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Pengaruh Promosi Melalui Media Sosial Instagram dan Online Customer Review di Aplikasi Pesan Antar Makanan Terhadap Minat Beli Konsumen UMKM Eloka Corndog Kota Jambi
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 2
(2024)
This research aims to determine and analyze the influence of the independent variable on the dependent variable. The method used in this research is a quantitative method. The sample in this study was 100 active Instagram users around the MSME Eloka Corndog, Jambi City. The research results show that social media (X1) has a significant effect on consumer buying interest (Y) with a Tcount value of 3.176>Ttable 1.984 and a Sig value of 0.002<0.05, which means Ho is rejected and Ha is accepte...
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Pengaruh E-Wom, Trust, Value Co-Creation, dan Brand Image Terhadap Purchase Intention
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 2
(2024)
Purchase intention is an effective indicator to find out how interested consumers are in a product and can influence market potential. This research aims to test and analyze the influence of E-WOM, Trust, Value Co-creation, and Brand Image on Purchase Intention for Converse shoe products. The research approach used in this research is quantitative research. The population in this research is all people who have purchased Converse shoe products. This research uses a non-probability sampling techn...
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Strategi Pemasaran Digital Yang Efektif Untuk Meningkatkan Daya Saing Perusahaan di Era Digital
Irena Dinar Vania Sasikirana
; Aulia Safira Dewi
; Queena Aurora Khayzuran
; Sabrina Puspa Firdausy
; Denny Oktavina Radianto
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 2
(2024)
Background: In an increasingly competitive digital era, digital marketing strategies are the key to increasing a company's competitiveness. Companies must be able to utilize digital platforms and media effectively to reach a wider audience and build closer relationships with consumers. This research aims to identify effective digital marketing strategies in increasing company competitiveness in the digital era. By understanding the latest trends and technology in digital marketing, companies can...
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Strategi Komunikasi Penyiar Radio Giri Swara Wonogiri dalam Menarik Minat Pendengar
Media and Empowerment Communication Journal
Vol 3
, No 1
(2024)
Radio Giri Swara Wonogiri adalah salah satu stasiun radio di Wonogiri dan satu-satunya stasiun Radio yang dinaungi oleh Diskominfo yang memiliki peran penting dalam menyampaikan informasi, hiburan, berita, dan edukasi kepada masyarakat. Dalam era digital yang didominasi oleh berbagai platform media sosial, menjadi tantangan bagi radio untuk menarik bagi pendengarnya. Penyiar radio memiliki peran penting yang bisa menentukan maju mundurnya stasiun radio. Penelitian ini bertujuan untuk menganalisi...
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Analisis Komparatif Pemantauan Kualitas Udara Ambien di Surabaya Pada Tahun 2023
Ocean Engineering : Jurnal Ilmu Teknik dan Teknologi Maritim
Vol 3
, No 2
(2024)
This research aims to analyze ambient air quality in the city of Surabaya, with a focus on four main locations: industry, transportation, offices and residential areas during two different periods, the dry season and the rainy season in 2023. This analysis is important for assessing the influence of urbanization and industrial activity. to the environment and public health. The method used is descriptive and comparative observational, where measurements are made of main pollutant parameters such...
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Analisis Sebaran Emisi Pembangkit Listrik Tenaga Mesin Gas di Kota Batam Menggunakan Software Aermod
Ocean Engineering : Jurnal Ilmu Teknik dan Teknologi Maritim
Vol 3
, No 2
(2024)
Currently, the government is increasingly building PLTMG to fulfill the electricity needs of the society. Beside for fulfill the electricity needs of the Indonesian people, PLTMG also has a negative impact on the society, especially for the community around the PLTMG in the city of Batam. So companies need to conduct studies on environmental impacts, one of which is the impact of the air produced on the surrounding area. The PLTMG industry does not use air pollution control devices, but uses a l...
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Management Varicella Using a Family Medicine Approach at the Simpang Keuramat Community Health Center
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 6
, No 1
(2024)
Varicella is a contagious infectious disease caused by the Varicella Zoster Virus (VZV). Varicella zoster virus causes transmission between humans through droplets from inhalation and the mouth, and direct contact. Chickenpox causes a skin rash that forms small, itchy blisters that scab over. It usually starts on the chest, back and face and then spreads. The highest prevalence is in the 4 to 10 year age group. Chickenpox has an infection rate of 90%. Secondary cases in household contacts tend t...
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Building Personal Branding as a Food Artist in Video Content: Study on the Tiktok Account @Sarakapril
Development and Business Communications
Vol 1
, No 1
(2024)
The widespread use of social media Tiktok, which was previously only used as a medium to entertain or record themselves, is now a new phenomenon that can be expanded into a communication tool for self-presentation or other meanings, which can be called personal branding. The researcher took one of the many cooking content creators in Indonesia who uses the social media tiktok as a means of personal branding, namely Sarah Eka Aprilia or who is fondly called Sarah Aprilia.This research is entitled...
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REPRESENTATION OF THE MEANING OF SUMBA CULTURE IN THE FILM MARLINA THE MURDERER IN FOUR ACT: SEMIOTIC ANALYSIS OF ROLAND BARTHES
Development and Business Communications
Vol 1
, No 1
(2024)
Films can revive values ​​that have fallen down, and even educate people about the existence of traditions that are currently being neglected or even not realized. As a reflection of the nation's culture, through films that still raise issues of cultural customs, until a belief is shown in the Representation of Sumba Cultural Meanings in the Film Marlina the Murderer in Four Acts. The method used is a qualitative descriptive approach with the theory of Roland Barthes. The results of this stu...
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PERAWATAN PERALATAN KESEHATAN di RUMAH SAKIT RS ROEMANI SEMARANG (TENSIMETER)
Jurnal Pengabdian Multidisiplin dan Pemberdayaan Masyarakat: Abdikes Trada
Vol 1
, No 1
(2024)
Kegiatan pengabdian perawatan peralatan kesehatan dilakukan sebagai respons terhadap tantangan dalam perawatan peralatan kesehatan, terutama tensimeter, di Rumah Sakit Roemani Semarang. Tujuan utama kegiatan ini adalah untuk meningkatkan efektivitas perawatan peralatan kesehatan melalui identifikasi, pemecahan masalah, dan perbaikan yang tepat waktu. Melalui penerapan langkah-langkah perawatan yang terencana dan terstruktur, termasuk pembersihan, kalibrasi, dan penggantian komponen yang rusak, p...
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