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Implementasi Strategi Pemasaran UMKM Pempek Palembang FC Melalui Media Sosial Instagram
Daniel Antonius Wijaya
; Daniel Antonius Wijaya
; Devita Sari
; Astriani Astriani
; Aidil Ramadhani
; Dian Renita Andiani
; David Fernando
; Tiara Fitari
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This research aims to implement the marketing strategy of Pempek Palembang FC (Micro, Small, and Medium Enterprises) MSMEs through Instagram social media. Established in May 2022 in Bangka Belitung, Pempek Palembang FC offers Palembang specialty food products, namely pempek and tekwan. Despite its high market potential, this MSME faces serious challenges due to its lack of social media presence, resulting in limited marketing reach. This research used qualitative methods with interviews and obse...
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THE RELATIONSHIP BETWEEN RELIGIOSITY AND CELEBRITY WORSHIP BEHAVIOR AMONG TEENS
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
This study aims to explore the relationship between religiosity and celebrity worship behavior among adolescents. With the increasing influence of media and celebrity culture, the phenomenon of celebrity worshipâ€â€excessive affection for celebritiesâ€â€has become a significant concern in social psychology research. Religiosity, which encompasses the intensity and commitment to religious beliefs, plays an important role in shaping individual values and behaviors; however, its impact on c...
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Penanganan Permukiman Kumuh di Kelurahan Kota Uneng Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 1
(2024)
This study aims to find out the role of the Regional Research and Innovation Development Planning Agency in Handling Slum Settlements in Uneng City Subdistrict, Sikka Regency. The problems faced are limited basic infrastructure such as roads, clean water and inadequate sanitation. This is because this area has experienced a significant increase in population and this has not been balanced with the development of adequate basic infrastructure. The research method used is a qualitative method and...
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Analisis Pemanfaatan Hasil Riset dalam Perencanaan Pembangunan Daerah Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 1
(2024)
This study aims to find out how to use research results in Sikka Regency Regional Development Planning. The problems faced are limited human resources, minimal budget for research and development activities, low coordination between research institutions and the government, and the results of recommendations from research that are not optimal. The research method used is a qualitative method. Data collected through interviews and analyzed qualitatively. The results of this research show th...
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Peran Badan Perencanaan Pembangunan Riset dan Inovasi Daerah dalam Meningkatkan Pendapatan Asli Daerah Melalui Pemungutan Pajak Daerah di Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 2
(2024)
This study aims to find out the role of the Regional Research and Innovation Development Planning Agency in increasing the original regional income of Sikka Regency through collecting regional taxes in Sikka Regency. The problems faced during the last 2 years in the Regional Tax sector, namely targets and realizations from 2022 and 2023, are not significant. This is caused by several things, namely the lack of maximum attention from the planning side to increasing Original Regional Income from t...
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Penerapan Business Model Canvas untuk Mengembangkan Strategi Bisnis ACW Studio
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
The development of digital technology has opened significant opportunities for the website development industry to innovate, particularly through the implementation of Augmented Reality (AR) technology. This study explores the application of the Business Model Canvas (BMC) in designing a business strategy for ACW Studio, a website development service company utilizing AR technology. By integrating AR, ACW Studio offers a unique value proposition, such as creating interactive websites and AR-base...
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Analisis Business Model Canvas (BMC) pada Usaha Undangan Digital Untukmu
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
The development of digital technology has brought significant changes in the invitation industry, replacing conventional paper invitations with digital invitations that are more environmentally friendly and efficient. This study aims to analyze the business model of the Untukmu digital invitation business using the Business Model Canvas (BMC) framework. BMC includes nine key elements, namely customer segments, value propositions, channels, customer relationships, revenue streams, key resources,...
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Potensi Shopeepay Sebagai Teknologi Pembayaran Untuk Mendukung Inklusi Keuangan: Pendekatan Model UTAUT (Unified Theory of Acceptance and Use of Technology)
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 17
, No 2
(2024)
Technological advancements have had a significant impact on facilitating financial transactions, one of which is through the use of digital payment systems. ShopeePay, as one of the e-wallets that has rapidly grown in Indonesia, offers convenience in making cashless transactions. Although ShopeePay is becoming increasingly popular, several factors still influence the behavior of its use, particularly among Generation Z. This study aims to analyze the factors that affect ShopeePay usage behavior...
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Efektifitas Prenatal Gentle Yoga Dalam Mengurangi Keluhan Nyeri Punggung Bawah Pada Ibu Hamil
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 4
(2024)
During pregnancy, a woman must be able to adapt to various physical changes that often occur and can cause uncomfortable conditions, such as back pain which begins to be felt in the second and third trimesters. If this condition is not treated immediately, it can cause anxiety and disruption to the pregnant woman's activities. As a way to reduce complaints of back pain, pregnant women can do prenatal gentle yoga exercises. This study aimed to assess the effectiveness of prenatal yoga in reducing...
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Pengaruh Perkembangan Teknologi dan Kualitas Sumber Daya Manusia (SDM) terhadap Fluktuasi Pengangguran di Kecamatan Pulau Punjung Kabupaten Dharmasraya
Transformasi: Journal of Economics and Business Management
Vol 4
, No 1
(2024)
This research is motivated by the fact that many workplaces have followed technological developments so that many people cannot find work. This is also caused by the lack of improving the quality of human resources in Pulau Punjung District, Dharmasraya Regency so that they do not have new skills and education that does not match existing job qualifications, so unemployment fluctuations continue to rise. So researchers want to know how far the influence of technological developments and the qual...
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