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Menampilkan 101–110 dari 338 artikel
Content-Based Filtering pada Sistem Rekomendasi Buku Informatika
Jurnal Ilmiah Sinus
Vol 22
, No 2
(2024)
There are changes taking place in Indonesia's educational system, particularly in universities. The learning approach used in the transformation program is student-centered. A firm foundation in literacy is required for the application of this learning. A library is one of the amenities that students require. The library is an ideal resource for pupils to enhance their critical thinking skills. It's not always simple to find books in the library, though. Students could find it challenging to loc...
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RELEVANSI KEPEMILIKAN MANAJERIAL DAN PROFITABILITAS TERHADAP NILAI PERUSAHAAN
Jurnal Akuntansi, Keuangan dan Auditing
Vol 2
, No 1
(2024)
ABSTRACTFirm value is the investor's perception of the company's success associated with the stock price. Several things that affect firm value include managerial share ownership and profitability. This study aims to analyze the effect of managerial ownership and profitability on firm value. The population of this research is all mining sector companies listed on the Indonesia Stock Exchange (IDX) for the period 2017 to 2019. The sample was chosen using purposive sampling method. The data analy...
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Membangun Brand Awareness Melalui Strategi Digital Marketing Di Kala Hotel Semarang
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 3
(2024)
In general, the development of a company is certainly inseparable from the Human Resources (HR) within it. There is a lot of history of a company being able to achieve extraordinary rapid development due to the professionalism of HR which is very well managed. This community service aims to 1) Increase knowledge and understanding of effective digital marketing strategies for HR at Kala Hotel Semarang. 2) Improve Kala Hotel Semarang's ability to manage digital platforms such as social media, webs...
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Lora Communication Sistem Peringatan Dini Bencana Banjir Menggunakan Line Of Sight
Jurnal Elektronika dan Komputer
Vol 17
, No 1
(2024)
Indonesia merupakan negara dengan iklim tropis. Salah satu musim di Indonesia adalah musim hujan. Curah hujan yang sangat tinggi dapat menimbulkan bencana banjir di berbagai wilayah Indonesia yang menimbulkan kerugian akhir maupun korban jiwa. Sistem peringatan dini bencana banjir menjadi salah satu solusi agar masyarakat Indonesia dapat mempersiapkan diri sejak dini ketika terjadi bencana. Penelitian sebelumnya telah membuat sistem bencana banjir dengan menggunakan GSM 900, namun permasalahanny...
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PERANCANGAN ANIMASI IKLAN DIGITAL BERBASIS MOTION GRAFIS SEBAGAI PENUNJANG PROMOSI PADA PERMATA JAYA PRINTING
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 17
, No 1
(2024)
Promotional strategies are used in marketing to determine the best way to bring products or services to certain markets, but sometimes in companies these strategies are often not optimal, as is still done by the printing and advertising company Permata Jaya Printing which only uses print media in the form of banners, posters , word of mouth and social media so that this promotional strategy is considered less effective in reaching a wider audience.
To support the promotional media used by Permat...
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Strategi Lobi dan Negosiasi Dalam Membangun Kepercayaan Sponsorship Studi Kasus : Produk Hydro Coco
Lailani Octavia Rahmadhani
; Kesya Melika
; Alief Rahman Juliansyah
; Ahmadhio Annuri Pratama
; Lilik Sumarni
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 3
(2024)
This research examines the lobbying and negotiation strategies in building trust in Hydro Coco's sponsorship as an isotonic drink. The method used is descriptive qualitative with literature study approach. The findings showed that Hydro Coco implemented marketing strategies through proper segmentation, targeting, and positioning. The performance strategy was applied by sending creative proposals to the event organizers, while negotiations focused on unveiling the logo and product sections at the...
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Dampak Dampak Digital Marketing Terhadap Kinerja UMKM Di Kota Kupang Pada Masa Pandemi Covid-19
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 17
, No 1
(2024)
The Covid pandemic has had an impact on the declining performance of MSMEs in Kupang City. Various efforts have been made by the government to save MSMEs and one of them is use of digital marketing. This study aims to determine the impact of the use of digital marketing on the performance of SMEs in Kupang City and identify the obstacles faced by SMEs in the use of digital marketing. The results of this study indicate that using digital marketing in marketing products/services to MSMEs in Kupang...
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Peran Media Sosial Sebagai Alat Komunikasi Pemasaran Berbasis Online Dalam Meningkatkan Penjualan Di Pasar Bersehati Kota Manado
Riani Senduk
; Yudith Rondonuwu
; Hartati Umar
; Imaculata Lamonge
; Michiko Londok
; Diana Wangania
CiDEA Journal
Vol 3
, No 1
(2024)
Online sales in Manado reflect the large number of Manadonese people who are interested in shopping online rather than going shopping in person to fulfill their needs and desires. The focus of the problem and aim of this research is to explain the role of social media as an online marketing communication tool in increasing sales of Pasar Bersehati. This research uses a qualitative approach which is a type of field research, by analyzing online buying and selling practices carried out by Bersehat...
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Penyelesaian Sengketa Kasus Side Streaming Pembiayaan Murabahah Nasabah Muslim dan Non Muslim pada Bank Syari’ah
JURNAL IQTISAD: Reconstruction of Justice and Welfare for Indonesia
Vol 11
, No 1
(2024)
This research is to analyze the violation (side streaming) and analyze the procedure for resolving violations (side streaming) committed by Muslim and non-Muslim customers at Bank BPD Kalbar Syariah Ketapang Branch. The research method used is qualitative research method. This research is directed to the management of Bank BPD West Kalimantan Syariah, branch manager, finance department manager, customer service, cashier, Muslim customers and non-Muslim customers. Miles & Huberman data analys...
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Penerapan Pembelajaran Berdiferensiasi Dalam Implementasi Kurikulum Merdeka
Edukasi dan Didatika
Vol 2
, No 1
(2024)
Penelitian ini bertujuan untuk menganalisis lebih lanjut mengenai pembelajaran yang berpusat pada murid dalam implementasi kurikulum merdeka di SD. Pembelajaran Berdiferensiasi merupakan salah satu bentuk upaya dalam serangkaian pembelajaran yang memperhatikan kebutuhan peserta didik dalam hal kesiapan belajar, profil belajar siswa, minat dan bakat. Desain penelitian ini merupakan rancangan penelitian deskriptif kualitatif yang diarahkan untuk menganalisis penerapan pembelajaran diferensiasi yan...
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