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Strategi Pemasaran Menggunakan Analisis Ansoff Dalam Meningkatkan Pemasaran Produk di Pegadaian Kantor Cabang Purwokerto
Zeliana, Aura Nadisha
; Shafrani, Yoiz Shofwa
; Saputri, Imel Nurul
; Fernansyah, Nio Kenshi Pratama
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
Pegadaian is one of the Islamic financial institutions in Indonesia that continues to expand its market share through various marketing strategies. This study aims to analyze the market penetration strategies implemented by Pegadaian and identify the efforts that can be made to increase customer interest. The research method used is descriptive qualitative with a literature study approach from various accredited national journals in the last five years, as well as document analysis related to Pe...
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OPINI PUBLIK BERDASARKAN TEORI AGENDA SETTING PADA PROSESPERENCANAAN PEMINDAHAN IKN
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 2
(2025)
Pemerintah merencanakan pemindahan ibu kota negara (IKN) ke Kalimantan Timur, yang telah disepakati oleh DPR RI pada awal 2022. Meskipun terdapat lebih dari enam pertimbangan utama, alasan ini belum cukup untuk menggerakkan IKN dari DKI Jakarta ke Kalimantan Timur. Penelitian ini mengevaluasi kebijakan publik terkait pemindahan IKN menggunakan pendekatan deskriptif kualitatif, menganalisis substansi dan implementasi kebijakan, serta meneliti tanggapan para pemangku kepentingan. Proses ini menyor...
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TRAINING ON THE USE OF THE PADLET PLATFORM AS A DIGITAL LEARNING MEDIA FOR ELEMENTARY SCHOOL TEACHERS
Abdi Masya
Vol 6
, No 1
(2025)
The development of the world of technology in the current era can be a strong impetus to optimize technology in various fields, including the world of education, one of which is in the form of digital learning media. Elementary school teachers in Trenggalek Regency find it difficult to use digital learning media due to lack of knowledge and training regarding the use of digital media, teachers still do not master the use of digital platforms that can be used as learning media, variations in the...
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IMPLEMENTASI GURU MAGANG DALAM KURIKULUM MERDEKA GUNA MENDORONG MENTAL SISWA BAGI BKK SMK KOTA SURAKARTA
Abdi Masya
Vol 6
, No 1
(2025)
Penerapan kurikulum merdeka atau IKM disekolah dilaksanakan serentak ditahun ajaran 2023, berlaku dari sekolah jenjang dasar hingga jenjang menengah atas. Struktur kurikulum di Kurikulum Merdeka didasari tiga hal, yaitu: berbasis kompetensi, pembelajaran yang fleksibel, dan karakter Pancasila. Kebijakan kurikulum merdeka ini berpengaruh terhadap kondisi psikologi siswa yang terdampak perubahan kurikulum sehingga guru diharapkan memiliki kemampuan untuk mengatasi kondisi tersebut. Solusi dan targ...
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A REKAYASA MESIN PENGADUK ADONAN ROTI DALAM UPAYA PENINGKATAN KAPASITAS PRODUKSI DI UKM ROTI DAMPIT SUKOHARJO
Abdi Masya
Vol 6
, No 1
(2025)
Roti dan kue merupakan makan yang familiar dikonsumsi oleh masyarakat Indonesia, meskipun hal ini bukan makanan pokok. Masyarakat membutuhkan roti dan kue sebagai selingan makanan pokok dan juga sebagai hidangan pada momen –momen tertentu seperti hari raya dan hajatan. Tingginya permintaan masyarakat akan produk ini dimanfaatkan oleh UKM Roti Dampit menjadi peluang usaha yang menjanjikan dengan produksi roti dan kue. Sebagai usaha kecil, UKM Roti Dampit memiliki keterbatasan sumber daya un...
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EMPOWERMENT OF NILA FISH FARMING WITH SAVE ENERGY WATER WHEEL AT KARANGANYAR DISTRICT
Abdi Masya
Vol 6
, No 1
(2025)
Nila fish is a food source containing animal protein, which is important for human health. The health of nila fish is the main factor that is prioritized by a number of cultivators and livestock breeders. The more quality air in the pond, the more stable the pond temperature will be, and the fish growth will accelerate. The air source comes from nature and is artificial, using a water wheel. The main problem is that the driving engine resource is quite large, 1 pk, which increases operational co...
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Analisis Strategi Pengembangan Koperasi LKMS Amanah Berkah Nusantara dengan Pendekatan Matriks Space
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 2
(2025)
In order to provide financial access to groups in society that are not yet fully served by formal financial institutions, cooperatives have become very important. LKMS Amanah Berkah Nusantara Cooperative is one example of a sharia cooperative, with a non-profit model and a strong social orientation, this cooperative is here to be a solution to financial problems in the business being run. The cooperative needs to be more adaptive in strategizing its development in the face of changes in the curr...
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ANALISIS TINGKAT KEBISINGAN AKTIVITAS STONE CRUSHER PADA TAMBANG INDONESIA GROWTH PROJECT (IGP) MOROWALI
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 7
, No 1
(2025)
The Indonesia Growth Project (IGP) Morowali is an integrated nickel mining and processing project. The mining activities are carried out at the stone crusher workshop location, which generates very high noise levels, exposing workers in the stone crusher section to noise daily. Therefore, a study is needed to analyze the noise levels to determine their intensity. This research is descriptive study.. Noise data collection was conducted over a year using a Sound Level Meter, following the method o...
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ANALISIS PENGGUNAAN ALAT PELINDUNG DIRI SEBAGAI ANTISIPASI KECELAKAAN KERJA PADA KARYAWAN BAGIAN PRODUKSI DI SENTRA INDUSTRI MEBEL DESA SERENAN
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 7
, No 1
(2025)
Background: The use of Personal Protective Equipment (PPE) at the Serenan Village Furniture Industry Center is still low, although it is important to prevent work accidents. Based on data from BPJS Employment 2023 and Permenaker No. 8 in 2010, many accidents were caused by negligence in the use of PPE. Early observations show that only 30% of workers use it. Method: This research uses qualitative methods with interviews, observation, and documentation techniques for 12 production and finishing w...
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Pengaruh Pelatihan dan Motivasi Kerja terhadap Produktivitas Pekerja di PT. Hayyu Pratama Kaltim
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This study aims to assess the effect of training and work motivation on worker productivity at PT Hayyu Pratama Kaltim. The research method uses quantitative. The population in this study were 92 permanent employees and a sample of 48 employees selected using the Slovin formula. Data obtained through the results of questionnaires distributed using google forms. The data analysis method used is multiple linear regression with testing using the t test and F test which is first carried out the Clas...
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