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Pengaruh Penerapan Kinerja Lingkungan Terhadap Return Saham (Studi Kasus pada Perusahaan-Perusahaan di Negara Berkembang Wilayah ASEAN yang Terdaftar di Bloomberg Periode 2014 – 2022)
Companies must consider environmental performance in the current global economic era in order to compete with other competitors. Environmental performance will provide signals for investors in their investment decisions that will affect the stock returns of related companies. The purpose of this study is to examine the influence of environmental performance on stock returns. The research method used is a quantitative research method using a paired sample t-test to see if there is a difference in...
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Analisis Harga, Promosi, dan Kualitas Produk Terhadap Keputusan Pembelian Melalui E-Commerce
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
The growth of technology and the internet has significantly boosted the expansion of e-commerce in Indonesia, transforming how people fulfill their needs. As the number of e-commerce users continues to rise each year, marketing strategies in the digital marketplace have evolved. Price is a key factor that greatly impacts marketing strategies. Effective promotions can also motivate consumers to purchase products. Additionally, product quality serves as an added value that enhances a person’s desi...
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Analisis Social Media Marketing Dan Influencer Marketing Terhadap Keputusan Pembelian Skincare
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
This study aims to analyse the effect of Social Media Marketing and Influencer Marketing on purchasing decisions for skincare products. Using a qualitative research method through a literature review, this study evaluated the effectiveness of both marketing strategies in influencing consumers. The results showed that Influencer Marketing has a significant influence due to its ability to build trust and emotional connection with the audience. In contrast, Social Media Marketing does not always ha...
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The Impact of QRIS Payment Usage on Business Income Growth in MSMEs
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 17
, No 2
(2024)
This study aims to examine the effect of the implementation of the Quick Response Code Indonesian Standard (QRIS) in increasing business income, especially for Micro, Small and Medium Enterprises (MSMEs) using the Technology Acceptance Model (TAM) approach. The method used in this study is a descriptive quantitative approach, which aims to provide an overview of the QR Code implementation. The population in this study involved MSME owners, with a sample taken from 100 respondents through non-pro...
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Eksplorasi Warisan Budaya Melayu: Seni, Kuliner, dan Festival yang Menyatu di Masyarakat
Elmustian Elmustian
; Viona Julya Marsha
; Elisia Elisia
; Nasya Aprilia Fitri
; Naila Amri
; Helicya Fitriani
; Surya Darma
; Winda Triski
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
The cultural heritage of the Malay community encompasses various significant aspects that reflect its richness, values, and identity, from social systems to festivals celebrating tradition. The Malay community is known for its egalitarian approach, evident in their language, social interactions, and open markets where nobles and commoners could mingle freely. Traditional arts and crafts, performing arts, and cuisine showcase the unique and rich cultural heritage passed down through generations....
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Eksplorasi Nilai-Nilai Kebangsaan dan Religius dalam Kegiatan Sosial BPC GMKI Sentani
CIVICS EDUCATION AND SOCIAL SCIENCES JOURNAL
Vol 6
, No 2
(2024)
Perubahan zaman dan dinamika masyarakat kontemporer memunculkan tantangan terhadap relevansi nilai-nilai religius dan kebangsaan dalam konteks kegiatan sosial. Penelitian ini bertujuan untuk menganalisis bagaimana BPC GMKI Sentani merespons dinamika tersebut dengan mempertahankan esensi nilai-nilai religius dan kebangsaan sambil beradaptasi dengan tuntutan zaman. Menggunakan metode kualitatif dengan pendekatan eksploratif, penelitian ini menggali secara mendalam berbagai isu yang dihadapi oleh G...
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Implementasi Program Ketahanan Pangan di Desa Permisan Kecamatan Jabon
Sosio Dialektika : Jurnal Ilmu Sosial Humaniora
Vol 9
, No 2
(2024)
Tujuan dari penelitian ini adalah untuk mengetahui bagaimana pelaksanaan program ketahanan pangan dan untuk mengetahui permasalahan-permasalahan pada program ketahanan pangan di Desa Permisan Kecamatan Jabon. Penelitian ini menggunakan metode kualitatif, dengan melakukan observasi, wawancara, dan dokumentasi. Hasil dari penelitian berdasarkan teori Implementasi yang dikemukakan oleh Edwards III menunjukkan bahwa : 1) Komunikasi, penyampaian informasi kepada para petani melalui kegiatan bimbingan...
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THE IMPORTANCE OF HEDONIC AND SYMBOLIC VALUE ON CUSTOMER ENGAGEMENT AND ONLINE IMPULSIVE BUYING TENDENCY: THE CASE OF GENERATION Z
Amdar, Amdar
; Wirakusuma, Alvin
; Hertanto, Noel
; Anggriani, Andi Nurhalizah
; Adelfy, Muhammad Fadel
; Ardyan, Elia
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 19
, No 2
(2024)
The phenomenon of impulsive online buying in Indonesia has become an important concern with the increasing use of the internet and e-commerce platforms, especially among Generation Z. Online impulsive buying is an unplanned purchasing action triggered by external stimuli, often driven by the hedonic and symbolic value of the product or service. This research aims to examine the influence of hedonic and symbolic values on customer engagement and the tendency for impulsive online buying, particula...
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Pengaruh Service Excellent dan Relationship Marketing Terhadap Kepuasan Nasabah PT. Bank Sumsel Babel Syariah Kantor Cabang Palembang
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
This study aims to determine how much influence Service Excellent and Relationship Marketing have on Customer Satisfaction of PT Bank Sumsel Babel Syariah KC Palembang. The population in this study amounted to 5239 customers with incidental sampling method using the formula obtained a sample of 100 respondents. This research uses quantitative methods, primary data which is then processed using IBM SPSS 25. The T test results show that service excellent has a significant effect on customer satisf...
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Analysis of Human Behavior in Pastor Cethil’s Manuscript (Philological Study)
Kawruh: Journal of Language Education, Literature and Local Culture
Vol 6
, No 2
(2024)
Behavior is an action or behavior of a person in living life. Human behavior can be researched through ancient Javanese texts. This research aims to present Pastor Cethil's text in accordance with philological studies and explain human behavior in Pastor Cethil's text. The object of research is the text in Pastor Cethil's manuscript which is written using Javanese script in the Javanese language krama. The data collection technique in this research uses several steps consisting of; inventory of...
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