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ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
This study aims to analyze the significance effect of product quality and servicequality to customer satisfaction, analyze the significance of product quality, servicequality and customer satisfaction to customer loyalty and analyze the significance ofeffect of product quality and service quality on customer loyalty with customersatisfaction as intervening variable. This study is a survey of restaurant customers KFCHartono Mall in Solo Baru. Samples of 100 people with purposive sampling techniqu...
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ANALISIS PENGARUH KUALITAS PRODUK DAN PELAYANAN TERHADAP KEPUASAN KONSUMEN DENGAN HARGA SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study was to analyze the significance of the influence ofproduct quality, service quality and price to customer satisfaction and to analyze theeffect of product quality and service quality to customer satisfaction with price as amoderating variable. This research is a survey on consumer Omah WedanganMojosongo Surakarta. Sample of 100 people with accidental sampling technique. Datacollection technique used questionnaire and literature. Data were analyzed usedmultiple linear re...
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ANALISIS PENGARUH LINGKUNGAN KERJA, MOTIVASI KERJA DAN KOMPENSASI TERHADAP KINERJA
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this study is to: 1) Analyze the effect of work environment onemployee performance. 2) Analyze the effect of work motivation on employeeperformance. 3) Analyze the effect of compensation on employee performance and 4)Analyze the independent variables that dominant effect on employee performance. Thistype of research is a survey on employees CV Panca Putra in Karanganyar. This type ofdata uses qualitative data and quantitative data. Data sources use primary data sourcesand secondar...
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PENGARUH TEAMWORK DAN LOYALITAS TERHADAP KINERJA KARYAWAN DENGAN KEPEMIMPINAN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this reserch was to analyze the significcant effect of teamwork,loyalty and leadership on empoyees performance and to analyze the effect of teamworkand loyalty to employees performance with leadership are moderated variable. Thisresearch is a survey. The population are employees of warehouse at PT Rosalia ExpressPalur totaling 30 people so the whole is used as a sample with total sampling technique.Data collection techniques used questionnaire and observation. Data analysistechniq...
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PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI KERJA SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this research is to analyze the effect of compensation, workenvironment and motivation on employee performance, also to analyze the effect ofcompensation and work environment on employee performance with work motivationare moderated variable. This research is included in the scope of human resourcemanagement. The population are employees at PT Waskita Karya (Persero) Tbk totaling78 people so that the whole is used as a sample with total sampling technique. Methodsof data collectio...
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PENGARUH KUALITAS PRODUK DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN SHUTTLECOCK MEREK YUNDA DENGAN CITRA MEREK SEBAGAI VARIABEL MODERATING
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
In the current era of globalization, every craftsman or a small entrepreneur has tobe able to compete with big businesses improve consumer purchasing decisions, as wellas craftsmen shuttlecock in Pringgolayan Tipes Surakarta, in an effort to increase thepurchasing decisions of consumers by improving product quality, create word of mouthand maintaining brand image. The purpose of this study was to analyze the significanceof the influence of product quality, word of mouth and brand image of the br...
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PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH DENGAN KEPUASAN NASABAH SEBAGAI PEMEDIASI (Survei pada Nasabah Tabungan Tamades pada PD BKK Karanganyar Cabang Kebakkramat)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
This research aims to analyses the role of customer satisfaction as mediatingvariable of the effect service quality on customer loyalty. This study using sample of100 customers who have savings bank account of Tamades product owned PD BKKin Karanganyar of the Kebakkramat Branchs. To test hypothesis using path analysis.The result shows that (1) service quality has significance effect on customer loyalty,so the hypothesis 1 accepted; (2) service quality has significance effect on customersatisfact...
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PENGARUH DIKLAT DAN MOTIVASI TERHADAP KINERJA PEGAWAI DENGAN KEPEMIMPINAN SEBAGAI VARIABEL MODERASI (Sensus pada Pegawai Dinas Kesehatan Kabupaten Kaimana Provinsi Papua Barat)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
District Health Office Kaimana, West Papua Province is an element of the conductof the District Government which is under and responsible to the Regent through theLocal Secretary constantly trying to improve employee performance, by carrying outtraining, increasing motivation and leadership. The purpose of research is to analyze thesignificance of the effect of training, motivation and leadership to employeeperformance. Analyzing the moderating effects of leadership on training and motivationinf...
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ANALISIS EFEK MODERASI TINGKAT PELAYANAN PADA PENGARUH PRODUK DAN HARGA TERHADAP KEPUTUSAN MEMBELI (Survei pada Konsumen Luwes Group Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
This research aimed to analyze the effect of the product and the price of thepurchase decision with the level of service as a moderating variable (Survey onconsumer Luwes group Surakata). The population in this study is that consumersLuwes Group Surakarta. While the sample is taken as many as 50 people withpurposive random sampling method.The results of the research indicate thatregression test showed that the variable regression dominant influence on consumerdecision in buying products in Luwes...
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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
In this globalization era culinary sector of business grow with very quickly andprovide an effort to compete in every products or services marketing activity. Everymarketing activity has a very important role in business activity, remember theorientation of marketing activity is to providing value to the consumer. Every business ineach business category is required to have sensitivity to any changes thatoccur.Nowadays, eating and drinking in the restaurant has become a habit of Indonesianpeople,...
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