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PENGARUH CELEBRITY ENDORSER, BRAND IMAGE DAN BRAND TRUST TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK EMINA COSMETICS (Survei pada Mahasiswa Fakultas Ekonomi Universitas Slamet Riyadi Surakarta)
Novalia, Ayu
; Triastity, Rahayu
; Triastity, Rahayu
; Sumaryanto, Sumaryanto
; Sumaryanto, Sumaryanto
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
The purpose of this study was to analyze the significance of the influence of celebrity endorsers, brand image and brand trust on purchasing decisions on Emina Cosmetics products. This type of research is a survey of students of the Faculty of Economics, University of Slamet Riyadi Surakarta. The type of data used is quantitative data and qualitative data. Data sources using primary data sources and secondary data. The population in this study were students who used Emina Cosmetics in the Facult...
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1 Sitasi
PENGARUH STORE ATMOSPHERE DAN KUALITAS PRODUK TERHADAP NIAT BELI ULANG DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI (Survei Pada Konsumen Marakez Café di Surakarta)
Rahmawati, Dita
; Rahadhini, Marjam Desma
; Rahadhini, Marjam Desma
; Sumaryanto, Sumaryanto
; Sumaryanto, Sumaryanto
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 1
(2020)
This research was conducted on consumers Marakez Café in Surakrta, the type of data used is qualitative and quantitative data. Data sources used are secondary and primary data. The entire population in this study are all Marakez Café consumers whose numbers cannot be known. The sample used in this study was taken as many as 100 respondents. The sampling technique is done by using nonprobability sampling using purposive sampling method. In this study shows that store atmosphere and product qual...
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HERMENEUTIKA BHABINKAMTIBMAS PERSPEKTIF IMPLEMENTASI PEMOLISIAN MASYARAKAT BERBASIS KEMANDIRIAN DESA DALAM MEWUJUDKAN KEAMANAN DAN KETERTIBAN DI WILAYAH DESA TANGKIL KECAMATAN SRAGEN KABUPATEN SRAGEN
Dinamika Hukum
Vol 9
, No 2
(2020)
The purpose of this research is to find out what the basics of
Bhabinkamtibmas consider to build community policing based on village
independence to realize security and order in the Tangkil Village of Sragen
Subdistrict Sragen, as well as the obstacles that Bhabinkamtibmas have in
building community policing to realize security and order in Tangkil Village in
Sragen Subdistrict Sragen Regency. The background of the research is that the
research was conducted in Tangkil Village in Sragen Subdist...
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PENGARUH KUALITAS PELAYANAN, HARGA, DAN STORE ATMOSPHERE TERHADAP KEPUASAN KONSUMEN (Survei pada Konsumen The Hidden Place By Jox’s Surakarta)
Sukma, Anugrah Nadia
; Sumaryanto, Sumaryanto
; Sumaryanto, Sumaryanto
; Susanti, Retno
; Susanti, Retno
Jurnal Ekonomi dan Kewirausahaan
Vol 20
, No 2
(2020)
The purpose of this study was to analyze the importance of the influence of service quality, price, and store atmosphere on consumer satisfaction at The Hidden Place by Jox's Surakarta. This type of research is a consumer survey, the type of data used is qualitative data and quantitative data. Data sources used are primary data and secondary data. The population in this study are all consumers at The Hidden Place by Jox's Surakarta whose numbers are not known with certainty. Samples amounted to...
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ANALISIS PENGENDALIAN PERSEDIAAN BAHAN BAKU GUNA MEMINIMISASI BIAYA PERSEDIAAN DENGAN METODE MATERIAL REQUIREMENT PLANNING PADA BATIK MAHKOTA LAWEYAN SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 19
, No 4
(2020)
This research is an observation. This type of data uses qualitative data and quantitative data. The data source uses primary data and secondary data. Data collection techniques using study documentation. Data analysis uses descriptive method. Data analysis uses descriptive method. The results showed that the application of the Material Requirement Planning method could play a role in minimizing the cost of raw material inventory in Batik Mahkota Laweyan Surakarta, this is indicated by the total...
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ANALISIS PENGARUH KUALITAS PELAYANAN DAN PROMOSI TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 19
, No 1
(2020)
The purpose of this study is to analyze the significance of effect service quality, promotion and satisfaction on consumer loyalty partially, to know the significance of effect of service quality and promotion on consumer loyalty which is moderated by customer satisfaction. This type of research is a survey of consumers of SFA Steak & Resto Karanganyar. A sample of 100 consumers with purposive sampling technique. Data collection techniques used questionnaire and literature study. The data an...
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OPTIMALISASI KETERAMPILAN BERBAHASA INGGRIS MELALUI PEMANFAATAN SOFTWARE PEMBELAJARAN BAHASA BAGI ANGGOTA KARANG TARUNA RT 01 RW 27 KADIPIRO SURAKARTA
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 4
, No 1
(2020)
This community service was conducted for Karang Taruna, a youth organnization, at Perum Graha Kencana RT 01 RW 27 Kadipiro Surakarta. The focus was a training of using Rosetta Stone and Google Translation to improve English skills. The materials were delivered using three phases namely presentation, practise, and production. The training was beneficial for the participants specifically to improve their listening, speaking, reading, and writing skills as well as translation. Having adequate under...
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PENERAPAN ALGORITMA FP-GROWTH UNTUK PENENTUAN POLA PEMBELIAN TRANSAKSI PENJUALAN PADA TOKO KGS RIZKY MOTOR
Dinamik
Vol 25
, No 1
(2020)
Hasil dari penjualan pada toko kgs rizky motor pihak manajemen hanya melihat laporan jumlah barang terjual dan berapa banyak pendapatannya dilihat tanpa ada tindak lanjut untuk menentukan keputusan diwaktu yang akan datang. Dengan menggunakan metode Frequent Pattern Growth, pihak manajemen dapat mengambil keputusan barang mana yang membutuhkan persediaan yang lebih banyak dibandingkan dengan barang yang lain. Hasil penelitian yang telah dilakukan dengan adanya penerapan algoritma FP-Growth pada...
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PENGARUH KOMITE AUDIT, KOMISARIS INDEPENDEN, LEVERAGE, DAN KUALITAS AUDIT TERHADAP INTEGRITAS LAPORAN KEUANGAN PADA BANK UMUM SYARIAH
Jurnal Ilmu Manajemen dan Akuntansi Terapan
Vol 11
, No 1
(2020)
This study aims to determine the effect of the audit committee, independent commissioners, leverage, and audit quality on the integrity of financial statements in Islamic commercial banks. The method used in this study is the explanatory method, which is to find out or explain the effect of one variable on another variable. The variables studied were variable X, namely audit committee, independent commissioner, leverage, and audit quality, while variable Y was the integrity of financial statemen...
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FAKTOR-FAKTOR YANG MEMPENGARUHI PEMILIHAN PENGOBATAN TRADISIONAL PADA PASIEN FRAKTUR KE SANGKAL PUTUNG DI SIDOMULYO SELATAN
JURNAL KEPERAWATAN SISTHANA
Vol 5
, No 1
(2020)
Di Indonesia pengobatan tradisional sangkal putung sudah menjadi pilihan alternativ oleh masyarakat untuk menyembuhkan fraktur (patah tulang). Pengobatan sangkal putung di Sidomulyo Selatan dipengaruhi oleh beberapa masalah antaranya pengaruh keluarga atau teman, biaya yang terjangkau maupun adat budaya yang mengharuskan masyarakat berobat ke pengobatan tradisional. Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor yang mempengaruhi pemilihan pengobatan tradisional pada pasien fraktu...
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