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Menampilkan 1851–1860 dari 1947 artikel
ANALISIS PENGARUH HARGA, KUALITAS PRODUK, KEBUTUHAN MENCARI VARIASI DAN IKLAN PRODUK PESAING TERHADAP KEPUTUSAN PERPINDAHAN MEREK PADA KONSUMEN PEMBALUT WANITA CHARM (Survei pada Mahasiswi Fakultas Ekonomi Universitas Slamet Riyadi Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
(2016)
The large number of brands of sanitary napkins that are on the market causing consumers desirability has moved from one brand to another brand. The shift of consumers to other brands is influenced by various factors, including price, product quality, needs looking for variety and product advertising competitors. The purpose of this research was: analyzing the significance of the influence of prices, quality products, needs looking for variety and product advertising a competitor against the deci...
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PENGARUH KOMPENSASI TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI SEBAGAI VARIABEL MEDIASI (Survei Pada Karyawan PD. BPR Bank Solo)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
(2016)
This study aimed to analyze the effect of compensation to employee performance, influence of compensation on motivation, motivational influence on employee performance, effect of compensation to employee performance and motivation as a mediating variable. The population in this study were all employees in PD. BPR Solo Bank totaling 38 respondents. Data collection technique used questionnaire and data analysis techniques using validity, reliability test, classic assumption test, path analysis (pa...
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ANALISIS PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN PERSEPSI HARGA TERHADAP KEPUASAN KONSUMEN PADA WARUNG STEAK DI PUNGGAWAN SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 16
(2016)
This study aims to analyze (1) the impact of product quality to customer satisfaction (2) the impact of product quality to the quality of service (3) the effect of price perception on consumer satisfaction. The population of this research is all consumer WS (warung steak) with a total sample of 70 respondents. The technique of collecting data using questionnaires instrument through the stages of testing the validity and reliability first. Test requirements using classic assumption test. Based on...
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ANALISIS PENGARUH TINGKAT KEBUTUHAN DAN BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN DENGAN CITRA MEREK SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The purpose of this study was to analyze the effect of: 1) Level of needs on brand image. 2) Marketing mix on brand image. 3) Level of needs on purchase decision. 4) Marketing mix on purchase decision. 5) Brand image on purchase decision. 6) Level of needs on purchase decisions with brand image as a mediating variable and 7) Marketing mix on purchase decisions with brand image as a mediating variable. This study is a survey and types of data are quantitative and qualitative data. The data source...
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ANALISIS PENGARUH CITRA MEREK, KESADARAN MEREK, PERSEPSI KUALITAS, DAN LOYALITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN SEPATU ADIDAS (Survei pada Mahasiswa Universitas Slamet Riyadi Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The objectives of the study were to analyze (1) The influence of brand image toward purchasing decision on Univesity student of Slamet Riyadi Surakarta. (2) The effect of brand awareness toward puchasing decisiom on University student of Slamet Riyadi Surakarta. (3) The effect of quality perception toward purchasing decision on Univesity student of Slamet Riyadi Surakarta. (4) The Effect of brand Loyalty toward purchasing decision on Univesity student of Slamet Riyadi Surakarta. The population i...
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PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN PROMOSI TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERASI (Studi Pada Konsumen Larissa Aesthetic Center Solo)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The purpose of this research was: 1) to analyze the significance of the influence of the quality of products against customer satisfaction. 2) to analyze the significance of the influence of the quality of service of consumer satisfaction. 3) to analyze the significance of the influence of promotions against consumer satisfaction. 4) to analyze the significance of the influence of consumer satisfaction consumer loyalty against. 5) to analyse the influence of the quality of products consumer loya...
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PENGARUH FASILITAS, KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN NGGONE KONCOKU COFFE HOUSE DI SURAKARTA (Survei pada Pelanggan Nggone Koncoku Coffe House di Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
This study aims to analyze (1) the effect facilities on consumer satisfaction Nggone Koncoku Coffe House in Surakarta. (2) the effect of service quality on customer satisfaction Nggone Koncoku Coffe House in Surakarta. (3) the effect of price on consumer satisfaction Nggone Koncoku Coffe House in Surakarta. (4) the dominant variable influence on consumer satisfaction Nggone Koncoku Coffe Huse in Surakarta. The study population was the whole kosumen Nggone Kocoku Coffe House with a sample of 100...
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PENGARUH KEPEMIMPINAN, DISIPLIN, DAN KOMPETENSI TERHADAP PRODUKTIVITAS KERJA GURU DENGAN LOYALITAS SEBAGAI VARIABEL MEDIASI PADA SMP NEGERI 4 SURAKARTA
Jurnal Manajemen Sumber Daya Manusia
Vol 10
, No 1
(2016)
A success from school originally based on the leadership, discipline, and competency from headmaster and teachers in order to improve the productivity through high loyalty. In practice there are some problems including headmaster leadership, discipline, competency and loyalty that influence to teacher works. There are some teachers who have the high level of discipline, competency, and loyalty will produce the high productivity and the contrary. In this research, the sample is 53 people of popul...
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PENGARUH MOTIVASI KERJA, LINGKUNGAN KERJA, DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI DINAS PARIWISATA KABUPATEN TIMOR TENGAH SELATAN
Jurnal Manajemen Sumber Daya Manusia
Vol 10
, No 1
(2016)
Performance is the result of the quality and quantity of work accomplished by an employee in carrying out their duties in accordance with the responsibilities given to the employees. Some important factors to improve performance is work motivation, work environment and work Discipline. The purpose of this study to determine the effect of work motivation, work environment and work Discipline on Employee Performance Office of Timor Tengah Selatan regency tourism. The population in this study were...
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PENGARUH MOTIVASI DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN DENGAN KOMPENSASI SEBAGAI VARIABEL MODERASI
Jurnal Manajemen Sumber Daya Manusia
Vol 10
, No 1
(2016)
The aim of this study was the effect of motivation on employee performance; the influence of organizational culture on employee performance; the influence of compensation on employee performance; motivational influence on employee performance moderated by compensation; the influence of organizational culture on employee performance moderated by compensation. The population in this study were all employees of PT Janetra Sukoharjo as many as 30 people. The technique of collecting data using questi...
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