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Pengaruh Digital Marketing Dalam Meningkatkan Loyalitas Pelanggan di Era E-Commerce Pada UMKM Toko Baju Uban Muslim di Cianjur
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 2
(2025)
This study aims to analyze the influence of digital marketing on customer loyalty at the Uban Muslim Clothing Store MSME in Cianjur in the context of e-commerce development. The increasingly rapid digital transformation requires MSMEs to adapt to technology-based marketing strategies to be able to compete and retain consumers. This study uses a quantitative approach with a survey technique on 20 adult respondents, both men and women, who have interacted with the store. The research instrument in...
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Pengaruh Kepercayaan Konsumen dan Harga Produk yang Dimediasi e-WOM terhadap Keputusan Pembelian di Platform Shopee
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 2
(2025)
This study aims to analyze the influence of consumer trust and product price, mediated by e-WOM (electronic word-of-mouth), on purchase decisions on the Shopee platform. A quantitative approach was used, with a sample of 75 undergraduate students living in boarding houses in the Special Region of Yogyakarta who shop on Shopee. Data were collected via questionnaires and analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS) with SmartPLS version 4. The results show...
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TERAPI SENI SEBAGAI CARA UNTUK MENINGKATKAN EMOSI POSITIF ORANG LANJUT USIA YANG TINGGAL DI PANTI LANSIA
Ajisuksmo, Clara R.P.
; Puspasari, Anita
; Erianti, Dela
; Maharani Dewanti , Dhea
; Parera , Raul Julio
; Gunawan , Angelina
; Sabbathya , Sandrina
; Widayanti, Anindha
; Sugito , Irene Betzy
; Rosario , Teressa M.
; Soge , Yeremias S.I.
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
This community service activity aims to increase the positive emotions of the elderly living in elderly homes. Previous studies have reported that changes in the physical, psychological, cognitive, and social functions of the elderly affect their mental health. Elderly experience stress, anxiety, and depression due to the changes that occur to them. Therefore, the elderly should live with their families since they need support from the family members. However, there are elderly people who are en...
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GERAKAN REMAJA MINUM TABLET TAMBAH DARAH UNTUK MENCEGAH ANEMIA (GEMA GEMIA) DENGAN METODE KAP DI SMPS MITRA JEMBER
Luthviatin, Novia
; Erik Gunawan
; Fenny Gita Lestari Putri
; Syintia Dwi Pramesti
; Anggita Rizky Suci Irawan
; Wahyu Dwi Lukita
; Adinda Tira Octavia
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
Anemia in adolescents is a global health problem, especially in developing countries. Teenage girls are more susceptible to anemia because they experience menstruation every month, which causes them to lose significant amounts of blood. Anemia can affect student learning achievement. The outreach activity of the Youth Movement to Routinely Take Blood Supplement Tablets (TTD) to Prevent Anemia (Gema Gemia) to 35 female students of SMPS Mitra Jember was carried out using the health education metho...
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OPTIMALISASI PENGETAHUAN MELALUI EDUKASI PENYAKIT HIPERTENSI DI DESA SEPABATU
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
Hypertension is one of the most common non-infectious diseases throughout the world with a prevalence that continues to increase every year. Hypertension will cause various complications such as stroke, kidney failure, cardiac hypertrophy, myocardial infarction and heart failure. One of the possible ways to treat the complications of hypertension by providing education. This activity aims to increase public knowledge about hypertension. This activity was carried out through a method of health ed...
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EDUKASI PEMANFAATAN TANAMAN KELOR DALAM UPAYA PENCEGAHAN HIPERTENSI PADA KADER POSYANDU
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
The World Health Organization (WHO) estimates that 1.13 billion people worldwide suffer from hypertension, most of whom (two-thirds) live in low- and middle-income countries. In 2015, 1 in 4 men and 1 in 5 women experienced hypertension WHO. One way to overcome hypertension is by utilizing moringa leaves. Moringa leaves are widely planted by farmers in Sidorejo but not many people know about their use, therefore community service will be carried out by providing education to posyandu cadres. the...
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Pemanfaatan Instagram sebagai Media Pembinaan Bahasa Indonesia mengenai Penggunaan Preposisi “di”
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 4
, No 4
(2025)
This study aims to analyze the use of Instagram as a medium for language development in the correct use of the preposition "di" according to the guidelines of Ejaan yang Disempurnakan (EYD) edition V. Although the Indonesian language has clear writing rules, inaccuracies in the use of the preposition "di" are still frequently found in both print and digital media. One of the contributing factors is the low level of public understanding of these rules. Therefore, language development through Inst...
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Pengaruh Pelatihan, Motivasi, dan Lingkungan Kerja Terhadap Produktivitas Karyawan Pada PT. Angkasa Pura Indonesia Bandar Udara Internasional Soekarno-Hatta
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 18
, No 2
(2025)
This study aims to analyze the effect of training, motivation, and work environment on employee productivity at PT. Angkasa Pura Indonesia (Persero), Soekarno-Hatta International Airport. In the increasingly competitive aviation industry, improving human resources is essential to support company performance. The research employed a quantitative method with an associative approach. The sample consisted of employees selected using simple random sampling. The research instrument was a questionnaire...
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ANALISIS KEBUTUHAN AIR BERSIH PAMSIMAS “SENDANG LUMINTU” DESA SENDANGKULON KECAMATAN KANGKUNG KABUPATEN KENDAL MENGGUNAKAN EPANET 2.0
Journal of Civil Engineering and Technology Sciences
Vol 4
, No 1
(2025)
Air bersih merupakan kebutuhan pokok yang sangat penting bagi kehidupan manusia. Seiring dengan pertambahan dan perkembangan penduduk kebutuhan akan air bersih juga semakin meningkat, untuk itu perlu dilakukan analisis terhadap sistem jaringan perpipaan eksisting. Penelitian ini dilakukan dengan bantuan Pamsimas Sendang Lumintu Desa Sendangkulon Kecamatan Kangkung yang bertujuan untuk mengetahui kondisi eksisting sistem jaringan perpipaan Pamsimas Sendang Lumintu untuk tahun 2024 , mengetahui be...
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Analisis Penggunaan Fitur Video Interaktif pada Aplikasi Cookpad terhadap UMKM Kuliner Menggunakan TAM dan SUS
Malolo, Andi Muh. Ibnu Hibban Bagoes
; Sampetoding, Eliyah Acantha Manapa
; Octavian, Octavian
; Gomantara, Jeriko
; Malolo, Andi Muh. Ibnu Hibban Bagoes
; Sampetoding, Eliyah Acantha Manapa
; Octavian, Octavian
; Gomantara, Jeriko
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 4
, No 3
(2025)
Cookpad sebagai platform resep digital populer menghadirkan fitur video interaktif yang memudahkan pengguna memahami proses memasak secara visual. Fitur ini berpotensi mendukung UMKM kuliner dalam meningkatkan keterampilan dan daya saing. Penelitian ini bertujuan menganalisis penerimaan teknologi dan tingkat usability fitur tersebut menggunakan Technology Acceptance Model (TAM) dan System Usability Scale (SUS). Metode penelitian yang digunakan adalah survei kuantitatif dengan responden 195 pelak...
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