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The Influence of Celebrity Endorsers and Product Knowledge on Purchase Decision for MS. Glow Skincare Product with Brand Image as an Intervening Variable
Proceeding. of The International Conference on Business and Economics
Vol 2
, No 2
(2024)
The purpose of this research is to determine the influence of celebrity endorsers and product knowledge on purchase decisions in MS. Glow Skincare Product with brand image as an intervening variable. Researchers collected research data with questionnaires which were distributed to consumers who bought MS. Glow Skincare Products. The research results based on the partial test (t Test) found that: a) there is a significant influence of celebrity endorsers on brand image, b) there is a significant...
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Edukasi Cegah Stres Akademik Melalui Komunitas “Sharing is Caring”
Devi Savitri Effendy
; Cinta Stevi Syela
; Tirsa Ayudya M
; Anika Nur Halisa
; Nurhasnah Said
; Hartati Bahar
; Hariati Lestari
; Rizki Eka Sakti Octaviani
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 3
, No 4
(2024)
Academic stress is commonly experienced by university students, impacting their psychological condition and potentially affecting their eating patterns. High-intensity stress can worsen mental well-being, leading to irregular and unhealthy eating habits. Sharing is Caring is a program that provides indirect social support to stay connected and offer emotional and informational support, helping students alleviate academic stress. The program's target audience is active students from the public he...
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Peran Program Magang MBKM Mahasiswa IAIN Palangka Raya di MIS Fathul Iman: Tanggapan Guru MIS Fathul Iman Palangkaraya
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 3
, No 4
(2024)
The MBKM internship program for IAIN Palangka Raya students at MIS Fathul Iman aims to enhance the educational experience and practical teaching skills. This qualitative descriptive study investigates teachers' responses about the internship's impact over four months. Through interviews, the research reveals that teachers perceive the program as beneficial for fostering collaboration, improving student engagement, and enhancing teaching methodologies. Teachers noted that the presence of interns...
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Analisa Rasio Keuangan Daerah untuk Mengukur Kinerja Pendapatan, Pajak, dan Belanja Kabupaten Blitar Tahun 2019-2023
Mega Tunjung Hapsari
; Eva Debi Fitriani
; Ira Sri Agmiana
; Arina Eka Nur Fadhilah
; Rihhadatul Aisy Qatrunnada S
; Chasa Puput Tri Mei A
; Saraya Izzati Shabira
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 4
(2024)
Regional financial ratio analysis is important to see how the region can manage finances effectively and efficiently. The results of financial analysis in Blitar Regency for the years 2019-2023 show that the Regional Financial Dependency Ratio fluctuates, with a high average of 72%, indicating a significant dependence on the central government. The Regional Financial Freedom Ratio, although increased during the Covid-19 pandemic, remains low at an average of 24%, indicating a pattern of consulta...
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Faktor – faktor yang Mempengaruhi Rendahnya Cakupan Kunjungan Nifas (KF3) di Puskesmas Hamparan Perak Kecamatan Hamparan Perak Kabupaten Deli Serdang Tahun 2024
Dessy Ratna Sari
; Minta Punguan Simbolon
; Debby Chyntia Yun
; Ariska Fauziyanti
; Ninsah Mandala Putri Sembiring
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 4
(2024)
Background: Postpartum care is needed in the period after delivery to detect early problems or treat postpartum illnesses. More than 65% of maternal deaths occur during the first 42 days postpartum. This study aims to analyze the factors that influence postpartum visits in Indonesia. Method: The research uses quantitative research in the form of an analytical survey with a cross sectional design. Units. Results: Based on the results of logistic regression, predisposing factors that have the oppo...
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Peran UMKM Mango Lova dalam Meningkatkan Perekonomian Mahasiswa Universitas Bina Sarana Informatika
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This study aims to analyze the role of Micro, Small, and Medium Enterprises (UMKM) Mango Lova in enhancing the economic welfare of students at Universitas Bina Sarana Informatika. UMKM Mango Lova, which operates in the culinary sector, has become one of the primary options for students to meet their daily consumption needs while also serving as a source of income. The methodology used in this research is a qualitative approach, with data collected through interviews and surveys with students and...
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Pemanfaatan dan Pengelolaan Sistem Informasi Web Profil pada SDK Santo Yosep 1 Kota Kupang
Kornelis Letelay
; Yulianto Triwahyuadi Polly
; Arfan Y Mauko
; Tiwuk Widiastuti
; Dony Martinus Sihotang
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Vol 3
, No 4
(2024)
The Community Service (PkM) activity titled “Utilization and Management of Web Profile Information System at SDK Santo Yosep 1 Kota Kupang” involved the partnership with SDK Santo Yosep 1 Kota Kupang. The purpose of this community partnership program was to enhance information technology skills and knowledge for educators and educational staff at SDK Santo Yosep 1 located in Kota Raja sub-district. The methods used in this activity included training on managing the system that had already been d...
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ANALYSIS OF FRAUD RESPONSE AND FRAUD RECOVERY SYSTEM IN MICROFINANCE INSTITUTIONS: CASE STUDY APPROACH
Dinamika Akuntansi Keuangan dan Perbankan
Vol 13
, No 2
(2024)
This study aims to determine the considerations used by management in fraud response to cases that have harmed cooperatives and customers, and to determine the loss recovery system taken by management. The subjects and organizations studied are the management of a microfinance institution (ABC Cooperative) in Central Java. The objectives of this study will be achieved by using a qualitative research design, with a case study approach. Case studies are chosen because the unit of analysis is one o...
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Proses Pengurusan Penggantian Crew Kapal pada Kantor KSOP Dumai oleh PT. Samudera Sarana Karunia Dumai
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 4
(2024)
This paper aims to determine the process of managing ship crew at the Dumai KSOP Office by PT. Samudera Sarana Karunia Dumai is a company that operates in the shipping agency sector, which provides services for permits for entry and exit of ships, permits for entry and exit of foreign crew to Indonesia. The data collection method is the field observation method (field research) and the library research method to find out more closely how the Company PT. Samudera Sarana Karunia Dumai and carries...
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Strategi Digital Marketing dalam Mempertahankan Loyalitas Pelanggan di Bisnis Kuliner dengan Menggunakan Metode Sostac (Studi Kasus di Warung Makan Djago Jowo)
Hikmat, Ryan Fahmi
; Universitas Islam Negeri Prof. KH. Saifuddin Zuhri Purwokerto
; Utama, M. Agriawan Satria
; Universitas Islam Negeri Prof. KH. Saifuddin Zuhri Purwokerto
Probisnis
Vol 17
, No 2
(2024)
Saat ini, bisnis kuliner sedang berkembang pesat karena makanan merupakan kebutuhan esensial bagi manusia. Untuk mengantisipasi persaingan dan menjaga loyalitas pelanggan Warung Djago Jowo maka diperlukan perancangan strategi digital marketing. Tujuan penelitian ini adalah untuk menganalisis dan merancang strategi digital marketing Warung Djago Jowo dalam memasarkan produk dengan menggunakan metode SOSTAC. Metode SOSTAC menggunakan pendekatan pada aspek situation analysis, objectives, strategy,...
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