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Analisis Peran Influencer Marketing dalam Membangun Brand Awareness dan Kepercayaan Konsumen pada Generasi Z
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 1
(2025)
This study aims to examine the influence of influencer marketing in increasing brand awareness and consumer trust among generation Z with a case study of Scarlett Whitening. Using quantitative methods, this study tests the hypothesis through path analysis. The results show that influencer marketing has a significant influence on brand awareness and consumer trust. Influencer credibility, authenticity, and engagement are the main factors in forming positive perceptions of the brand. Scarlett Whit...
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3 Sitasi
Challenges in the Implementation of Radicalism Prevention Policy in Elementary Education Schools in Garut Regency
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 1
(2025)
This study is the result of research on the implementation of radicalism prevention policies through the independent curriculum P5 project in elementary level education schools in Garut Regency. This research is also motivated by the author's interest in radicalism prevention policies, especially among young people. The Garut Regency Government has issued Garut Regent Regulation Number 143 of 2023 concerning the Regional Action Plan for Preventing and Combating Violent Extremism that Leads to Te...
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ANTHER DEVELOPMENT ANATOMY OF Cleome rutidosperma DC. (CLEOMACEAE) IN LOMBOK
Dewi, Chandra Puspita
; Amelia, Alfiya Lita
; Putri, Baiq Indra Sari
; Sapitri, Dea Sinta
; Wahyuzeni, Indri
; Julianti, Kurnia
; Nirmala, Nabila Desta
; Sukenti, Kurniasih
; Mulyaningsih, Tri
Bioma : Jurnal Ilmiah Biologi
Vol 14
, No 1
(2025)
Cleome rutidosperma DC is a plant native to tropical Africa, India and Indochina, and it has become an invasive weed plant introduced to Indonesia, especially on the islands of Sumatra, Kalimantan, Java and the Lesser Sunda Islands, including Lombok, to the Australian continent. C. rutidosperma belongs to the Brassicaceae order which has cleistogamy flowers. The aim of this research is to determine the anatomical development of the C. rutidosperma anther. This observation was carried out in Apri...
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Pengaruh Student Engagement terhadap Communication Skill Mahasiswa
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 1
(2025)
Having good communication skills can make someone easily accepted in an organization and will get a positive response in the communication that has been built. The purpose of this study was to see if there is a significant influence between Student Engagement and Student Communication Skills. The research method used is a quantitative research method. Data were collected through a google form using a Likert scale of 1-5 from 62 respondents from the Dharmaduta Department Student Association of th...
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Effect of Storage Temperature on Sensory and Chemical Characteristics of Quail Bacem Sterile Packaging Retort Pouch
Journal of Food and Agricultural Product
Vol 5
, No 1
(2025)
Quail eggs are one of the perishable materials that cause quail eggs to not be stored for a long time. One of the efforts to maintain the quality of eggs is with sterile packaging of retort pouches. This study aims to determine the effect of storage temperature (-14°C, 5°C, and 25°C) on sensory characteristics (Aroma, Taste, Color, Texture, and Overall) and Chemical characteristics (Fat) of the best retort pouch sterile packaged quail egg processed products from the sensory characteristics...
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Pengaruh Komunikasi Interpersonal terhadap Keberhasilan Negosiasi : Survei di Pasar Tradisional Wonogiri
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 1
(2025)
This study There is ineffective communication in Wonogiri Market which causes failure in negotiation. Ineffectiveness in negotiation also makes sellers and buyers not have a purchase agreement, sometimes there is a compulsion of sellers so that the goods they sell are immediately sold out so that many other traders compete to provide lower prices. This study aims to determine whether or not there is an influence of communication on the success of negotiations between sellers and buyers in Wonogi...
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Analisis Konsentrasi dan Jenis Plant Growth Promoting Rhizobacteria (PGPR) Terhadap Pertumbuhan Bibit Bawang Merah (Allium ascalonicum L.)
Mediagro: journal of agricultural sciences
Vol 21
, No 1
(2025)
The use of bulbs often reduces the quality of the results because the seeds often carry pathogens and reduce the productivity of shallots. One of the factors that causes the decline in the production of this plant is the lack of appropriate and effective cultivation technology. A potential solution is to improve seed quality by using organic fertilizers, especially PGPR fertilizers. This study aims to determine the concentration and type of PGPR that affect the growth of shallot seeds. The resea...
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TRANSFORMASI DIGITAL MELALUI PENINGKATAN KETERAMPILAN BRANDING DAN PEMBUATAN KONTEN VISUAL BAGI UMKM DI KEBUN JERUK JAKARTA BARAT
Empowerment Journal
Vol 5
, No 1
(2025)
Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan keterampilan branding dan pembuatan konten kreatif bagi pelaku UMKM. Melalui pelatihan branding dan teknik pembuatan konten visual (fotografi dan videografi produk), peserta diajarkan untuk membangun identitas merek yang kuat dan memaksimalkan pemasaran digital. Mitra pengabdian ini adalah UMKM di wilayah Sukabumi Selatan, Kebun Jeruk, Jakarta Barat. Metode yang digunakan adalah pelatihan intensif dan pendampingan praktis. Evaluasi...
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MENINGKATKAN KESIAPSIAGAAN BENCANA DI SEKOLAH MELALUI PELATIHAN SATUAN PENDIDIKAN AMAN BENCANA (SPAB)
Empowerment Journal
Vol 5
, No 1
(2025)
Bencana adalah suatu fenomena yang mengancam kualitas hidup masyarakat yang disebabkan oleh faktor alam, faktor non alam, dan faktor manusia. Ini menyebabkan korban jiwa, kerusakan lingkungan, kerugian harta benda, dan efek psikologis. Sekolah berada di lokasi yang rawan bencana dan sering mengalami kerusakan. Pemerintah harus memberikan perhatian khusus pada fasilitas publik penting ini karena kerusakan dapat berdampak pada siswa. Pendidikan kebencanaan sangat penting dilakukan dalam komunitas,...
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Upaya Peningkatan Pengetahuan Pelaksanaan Discharge Planning di Ruang Bedah Rumah Sakit Umum Daerah Pringsewu
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 3
, No 1
(2025)
The sub-optimal execution of discharge planning often leads to an increase in readmission rates, ultimately resulting in patients bearing the costs of extended hospital stays. Data regarding the implementation of discharge planning in Indonesia reveals that 61% of nurses in Yogyakarta and 54% of nurses in Bandung do not conduct discharge planning Observational data indicated that nurses were not implementing discharge planning in accordance with the established Standard Operating Procedures (SOP...
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