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Menampilkan 1–4 dari 4 artikel
Strengthening Business Networks Through Technology Utilization for MSMEs in Pegandon District
Digital technology enables the growing development of online shopping. This also makes it possible for each seller to market their products or services with a wider range and costs that are not as expensive as conventional ones. Pegandon District has many business actors or MSMEs. The GRDP growth rate in Pegandon District has not recovered after the COVID-19 pandemic. One way to increase the GRDP growth rate is to increase the capability of business actors in selling or distributing their produc...
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VIBRANT VILLAGE BASED HEALTHY VILLAGE EMPOWERMENT: STUNTING AND MALNUTRITION PREVENTION IN KELURAHAN SADENG
Community Service Journal: Adarma Acitya
Vol 1
, No 2
(2026)
Nutritional problem is an issue to be concern in the developing country such as Indonesia, especially in the infant to child, and vulnerable age (Setiadi, 2020). Kelurahan Sadeng (sub-district) is located in Kecamatan Gunungpati (district), Semarang City, Central Java. Geographically, the sub-district has an area of 153,425 Ha, with majority of the area consists of yard and rice fields. Kelurahan Sadeng has administrative borderlines, it is bordered by Kelurahan Kandri and Kelurahan Bambab Kerep...
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DOI
Ethnocentrism in Multinational Corporations: A Bibliometric Mapping of Cross-Cultural Management and Workforce Diversity Studies
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
This study explores the intellectual structure and research trends surrounding ethnocentrism in multinational corporations (MNCs) through a bibliometric mapping approach, with particular attention to cross-cultural management and workforce diversity studies. An initial dataset of 200 records was retrieved using Publish or Perish from Google Scholar and Crossref, of which 96 peer-reviewed journal articles published between 2020 and 2025 were retained following a PRISMA guided screening process. B...
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DOI
E-Commerce Training to Enhance Product Competitiveness for MSMEs in Kaliyoso Village, Kangkung District
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in the national economy. However, many MSME entrepreneurs in Kaliyoso Village, Kangkung District, face challenges in digital marketing. The lack of e-commerce utilization has become a major obstacle in enhancing product competitiveness. This community service program aims to improve the understanding and skills of MSME entrepreneurs in leveraging e-commerce platforms.
The methods used in this program include socialization, training...
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DOI