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Menampilkan 1–10 dari 11 artikel
Assistance in Developing Herbal Teh Gurah Products to Enhance the Competitiveness of MSMEs in Wukirsari Village, Bantul
Rr. Hawik Ervina
; Shofif Sobaruddin Akbar
; Qristin Violinda
; Natasya Salsa Oktaviana
; Galuh Dwi Wahyu Ningsih
; Atiqah Farahidatul Aliya
Community Service Journal: Adarma Acitya
Vol 1
, No 2
(2026)
Wukirsari Village, located in Imogiri Sub-district, Bantul Regency, has significant potential in developing herbal products based on local wisdom, one of which is Teh Gurah. However, local micro, small, and medium enterprises (MSMEs) still face several challenges, including limited knowledge of product development, packaging, and effective marketing strategies. This community service program aims to enhance the competitiveness of Teh Gurah MSMEs through assistance in herbal product development....
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Ethnocentrism in Multinational Corporations: A Bibliometric Mapping of Cross-Cultural Management and Workforce Diversity Studies
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
This study explores the intellectual structure and research trends surrounding ethnocentrism in multinational corporations (MNCs) through a bibliometric mapping approach, with particular attention to cross-cultural management and workforce diversity studies. An initial dataset of 200 records was retrieved using Publish or Perish from Google Scholar and Crossref, of which 96 peer-reviewed journal articles published between 2020 and 2025 were retained following a PRISMA guided screening process. B...
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Empowering MSMEs in the Digital Era: E-Commerce Training and Technology-Based Promotional Design
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Micro, Small, and Medium Enterprises (MSMEs) are essential for economic growth but often struggle with digital adaptation. This community program enhances MSME competitiveness by providing e-commerce training and technology-driven promotional design. Participants learn to utilize online marketplaces, optimize social media, and create compelling marketing materials. The program employs hands-on workshops, interactive demonstrations, and personalized mentoring. Results show improved skills in mana...
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Pengaruh Future Time Perspective, Career Adaptability Dan Literasi Digital Terhadap Kesiapan Kerja Mahasiswa Semester Akhir Di Kota Semarang
Jurnal Ilmiah Manajemen Bisnis dan Ekonomi Kreatif
Vol 4
, No 2
(2025)
This study aims to analyze the impact of future time perspective, career adaptability, and digital literacy on work readiness among final-year students in Semarang. This research uses a quantitative approach with regression analysis. The population of this study consists of 96 final-year students in Semarang. The sampling technique employed is random sampling. The results of this study indicate that: Future Time Perspective has a positive significant effect on work readiness, Career Adaptability...
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3 Sitasi
MENGUNGKAPKAN PEMBELIAN IMPULSIF PENGGUNA MARKETPLACE SHOPEE: PERAN POTONGAN HARGA E-WOM DAN MOTIVASI BELANJA HEDONIS
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 4
, No 1
(2024)
This study aims to analyze the effect of Price Discount, E-WOM, Hedonic Shopping Motivation on Impulse Buying at Marketplace Shopee (Study case of Dian Nuswantoro University). The population of this research is Dian Nuswantoro University who have purchased at marketplace Shopee. Sampling technique used is questionnaire method and amounted to 100 respondents. The data analysis technique in this study used multiple linear regression analysis. The results of this study indicate that the varia...
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Motivasi sebagai Mediasi antara K3, Lingkungan Kerja, Beban Kerja Dan Kinerja Karyawan
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 17
, No 1
(2024)
Penelitian ini bertujuan untuk menganalisis pengaruh Keselamatan dan Kehesatan Kerja (K3), lingkungan kerja dan beban kerja terhadap kinerja karyawan yang dimediasi oleh motivasi kerja. Populasi pada penelitian ini seluruh pegawai UPT Balai Yasa Yogyakarya, sedangkan pengambilan sampel penelitian menggunakan teknik probability sampling dengan metode simple random sampling sehingga diperoleh 178 sampel. Teknik analisis data yang digunakan pada penelitian ini adalah PLS-SEM (Patrial Least Square-S...
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1 Sitasi
The Effect Of Digital Marketing On Increasing Product Sales In Micro, Small And Medium Enterprises (MSMEs) In Palembang City
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 2
, No 2
(2024)
In order to ascertain the impact of digital marketing on raising product sales in micro, small, and medium companies (MSMEs) in Palembang City, this research studies MSMEs in that city. A total of 40,130 MSMEs in Palembang City made up the population for this research, and 100 MSMEs made up the sample. This study employs a research methodology that combines random sampling with probability sampling approaches. The application SPSS 24 was used for the study's data analysis. Multiple linear regres...
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Eksistensi Peradilan Tata Usaha Negara (PTUN) Sebagai Media Pengawasan di Lingkungan Masyarakat
Jurnal Penelitian Serambi Hukum
Vol 17
, No 01
(2023)
Negara Indonesia adalah negara hukum yang dinamis bertujuan untuk mencapai kehidupan negara yang sejahtera,aman,damai, dan tertib.Dengan cara tata kehidupan yang demikian , persamaan warga negara didepan hukum dijamin.Untuk mencapai tujuan tersebutdi atas sesuai dengan sistem ketatanegaraan yang dianut dalam Undang-Undang Dasar 1945, pemerintah harus bertindak secara aktif dan positif melalui aparatur penyelenggara negaranya.Sebagai negara hukum, negara Indonesia menganggap hukum penting, pelaks...
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EFEKTIFITAS AKUPRESUR MENGATASI MUAL MUNTAH DAN SAKIT KEPALA IBU HAMIL TRIMESTER SATU DI PUSKESMAS MURUNG PUDAK
Jurnal Anestesi: Jurnal Ilmu Kesehatan dan Kedokteran,
Vol 2
, No 1
(2023)
The discomfort most often complained of by pregnant women is nausea, vomiting and headaches. This will have an impact on the mother and fetus, namely premature birth and the fetus is threatened with low birth weight (LBW), fainting and also low blood pressure. Pregnant women will be better off if they are able to overcome the problem of nausea, vomiting and headaches by using non-pharmacological complementary therapies, one of which is acupressure. Objective: This study aims to determine the eff...
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Analisis Hubungan Antara Digital Entrepreneurship, Marketing Mix dan Tam, Terhadap Kinerja Pemasaran Bumdes Nerang Jaya
CiDEA Journal
Vol 1
, No 2
(2023)
This research is motivated by the performance of BUMDES marketing during the 4.0 revolution, entering the era of modern development of digital information and communication technology, especially the internet, which seems to be a primary human need and is almost involved in daily activities. In today's all-digital situation, the right promotion strategy is needed to increase sales. The purpose of this study was to determine the effect of digital entrepreneurship, marketing mix and technology acc...
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