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Pengaruh Soft Sell Advertising Dalam Video Tiktok Terhadap Keputusan Pembelian Produk
I Gede Arsana Wijaya
; Merylin Rafael Sitohang
; I Gusti Ayu Agung Citra Santika Dewi
; Ida Ayu Agung Diah Janawati
; Desak Made Kutha Adhya Wagiiswari
; Desak Putu Eka Nilakusmawati
Public Service And Governance Journal
Vol 5
, No 2
(2024)
This study was conducted to determine whether people are interested in buying a product after seeing a product advertisement promoted through the TikTok application and to determine the effectiveness of promoting a product through the TikTok application. In this study, the research method used is descriptive research with a quantitative approach. The data collection method is a questionnaire (google form). Sampling is done by distributing questionnaire links with a target respondent of 200 peopl...
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APLIKASI ANTRIAN DAN PENGOLAHAN DATA BALITA BERBASIS WEBSITE (STUDI KASUS : POSYANDU ARUM DALU DESA SANGGRAHAN)
Jurnal Teknologi Informasi dan Komunikasi (TIKomSiN)
Vol 12
, No 1
(2024)
Posyandu activities in Sanggrahan Village have been running smoothly and still use the Posyandu Information System (SIP) book as a guideline for implementing activities. The purpose of this study is to build a web-based application to manage information at Posyandu Arum Dalu Sanggrahan Village. In the web-based application, the author also added a queue number so that the time for implementing posyandu activities could be neatly and better arranged. The author hopes that this web-based applicati...
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MEMBANGUN BRAND IDENTITY PRODUK GULA AREN MELALUI PROMOSI YANG EFEKTIF DENGAN MEDIA SMARTPHONE
Susanti, Ika
; Oktaga, Andreas Tigor
; Prihati, Prihati
; Putri, Marsiska Ariesta
; Heses, Martinus Apun
Jurnal Pengabdian Masyarakat Unwahas
Vol 9
, No 1
(2024)
Gula aren adalah salah satu produk pertanian lokal yang cukup popular di Indonesia namun banyak produsen gula aren yang masih kesulitan dalam memasarkan produknya, terkadang ada yang sudah memiliki pelanggan namun dengan harga jual yang rendah. Salah satu penyebab utamanya yaitu kurangnya pemahaman terhadap branding dan promosi produk. Kegiatan pengabdian ini dilaksanakan untuk memberi edukasi pentingnya setiap produk memiliki brand identity atau karakteristik yang baik dan menarik sehingga meni...
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Membangun Politik Desa yang Berbasis Kearifan Lokal di Desa Medan Estate
Public Service And Governance Journal
Vol 5
, No 2
(2024)
Rural areas are defined as rural communities who live at the local level or what is known as a village. The dynamics of political life at the village level are very important to see and observe, because building an independent, advanced country and maintaining national integrity starts from the lowest level, namely the village or rural community. So awareness of the importance of developing rural communities continues until the current government, this is marked by the program run by the Central...
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Tantangan Penegakan Hukum Perdata di Era Digital
Public Service And Governance Journal
Vol 5
, No 2
(2024)
The development of science and technology has positive and negative impacts on human life. Likewise with cyberspace, one of the advances in technology, of course it is a reality that is faced with a legal metanarrative. Overcoming the ineffectiveness of legal metanarratives in addressing cyber challenges requires an innovative and comprehensive approach. Currently the world is facing changes in the industrial world which can be called the Industrial Revolution 4.0 which has a major impact on ind...
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Analisis Pendidikan dan Moral terhadap Siswa Kurikulum Merdeka dengan Menciptakan Suasana yang Menyenangkan
Public Service And Governance Journal
Vol 5
, No 2
(2024)
Currently, education is facing various challenges due to significant changes in times. The extensive use of technology has influenced education to a large extent. Where education has an important role in answering and preparing the current and future generations. The Independent Curriculum is present as a solution to this problem, namely as a solution to give the right to learn independently. Through the impartial implementation of the P5 Curriculum, it is hoped that students will develop their...
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Digitalisasi Siswa Sekolah Dasar melalui Pelatihan Pembuatan Poster dengan PixelLab
Jurnal Suara Pengabdian 45
Vol 3
, No 1
(2024)
Digitalisasi siswa Sekolah Dasar penting untuk memberikan pelatihan membuat poster dengan menggunakan aplikasi dalam pemanfaatan teknologi di pembelajaran. Kegiatan pengabdian pada siswa SD Negeri 5 Talang, Kelas 6 di Bandar Lampung bertujuan mengajarkan siswa melalui menggunakan PixelLab dalam bereksperimen di pelajaran Matematika pada praktik Market Day yang diadakan sekolah. Hal ini bertujuan untuk mendekatkan dunia pembelajaran kepada anak-anak melalui pemanfaatan aplikasi PixelLab dengan ca...
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"IMOOJI" UNTUK OLAHAN JANTUNG PISANG DESA MOJOGEDANG KABUPATEN KARANGANYAR
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 8
, No 1
(2024)
Not having the geographic potential to be explored as a tourist area does not discourage the people of Mojogedang Village from improving their welfare. The objectives to be achieved in this activity are: To train Mojogedang Village PKK members to master marketing techniques through social media and internet networks by creating interesting content with digital marketing facilities so that they can generate significant income to improve the family economy in Mojogedang Village as a supporting are...
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1 Sitasi
Pemanfaatan Cengkeh dan Daun Salam pada berbagai Produk Kosmetik
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 8
, No 1
(2024)
Cloves are one of the richest sources of phenolic compounds such as eugenol, eugenol acetate and gallic acid and have great potential for pharmaceutical, cosmetic, food and agricultural applications. The aim of this community service activity is to provide knowledge regarding the benefits of cloves, which are applied in the form of cosmetic preparations, as well as providing training to partners so that their use is optimal and practical, and it is hoped that this can become a business opportuni...
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Pemberdayaan Kelompok Petani Jeruk Siam Menjadi Olahan Berbasis Pangan Fungsional Di Desa Brebeg Kecamatan Jeruk Legi Kabupaten Cilacap
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 8
, No 1
(2024)
Brebeg Village has great potential for producing Siamese oranges. Large areas of land have the productivity to produce more oranges, oranges can be harvested on average 18 tons per year. The large potential of orange fruit can improve the economy of orange farmers, the government Department of Agriculture provides assistance in the form of training on the care and rejuvenation of orange trees as well as providing training on processing orange fruit products in collaboration with UNAIC. The probl...
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