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THE EFFECT OF INSTAGRAM SOCIAL MEDIA PROMOTION OPTIMIZATION ON SALES VOLUME AT GALLERY RAJUT BANDUNG
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
The advancement of digital technology has transformed the marketing landscape, making social media one of the primary channels for product promotion. This study aims to determine the effect of optimizing Instagram social media promotion on the sales volume of Gallery Rajut Bandung. Using a quantitative associative descriptive method, data were collected through questionnaires from 75 people who are work with Gallery rajut bandung. The independent variable is Instagram social media promotion, mea...
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Analisis Rantai Pasok Produk Melon Hidroponik di PT Indigen Karya Unggul Kabupaten Sleman
Mediagro: journal of agricultural sciences
Vol 21
, No 3
(2025)
Public consumption of high-quality horticultural products such as hydroponic melons has shown an increasing trend along with growing awareness of a healthy lifestyle, although overall fruit consumption in Indonesia remains relatively low. This commodity requires an efficient supply chain system to maintain product quality and continuity. This study aims to analyze the structure and performance of the hydroponic melon supply chain and evaluate its marketing efficiency at PT Indigen Karya Unggul,...
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Pengaruh Motivasi Kerja dan Beban Kerja terhadap Kinerja Pegawai ASN pada Badan Pendapatan Daerah Kota Bogor
Andia Janash Mumthaza
; Afriyanti Eva Belinda Lase
; Irfan Achmad Musadat
; Niken Widyastuti
; Harianto Simarmata
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 2
(2025)
This study aims to determine the description of work motivation, workload, and employee performance, as well as to analyze the magnitude of the influence of work motivation and workload on employee performance, both partially and simultaneously. The research method used is descriptive and verification with a quantitative approach. The study population includes all employees of the Bogor City Regional Revenue Agency, namely 83 ASN, who were used as respondents using a non-probability sampling tec...
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Pengaruh Kepercayaan Konsumen dan Harga Produk yang Dimediasi e-WOM terhadap Keputusan Pembelian di Platform Shopee
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 2
(2025)
This study aims to analyze the influence of consumer trust and product price, mediated by e-WOM (electronic word-of-mouth), on purchase decisions on the Shopee platform. A quantitative approach was used, with a sample of 75 undergraduate students living in boarding houses in the Special Region of Yogyakarta who shop on Shopee. Data were collected via questionnaires and analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS) with SmartPLS version 4. The results show...
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Evaluating Fine Arts Learning Media: A Formative-Summative Evaluation Model In The Psychomotor Domain
Annida Zulfa
; Rini, Sulistyo
; Wicjaksono, Eko Bayu Putra
; Ernawati
; Razimmi, Muhammad
; Marcella, Yulianda
Indonesian Journal of Instructional Media and Model
Vol 7
, No 2
(2025)
The evaluation of learning media in fine arts education is essential to ensure the achievement of students’ psychomotor learning outcomes, particularly at the elementary school level. However, systematic evaluation models that focus on skill-based learning remain limited in classroom practice. This study aims to examine and guide the evaluation of fine arts learning media for fourth-grade elementary school students using Scriven’s formative–summative evaluation model. A quantitative descriptive...
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TERAPI SENI SEBAGAI CARA UNTUK MENINGKATKAN EMOSI POSITIF ORANG LANJUT USIA YANG TINGGAL DI PANTI LANSIA
Ajisuksmo, Clara R.P.
; Puspasari, Anita
; Erianti, Dela
; Maharani Dewanti , Dhea
; Parera , Raul Julio
; Gunawan , Angelina
; Sabbathya , Sandrina
; Widayanti, Anindha
; Sugito , Irene Betzy
; Rosario , Teressa M.
; Soge , Yeremias S.I.
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
This community service activity aims to increase the positive emotions of the elderly living in elderly homes. Previous studies have reported that changes in the physical, psychological, cognitive, and social functions of the elderly affect their mental health. Elderly experience stress, anxiety, and depression due to the changes that occur to them. Therefore, the elderly should live with their families since they need support from the family members. However, there are elderly people who are en...
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Immersive Chemistry Learning with Augmented Reality: Exploring Students’ Needs on Visualizing Chemical Bonding
Indonesian Journal of Instructional Media and Model
Vol 7
, No 2
(2025)
The digital transformation of education has opened broad opportunities for innovation, yet the use of advanced technologies such as Augmented Reality (AR) in chemistry learning remains limited, particularly in Indonesia. The present research examines high school students’ needs for AR-based instructional media on the abstract topic of chemical bonding. A descriptive quantitative approach was employed within the Analysis phase of the ADDIE instructional design model. Data were collected using a v...
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PENINGKATAN PENGETAHUAN DAN KEMAMPUAN PENGAPLIKASIAN PENGELOLAAN SAMPAH PADA MASYARAKAT DUSUN TEGALTANDAN BANGUNTAPAN BANTUL
Rokhmayanti , Rokhmayanti
; Alghozi, Umar Faruq
; Badri, Mohammad Zain
; Wibowo, Rena Anjeli
; Farzanah, Atikah
; Sya’baniah, Putri Rahayu
; Azzahra, Losa Rarafatmi
; Martini, Titim
; Hastuti, Siti Kurnia Widi
; Astuti, Fardhiasih Dwi
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
Garbage is a problem for people in both urban and rural areas. Unmanaged garbage can adversely affect public health. This community service aims to handle organic waste problems that have a role in social, environmental, and health impacts. Community service on organic waste management was carried out in Tegaltandan with lectures and practice methods in an effort to increase community knowledge and understanding of household organic waste management. Pre-test and post-test were conducted by dist...
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MEDIA EDUKASI VIDEO LEBIH EFEKTIF DIBANDINGKAN MEDIA BOOKLET SEBAGAI PROMOSI KESEHATAN PENCEGAHAN OBESITAS PADA REMAJA
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
The development of health promotion through the media must reflect the latest advances. One of the interesting innovations in health promotion is the use of visual video media in health promotion to improve health. The aim of this research is to show that the use of video media is more effective than brochures in increasing knowledge, attitudes and practices regarding nutrition and obesity prevention in a group of adolescents. The research method used was a two-group experimental design with a t...
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SOCIOPRENEUR SEBAGAI STRATEGI PENINGKATAN PEMBERDAYAAN MASYARAKAT DALAM UPAYA PENCEGAHAN STUNTING
Gemassika: Jurnal Pengabdian Kepada Masyarakat
Vol 9
, No 2
(2025)
Background: The prevalence of stunting in Indonesia is still high and the reduction has not met the target. Timbulharjo Village, Sewon Bantul Yogyakarta is one of the special locations (locus) for handling stunting. Community education and empowerment are still needed to reduce stunting in this village. The sociopreneur approach is one of the innovative strategies to increase community participation and motivation in preventing stunting. Objective: Increasing community empowerment in stunting pr...
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