARUNGAN: MENELISIK PERAN MEDIA BARU DALAM PROMOSI PARIWISATA LOKAL
Jurnal Komunitas (Komunikasi Tiada Batas) : Jurnal Ilmu Komunikasi
Vol 11
, No 2
(2025)
This research discusses the utilization of new media in branding the Penarungan Tourism Village, located in Mengwi District, Badung Regency, Bali. The study was motivated by the increasing use of social media and websites as digital marketing communication tools, particularly in the tourism sector. The objective is to explore how village managers utilize new media to shape the image and attractiveness of the destination. This qualitative research collects data through field observations, social...
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An Integrated Framework for Optimizing Customer Retention Budget using Clustering, Classification, and Mathematical Optimization
Journal of Computing Theories and Applications
Vol 3
, No 1
(2025)
The study presents a comprehensive framework for optimizing customer retention budget by integrating clustering, classification, and mathematical optimization techniques. The study begins with the IBM Telco dataset, which is prepared through data cleansing, encoding, and scaling. In the preliminary phase, customer segmentation is performed using K-Means clustering, with k = 3 and k = 4 identified as optimal based on the elbow method and Silhouette score. The configurations produced three (Premi...
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Pengaruh Media Sosial, Kualitas Layanan, Dan Pengalaman Wisata Berkesan Terhadap Niat Kunjungan Kembali Wisatawan
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 18
, No 1
(2025)
Indonesian tourism makes a significant contribution to the Indonesian economy, thus having a positive impact on the growth of the tourism industry. This research aims to analyze the influence of social media, service quality and memorable tourist experiences on return visit intentions. Quantitative method with cross-sectional survey method used in this research, as many as 110 respondents were selected using purposive sampling technique based on certain criteria consisting of tourists aged 17-40...
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Le Minerale di Pasar Kompetitif: Pengaruh Kualitas dan Harga terhadap Keputusan Pembelian
Azzahra, Alviyattu
; Bayu Prih Hananto, Anang
; Nur Rachmadina, Annisa
; Aura Puteri, Athaya
; Faiz Khailullah Ishaq, Mohammad
; Kurniawan, Rendi
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 2
(2025)
Studi ini menyelidiki bagaimana kualitas produk dan harga memengaruhi keputusan mahasiswa untuk membeli air mineral Le Minerale. Penelitian didasarkan pada meningkatnya kesadaran dan kepedulian masyarakat terhadap kesehatan; mereka mencari solusi untuk memenuhi kebutuhan air minum harian mereka dengan mempertimbangkan harga dan kualitas produk. Studi ini menggunakan metode kuantitatif; survei dilakukan terhadap 103 siswa yang dipilih secara purposive. Hasil analisis regresi menunjukkan bahwa kua...
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Penerimaan Pengguna Remaja Akhir terhadap Chatbot AI pada E-Marketplace Shopee
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 4
, No 3
(2025)
Penelitian ini bertujuan untuk menganalisis penerimaan pengguna remaja akhir terhadap penggunaan chatbot AI pada platform E-marketplace Shopee dengan menggunakan pendekatan Technology Acceptance Model (TAM). Penelitian ini menggunakan metode kuantitatif dengan pendekatan Partial Least Squares Structural Equation Modeling (PLS-SEM) dan melibatkan 131 responden. Hasil analisis menunjukkan bahwa kemudahan penggunaan (Perceived Ease of Use) berpengaruh signifikan terhadap persepsi manfaat (Perceived...
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1 Sitasi
Pengaruh Kompetensi SDM dan Pemanfaatatan Teknologi Informasi Akuntansi terhadap Kualitas Laporan Keuangan Pemerintahan Kabupaten Sumba Timur
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This study aims to obtain empirical evidence of the influence of human resource competence and the use of information technology on the quality of financial reports of the East Sumba Regency local government. The population in this study were all Civil Servants (PNS) in the East Sumba Regency OPD. Sampling was carried out by purposive sampling, namely the head of the financial sub-section, the expenditure treasurer and accounting staff. The research thesis human resource competence does not affe...
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Manajemen Risiko Digital untuk Keamanan Siber yang Lebih Kuat di Era Industri 4.0- Systematic Literature Review
Digital Business Intelligence Journal
Vol 1
, No 1
(2025)
Penelitian ini mengeksplorasi peran manajemen risiko digital dalam meningkatkan keamanan siber Industri 4.0. Adopsi teknologi canggih seperti IoT, sistem siber-physical, dan AI berbanding lurus dengan meningkatnya risiko keamanan siber baru, sehingga perlu pendekatan manajemen risiko yang kuat. Tinjauan ini mensintesis penelitian terbaru (2020–2024) dari sumber Google Scholar, IEEE Xplore, ScienceDirect, Scopus, dan ACM Digital Library. Tujuan dari penelitian ini adalah identifikasi strategi uta...
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Efektivitas Whistleblowing Dalam Fraud Detection: Pilar Transparansi Atau Risiko Retaliasi?
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
Organizational fraud represents a significant global challenge, with estimated annual losses of 5% of revenue, totaling approximately US$4.7 trillion worldwide. This systematic literature review examines whistleblowing effectiveness as a fraud detection mechanism, analyzing the tension between its role as a transparency pillar and the retaliatory risks faced by whistleblowers. The study employed a qualitative Systematic Literature Review methodology, analyzing 25 peer-reviewed articles published...
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Analisis Kondisi Bisnis BMT Bahtera Dalam Memasuki Pasar Industri Jasa Keuangan Syariah : Pendekatan General Electric
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 4
, No 2
(2025)
This study aims to analyze the business condition of BMT Bahtera in entering the market of the syariah financial services industry using a General Electric Matrix approach. The method used in this study was in-depth interviews with the internal informant from BMT. The research result shows that BMT Bahtera’s strength is on the digitalization services, Human Resources competencies and saving and financing products innovation. Despite recently entering the Purwokerto territory, the business is gro...
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Analisis Kinerja Keuangan pada KSP Kopdit Adiguna Kota Kupang
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
This research aims to determine the financial performance of KSP Kopdit Adiguna Kupang during the 2018 - 2022 period. This type of research is descriptive research with a quantitative approach using cooperative financial report data. The data analysis technique used is financial ratio analysis. The results of this research show that the financial performance of KSP Kopdit Adiguna is based on profitability ratios in terms of return on assets, return on equity and net profit margin. Return on asse...
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